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HW Snacks in Greece

Publisher Euromonitor International
Published Jan 16, 2026
Length 13 Pages
SKU # EP20773002

Description

In 2024, health-consciousness continued to shape snacks in Greek, driving growth in claims such as low fat, low salt and no added sugar. Consumers increasingly sought snacks that combine nutrition with convenience, prompting innovation in both traditionally indulgent products, like potato chips and chocolate, and newer functional formats, such as cereal bars and pulses-based snacks. High fibre products continued to lead sales, while no added sugar options benefitted from rising awareness of suga...

Euromonitor International's HW Snacks in Greece report tracks the developments of health-associated product types and the healthy-option positioning of competing brands across different food sectors. It provides the latest retail sales data 2021-2025, allowing you to compare health and wellness categories with each other or in the context of the total market for a sector. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market- be they new product developments, legislative context or lifestyle influences. Forecasts to 2030 illustrate how the market is set to change.

Product coverage: HW Confectionery, HW Ice Cream, HW Savoury Snacks, HW Snacks by Type, HW Sweet Biscuits, Snack Bars and Fruit Snacks.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the HW Snacks market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

13 Pages
HW Snacks in Greece
Euromonitor International
January 2026
List Of Contents And Tables
HW SNACKS IN GREECE
KEY DATA FINDINGS
2024 DEVELOPMENTS
Health and wellness claims support innovation in snacks in Greece in 2024
INDUSTRY PERFORMANCE
Growing health consciousness drives innovation and sustainability in snacks in Greece
High fibre snacks meet the growing demand for digestive health and balanced diets
No added sugar products gain momentum amid health-conscious consumer trends
WHAT’S NEXT
Health and wellness claims will support sales of snacks across the forecast period
Rising awareness of gut health is set to support demand for high fibre snacks
No added sugar snacks will gain momentum as consumers seek healthier, guilt free indulgence
CATEGORY DATA
Table 1 Sales of Snacks by Health and Wellness Type: Value 2020-2024
Table 2 Sales of Snacks by Health and Wellness Type: % Value Growth 2020-2024
Table 3 Company Shares of Gluten Free Snacks (Biggest HW Type in Global Snacks): % Value 2020-2024
Table 4 Company Shares of Vegetarian Snacks (2nd Biggest HW Type in Global Snacks): % Value 2020-2024
Table 5 Company Shares of Organic Snacks (3rd Biggest HW Type in Global Snacks): % Value 2020-2024
Table 6 Company Shares of Vegan Snacks (4th Biggest HW Type in Global Snacks): % Value 2020-2024
Table 7 Company Shares of No Allergens Snacks (5th Biggest HW Type in Global Snacks): % Value 2020-2024
Table 8 Forecast Sales of Snacks by Health and Wellness Type: Value 2024-2029
Table 9 Forecast Sales of Snacks by Health and Wellness Type: % Value Growth 2024-2029
COUNTRY REPORTS DISCLAIMER
HEALTH AND WELLNESS IN GREECE
EXECUTIVE SUMMARY
Health-driven consumers embrace plant-based, no sugar and natural claims
INDUSTRY PERFORMANCE
Plant-based, high protein, and multifunctional nutrition choices rise
Natural and organic products build trust and offer perceived health benefits
WHAT’S NEXT
Health claims are set to drive growth and innovation across packaged food and drinks in Greece
COUNTRY REPORTS DISCLAIMER

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