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Experiential Luxury in China

Publisher Euromonitor International
Published Sep 24, 2025
Length 20 Pages
SKU # EP20439291

Description

In 2025, experiential luxury in China continued to demonstrate a robust growth performance, driven by a sustained consumer shift towards valuing luxury experiences over material possessions. Luxury hotels, which accounted for the vast majority of sales, maintained dynamic growth despite broader economic uncertainties and inflationary pressures. This growth was underpinned by the continued recovery of both inbound and domestic tourism. Rising inbound tourism flows from key markets such as South K...

Euromonitor International's Experiential Luxury in China report offers a comprehensive guide to the size and shape of the Experiential Luxury market at a national level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market and their effects on Experiential Luxury retailing along with the development of consumers’ shopping patterns. Forecasts to 2029 illustrate how the market is set to change

Product coverage: Luxury Foodservice, Luxury Hotels.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Experiential Luxury market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

20 Pages
Experiential Luxury in China
Euromonitor International
September 2025
List Of Contents And Tables
EXPERIENTIAL LUXURY IN CHINA
KEY DATA FINDINGS
2025 DEVELOPMENTS
Affluent consumers drive growth in experiential luxury
Luxury hotel groups ensure their growth through bespoke services
Affluent consumers demand unique luxury experiences
PROSPECTS AND OPPORTUNITIES
Growing demand for environmentally and socially responsible luxury experiences set to drive expansion
New luxury hotel openings set to drive growth, with a focus on wellness, exclusivity and culture
Luxury hotels will adopt sustainable practices to enhance brand integrity
CATEGORY DATA
Table 1 Sales of Experiential Luxury by Category: Value 2020-2025
Table 2 Sales of Experiential Luxury by Category: % Value Growth 2020-2025
Table 3 NBO Company Shares of Experiential Luxury: % Value 2020-2024
Table 4 LBN Brand Shares of Experiential Luxury: % Value 2021-2024
Table 5 Forecast Sales of Experiential Luxury by Category: Value 2025-2030
Table 6 Forecast Sales of Experiential Luxury by Category: % Value Growth 2025-2030
COUNTRY REPORTS DISCLAIMER
LUXURY GOODS IN CHINA
EXECUTIVE SUMMARY
Luxury goods in 2025: The big picture
2025 key trends
Competitive landscape
Retail developments
What next for luxury goods?
MARKET DATA
Table 7 Sales of Luxury Goods by Category: Value 2020-2025
Table 8 Sales of Luxury Goods by Category: % Value Growth 2020-2025
Table 9 Inbound Receipts for Luxury Goods by Country of Origin: Value 2020-2025
Table 10 NBO Company Shares of Luxury Goods: % Value 2020-2024
Table 11 LBN Brand Shares of Luxury Goods: % Value 2021-2024
Table 12 Distribution of Luxury Goods by Format and Category: % Value 2025
Table 13 Forecast Sales of Luxury Goods by Category: Value 2025-2030
Table 14 Forecast Sales of Luxury Goods by Category: % Value Growth 2025-2030
COUNTRY REPORTS DISCLAIMER
SOURCES
Summary 1 Research Sources

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