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Germany Depilatories

Publisher Euromonitor International
Published Jul 22, 2024
Length 21 Pages
SKU # EP19030601

Description

Depilatories in Germany


Depilatories saw a sluggish, still-negative, volume performance in 2023 in Germany, while value sales achieved only small value growth. This contrasts quite strongly with the high levels of growth seen across some other beauty and personal care categories. That said, a baseline demand remains for depilatories, with volume sales slightly improved in 2023 compared to the previous year.

Euromonitor International's Depilatories in Germany report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2019-2023, allowing you to identify the sectors driving growth. Forecasts to 2028 illustrate how the market is set to change.

Product coverage: Hair Removers/Bleaches, Women's Pre-Shave, Women's Razors and Blades.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Depilatories market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

21 Pages
Depilatories in Germany
Euromonitor International
July 2024
List Of Contents And Tables
DEPILATORIES IN GERMANY
KEY DATA FINDINGS
2023 DEVELOPMENTS
Depilatories sees sluggish volume sales, while small baseline demand remains
Pre-shave products face cross-category competition
Procter & Gamble maintains its overall strength, while private label is set to increase its small share
PROSPECTS AND OPPORTUNITIES
Ongoing focus on sustainability and natural ingredients
Competition from beauty salons and at-home depilatory systems set to rise
Consumers seek depilatory products to suit different needs
CATEGORY DATA
Table 1 Sales of Depilatories by Category: Value 2018-2023
Table 2 Sales of Depilatories by Category: % Value Growth 2018-2023
Table 3 Sales of Women's Razors and Blades by Type: % Value Breakdown 2019-2023
Table 4 NBO Company Shares of Depilatories: % Value 2019-2023
Table 5 LBN Brand Shares of Depilatories: % Value 2020-2023
Table 6 Forecast Sales of Depilatories by Category: Value 2023-2028
Table 7 Forecast Sales of Depilatories by Category: % Value Growth 2023-2028
BEAUTY AND PERSONAL CARE IN GERMANY
EXECUTIVE SUMMARY
Beauty and personal care in 2023: The big picture
2023 key trends
Competitive landscape
Retailing developments
What next for beauty and personal care?
MARKET DATA
Table 8 Sales of Beauty and Personal Care by Category: Value 2018-2023
Table 9 Sales of Beauty and Personal Care by Category: % Value Growth 2018-2023
Table 10 GBO Company Shares of Beauty and Personal Care: % Value 2019-2023
Table 11 NBO Company Shares of Beauty and Personal Care: % Value 2019-2023
Table 12 LBN Brand Shares of Beauty and Personal Care: % Value 2020-2023
Table 13 Penetration of Private Label in Beauty and Personal Care by Category: % Value 2018-2023
Table 14 Distribution of Beauty and Personal Care by Format: % Value 2018-2023
Table 15 Distribution of Beauty and Personal Care by Format and Category: % Value 2023
Table 16 Forecast Sales of Beauty and Personal Care by Category: Value 2023-2028
Table 17 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2023-2028
DISCLAIMER
SOURCES
Summary 1 Research Sources

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