
Free From in Sweden
Description
Free From in Sweden
Free from will remain the best performing HW packaged food category in Sweden in 2021 with consumers continuing to focus on their health and diet during the pandemic. The free from category also benefits from being perceived as a lifestyle choice which means that consumers who choose free from products are very loyal to the category; this level of loyalty is not as strong in any other HW category. It is not just dietary intolerances that influence the decision to purchase free from products but...
Euromonitor International's Free From in Sweden report tracks the developments of health-associated product types and the healthy-option positioning of competing brands across different food sectors. It provides the latest retail sales data 2017-2021, allowing you to compare health and wellness categories with each other or in the context of the total market for a sector. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market- be they new product developments, legislative context or lifestyle influences. Forecasts to 2026 illustrate how the market is set to change.
Product coverage: Free From Allergens, Free From Dairy, Free From Gluten, Free From Lactose, Free From Meat.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the Free From market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
Free from will remain the best performing HW packaged food category in Sweden in 2021 with consumers continuing to focus on their health and diet during the pandemic. The free from category also benefits from being perceived as a lifestyle choice which means that consumers who choose free from products are very loyal to the category; this level of loyalty is not as strong in any other HW category. It is not just dietary intolerances that influence the decision to purchase free from products but...
Euromonitor International's Free From in Sweden report tracks the developments of health-associated product types and the healthy-option positioning of competing brands across different food sectors. It provides the latest retail sales data 2017-2021, allowing you to compare health and wellness categories with each other or in the context of the total market for a sector. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market- be they new product developments, legislative context or lifestyle influences. Forecasts to 2026 illustrate how the market is set to change.
Product coverage: Free From Allergens, Free From Dairy, Free From Gluten, Free From Lactose, Free From Meat.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the Free From market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
Table of Contents
29 Pages
- Free From in Sweden
- Euromonitor International
- February 2022
- List Of Contents And Tables
- FREE FROM IN SWEDEN
- KEY DATA FINDINGS
- 2021 DEVELOPMENTS
- Loyal consumer base ensures strong retail growth for free from category
- Free from meat continues to see dynamism with constant innovations boosting awareness
- Strong trend in free from dairy is partially based on strong local options
- PROSPECTS AND OPPORTUNITIES
- Category to remain dynamic as it increasingly appeals to more consumers
- Free from meat and free from dairy expected to remain main trends
- Private label expected to continue driving innovation, particularly in free from meat
- CATEGORY DATA
- Table 1 Sales of Free From by Category: Value 2016-2021
- Table 2 Sales of Free From by Category: % Value Growth 2016-2021
- Table 3 NBO Company Shares of Free From: % Value 2017-2021
- Table 4 LBN Brand Shares of Free From: % Value 2018-2021
- Table 5 Distribution of Free From by Format: % Value 2016-2021
- Table 6 Forecast Sales of Free From by Category: Value 2021-2026
- Table 7 Forecast Sales of Free From by Category: % Value Growth 2021-2026
- HEALTH AND WELLNESS IN SWEDEN
- EXECUTIVE SUMMARY
- Health and wellness in 2021: The big picture
- 2021 key trends
- Competitive landscape
- Retailing developments
- What next for health and wellness?
- MARKET DATA
- Table 8 Sales of Health and Wellness by Type: Value 2016-2021
- Table 9 Sales of Health and Wellness by Type: % Value Growth 2016-2021
- Table 10 Sales of Health and Wellness by Category: Value 2016-2021
- Table 11 Sales of Health and Wellness by Category: % Value Growth 2016-2021
- Table 12 Sales of Health and Wellness by Prime Positioning: Value 2016-2021
- Table 13 Sales of Health and Wellness by Prime Positioning: % Value Growth 2016-2021
- Table 14 NBO Company Shares of Health and Wellness: % Value 2017-2021
- Table 15 LBN Brand Shares of Health and Wellness: % Value 2018-2021
- Table 16 Distribution of Health and Wellness by Format: % Value 2016-2021
- Table 17 Distribution of Health and Wellness by Format and Category: % Value 2021
- Table 18 Forecast Sales of Health and Wellness by Type: Value 2021-2026
- Table 19 Forecast Sales of Health and Wellness by Type: % Value Growth 2021-2026
- Table 20 Forecast Sales of Health and Wellness by Category: Value 2021-2026
- Table 21 Forecast Sales of Health and Wellness by Category: % Value Growth 2021-2026
- Table 22 Forecast Sales of Health and Wellness by Prime Positioning: Value 2021-2026
- Table 23 Forecast Sales of Health and Wellness by Prime Positioning: % Value Growth 2021-2026
- DISCLAIMER
- SOURCES
- Summary 1 Research Sources
Pricing
Currency Rates
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