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HW Cooking Ingredients and Meals in Greece

Publisher Euromonitor International
Published Jan 16, 2026
Length 15 Pages
SKU # EP20772987

Description

In 2024, health and wellness drove product innovation across cooking ingredients and meals in Greece, with a focus on sugar reduction, plant-based options, and natural, organic, and gluten-free claims. Consumers increasingly favoured minimally processed, nutrient-rich foods, prompting brands to reformulate traditional recipes and highlight natural, preservative-free, and functional claims. Regulatory changes, such as EU rules on fruit content in jams, reinforced these trends and supported produc...

Euromonitor International's HW Cooking Ingredients and Meals in Greece report tracks the developments of health-associated product types and the healthy-option positioning of competing brands across different food sectors. It provides the latest retail sales data 2021-2025, allowing you to compare health and wellness categories with each other or in the context of the total market for a sector. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market- be they new product developments, legislative context or lifestyle influences. Forecasts to 2030 illustrate how the market is set to change.

Product coverage: HW Cooking Ingredients and Meals by Type, HW Edible Oils, HW Meals and Soups, HW Sauces, Dips and Condiments, HW Sweet Spreads.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the HW Cooking Ingredients and Meals market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

15 Pages
HW Cooking Ingredients and Meals in Greece
Euromonitor International
January 2026
List Of Contents And Tables
HW COOKING INGREDIENTS AND MEALS IN GREECE
KEY DATA FINDINGS
2024 DEVELOPMENTS
Sugar reduction, natural claims and organic options support sales of cooking ingredients and meals
INDUSTRY PERFORMANCE
Ongoing health and wellness trends drive innovation and support health claims in Greece
The natural claim supports consumer perceptions of quality and authenticity
Organic claims drive consumer trust and growth across cooking ingredients and meals
WHAT’S NEXT
Health and wellness claims are set to support product innovation across the forecast period
The natural claim is set to drive both innovation and sustainability across cooking ingredients and meals
Organic and gluten free claims are set to expand, supported by rising health awareness
CATEGORY DATA
Table 1 Sales of Cooking Ingredients and Meals by Health and Wellness Type: Value 2020-2024
Table 2 Sales of Cooking Ingredients and Meals by Health and Wellness Type: % Value Growth 2020-2024
Table 3 Company Shares of Organic Cooking Ingredients and Meals (Biggest HW Type in Global Cooking Ingredients and Meals): % Value 2020-2024
Table 4 Company Shares of Gluten Free Cooking Ingredients and Meals (2nd Biggest HW Type in Global Cooking Ingredients and Meals): % Value 2020-2024
Table 5 Company Shares of Vegetarian Cooking Ingredients and Meals (3rd Biggest HW Type in Global Cooking Ingredients and Meals): % Value 2020-2024
Table 6 Company Shares of Vegan Cooking Ingredients and Meals (4th Biggest HW Type in Global Cooking Ingredients and Meals): % Value 2020-2024
Table 7 Company Shares of Natural Cooking Ingredients and Meals (5th Biggest HW Type in Global Cooking Ingredients and Meals): % Value 2020-2024
Table 8 Forecast Sales of Cooking Ingredients and Meals by Health and Wellness Type: Value 2024-2029
Table 9 Forecast Sales of Cooking Ingredients and Meals by Health and Wellness Type: % Value Growth 2024-2029
COUNTRY REPORTS DISCLAIMER
HEALTH AND WELLNESS IN GREECE
EXECUTIVE SUMMARY
Health-driven consumers embrace plant-based, no sugar and natural claims
INDUSTRY PERFORMANCE
Plant-based, high protein, and multifunctional nutrition choices rise
Natural and organic products build trust and offer perceived health benefits
WHAT’S NEXT
Health claims are set to drive growth and innovation across packaged food and drinks in Greece
COUNTRY REPORTS DISCLAIMER

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