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Fish and Seafood in the United Kingdom

Published Dec 18, 2025
Length 19 Pages
SKU # EP20676987

Description

Retail volume sales of fish and seafood continued to decline in 2025 due to rising prices and ongoing cost-of-living pressures within the UK. Supply challenges have continued to put pressure on prices at a time when many households have seen their budgets restricted. Despite this, consumers remain willing to pay more for more ethical and sustainable fish and seafood which has helped to support value growth. Moving forward it is likely that this will be an area in which producers lean into in ord...

Euromonitor International's Fish and Seafood in United Kingdom report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data in volume terms 2020-2024, allowing you to identify the sectors driving growth. It offers strategic analysis of key factors influencing the market – be they new product developments, consumption patterns and distribution data. Forecasts to 2029 illustrate how the market is set to change.


Product coverage: Crustaceans, Fish, Molluscs and Cephalopods.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report??
* Get a detailed picture of the Fish and Seafood market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

19 Pages
Fish and Seafood in the United Kingdom
Euromonitor International
December 2025
List Of Contents And Tables
FISH AND SEAFOOD IN THE UNITED KINGDOM
KEY DATA FINDINGS
2025 DEVELOPMENTS
Rising prices push fish and seafood out of the reach of some households
INDUSTRY PERFORMANCE
Fish and seafood sales struggle amid cost-of-living pressures
Sustainability and provenance sustain the appeal of premium seafood
WHAT’S NEXT?
High costs and supply limits shape the outlook for fish and seafood
Balancing affordability and sustainability will become key to success
Summary 1 Major Processors of Fish and Seafood 2025
CATEGORY DATA
Table 1 Total Sales of Fish and Seafood by Category: Total Volume 2020-2025
Table 2 Total Sales of Fish and Seafood by Category: % Total Volume Growth 2020-2025
Table 3 Retail Sales of Fish and Seafood by Category: Volume 2020-2025
Table 4 Retail Sales of Fish and Seafood by Category: % Volume Growth 2020-2025
Table 5 Retail Sales of Fish and Seafood by Category: Value 2020-2025
Table 6 Retail Sales of Fish and Seafood by Category: % Value Growth 2020-2025
Table 7 Retail Sales of Fish and Seafood by Packaged vs Unpackaged: % Volume 2020-2025
Table 8 Forecast Total Sales of Fish and Seafood by Category: Total Volume 2025-2030
Table 9 Forecast Total Sales of Fish and Seafood by Category: % Total Volume Growth 2025-2030
Table 10 Forecast Retail Sales of Fish and Seafood by Category: Volume 2025-2030
Table 11 Forecast Retail Sales of Fish and Seafood by Category: % Volume Growth 2025-2030
Table 12 Forecast Retail Sales of Fish and Seafood by Category: Value 2025-2030
Table 13 Forecast Retail Sales of Fish and Seafood by Category: % Value Growth 2025-2030
COUNTRY REPORTS DISCLAIMER
FRESH FOOD IN THE UNITED KINGDOM
EXECUTIVE SUMMARY
Fresh food sees solid growth in 2025 despite headwinds
KEY DATA FINDINGS
INDUSTRY PERFORMANCE
Fresh food sales influenced by economic pressures and health concerns in 2025
Financial pressures push consumers to favour cheaper alternatives
Despite supply pressures demand for many fresh foods remains strong
WHAT’S NEXT?
Positive outlook for the UK’s fresh food market
Healthy eating campaigns should benefit fresh food sales
Sustainability a growing concern
CHANNELS
Supermarkets, hypermarkets and discounters dominate sales of fresh food
Sustainability adds value to the market
MARKET DATA
Table 14 Total Sales of Fresh Food by Category: Total Volume 2020-2025
Table 15 Total Sales of Fresh Food by Category: % Total Volume Growth 2020-2025
Table 16 Retail Sales of Fresh Food by Category: Volume 2020-2025
Table 17 Retail Sales of Fresh Food by Category: % Volume Growth 2020-2025
Table 18 Retail Sales of Fresh Food by Category: Value 2020-2025
Table 19 Retail Sales of Fresh Food by Category: % Value Growth 2020-2025
Table 20 Retail Sales of Fresh Food by Packaged vs Unpackaged: % Volume 2020-2025
Table 21 Retail Distribution of Fresh Food by Format: % Volume 2020-2025
Table 22 Forecast Total Sales of Fresh Food by Category: Total Volume 2025-2030
Table 23 Forecast Total Sales of Fresh Food by Category: % Total Volume Growth 2025-2030
Table 24 Forecast Retail Sales of Fresh Food by Category: Volume 2025-2030
Table 25 Forecast Retail Sales of Fresh Food by Category: % Volume Growth 2025-2030
Table 26 Forecast Retail Sales of Fresh Food by Category: Value 2025-2030
Table 27 Forecast Retail Sales of Fresh Food by Category: % Value Growth 2025-2030
COUNTRY REPORTS DISCLAIMER
SOURCES
Summary 2 Research Sources

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