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Gum in Greece

Publisher Euromonitor International
Published Jul 30, 2025
Length 16 Pages
SKU # EP20287507

Description

Gum is seeing small value growth in Greece in 2025, with volume in a slightly negative slump. Overall, however, gum is cited as a fairly popular snack in the country, often purchased from supermarkets on a weekly basis, alongside consumers’ grocery shopping. There is also innovation in the category, such as new flavour options and no/low sugar variants, as well as functional products with added vitamins. Such new product developments align with consumer demand for “healthier” and functional snac...

Euromonitor International's Gum in Greece report offers in-depth knowledge of the market at a national level, providing local insight and understanding unavailable elsewhere. In addition to the latest retail sales data 2020-2024, it identifies the leading companies, brands and retail outlets, and assesses the key trends and demographic shifts behind consumer demand and sales growth. How key trends such as health and wellness, sustainability and recovery from the pandemic are currently shaping the market along with prospects for the next five years, clearly indicating how the market is expected to change.

Product coverage: Bubble Gum, Chewing Gum.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Gum market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

16 Pages
Gum in Greece
Euromonitor International
July 2025
List Of Contents And Tables
GUM IN GREECE
KEY DATA FINDINGS
2025 DEVELOPMENTS
Gum sees small growth, driven by baseline demand for chewing gum
Perfetti maintains its lead thanks to strong portfolio and acquisition of Mondelez brands
Small local grocers continue to be the go-to retailers for gum, thanks to spontaneous and on-the-go purchases
PROSPECTS AND OPPORTUNITIES
Steady growth ahead with no major developments
Wide availability will help to keep gum sales stable
Some innovation expected in “healthier” gum and a wider range of flavours
CATEGORY DATA
Table 1 Sales of Gum by Category: Volume 2020-2025
Table 2 Sales of Gum by Category: Value 2020-2025
Table 3 Sales of Gum by Category: % Volume Growth 2020-2025
Table 4 Sales of Gum by Category: % Value Growth 2020-2025
Table 5 Sales of Gum by Flavour: Rankings 2020-2025
Table 6 NBO Company Shares of Gum: % Value 2021-2025
Table 7 LBN Brand Shares of Gum: % Value 2022-2025
Table 8 Distribution of Gum by Format: % Value 2020-2025
Table 9 Forecast Sales of Gum by Category: Volume 2025-2030
Table 10 Forecast Sales of Gum by Category: Value 2025-2030
Table 11 Forecast Sales of Gum by Category: % Volume Growth 2025-2030
Table 12 Forecast Sales of Gum by Category: % Value Growth 2025-2030
SNACKS IN GREECE
EXECUTIVE SUMMARY
Snacks in 2025: The big picture
Key trends in 2025
Competitive landscape
Channel developments
What's next for snacks?
MARKET DATA
Table 13 Sales of Snacks by Category: Volume 2020-2025
Table 14 Sales of Snacks by Category: Value 2020-2025
Table 15 Sales of Snacks by Category: % Volume Growth 2020-2025
Table 16 Sales of Snacks by Category: % Value Growth 2020-2025
Table 17 NBO Company Shares of Snacks: % Value 2021-2025
Table 18 LBN Brand Shares of Snacks: % Value 2022-2025
Table 19 Penetration of Private Label by Category: % Value 2020-2025
Table 20 Distribution of Snacks by Format: % Value 2020-2025
Table 21 Forecast Sales of Snacks by Category: Volume 2025-2030
Table 22 Forecast Sales of Snacks by Category: Value 2025-2030
Table 23 Forecast Sales of Snacks by Category: % Volume Growth 2025-2030
Table 24 Forecast Sales of Snacks by Category: % Value Growth 2025-2030
DISCLAIMER
SOURCES
Summary 1 Research Sources

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