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HW Snacks in Canada

Publisher Euromonitor International
Published Jan 12, 2026
Length 12 Pages
SKU # EP20773140

Description

In 2024, health and wellness considerations continued to reshape the Canadian snacks market, as consumers increasingly balanced indulgence with better-for-you choices. While traditional snacking occasions remained important, shoppers became more attentive to ingredient lists, nutritional profiles, and functional benefits. Products positioned as gluten free, natural, high protein, or plant-based gained greater visibility, even as inflationary pressures constrained discretionary spending. As a res...

Euromonitor International's HW Snacks in Canada report tracks the developments of health-associated product types and the healthy-option positioning of competing brands across different food sectors. It provides the latest retail sales data 2021-2025, allowing you to compare health and wellness categories with each other or in the context of the total market for a sector. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market- be they new product developments, legislative context or lifestyle influences. Forecasts to 2030 illustrate how the market is set to change.

Product coverage: HW Confectionery, HW Ice Cream, HW Savoury Snacks, HW Snacks by Type, HW Sweet Biscuits, Snack Bars and Fruit Snacks.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the HW Snacks market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

12 Pages
HW Snacks in Canada
Euromonitor International
January 2026
List Of Contents And Tables
HW SNACKS IN CANADA
KEY DATA FINDINGS
2024 DEVELOPMENTS
Healthier snacking gains ground despite cost pressures
INDUSTRY PERFORMANCE
Health-conscious snacking shapes product innovation
Gluten free remains the leading claim, but price limits frequency
Natural claims build trust through cleaner labels
WHAT’S NEXT
Healthier snacking will deepen, despite inflation
Gluten free growth hinges on affordability
Natural claims set to strengthen as an accessible health cue
CATEGORY DATA
Table 1 Sales of Snacks by Health and Wellness Type: Value 2020-2024
Table 2 Sales of Snacks by Health and Wellness Type: % Value Growth 2020-2024
Table 3 Company Shares of Gluten Free Snacks (Biggest HW Type in Global Snacks): % Value 2020-2024
Table 4 Company Shares of Vegetarian Snacks (2nd Biggest HW Type in Global Snacks): % Value 2020-2024
Table 5 Company Shares of Organic Snacks (3rd Biggest HW Type in Global Snacks): % Value 2020-2024
Table 6 Company Shares of Vegan Snacks (4th Biggest HW Type in Global Snacks): % Value 2020-2024
Table 7 Company Shares of No Allergens Snacks (5th Biggest HW Type in Global Snacks): % Value 2020-2024
Table 8 Forecast Sales of Snacks by Health and Wellness Type: Value 2024-2029
Table 9 Forecast Sales of Snacks by Health and Wellness Type: % Value Growth 2024-2029
COUNTRY REPORTS DISCLAIMER
HEALTH AND WELLNESS IN CANADA
EXECUTIVE SUMMARY
Health consciousness strengthens, but affordability tempers choices
INDUSTRY PERFORMANCE
Sugar reduction and functional nutrition shape everyday consumption
Plant-based and clean-label trends reshape category dynamics
WHAT’S NEXT
Health-driven innovation will persist, with value and regulation shaping outcomes
COUNTRY REPORTS DISCLAIMER

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