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Experiential Luxury in Brazil

Published Oct 16, 2025
Length 19 Pages
SKU # EP20490770

Description

Experiential luxury in Brazil demonstrated resilient growth in 2025, driven primarily by sustained consumer preference for immersive and authentic experiences over tangible luxury goods. Luxury hotels continued to drive sales with further strong growth attributed to ongoing premiumisation, as affluent Brazilian consumers increasingly prioritised unique, high-quality experiences that integrated local culture and sustainability, along the lines of Cristalino Lodge in the Amazon rainforest, which i...

Euromonitor International's Experiential Luxury in Brazil report offers a comprehensive guide to the size and shape of the Experiential Luxury market at a national level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market and their effects on Experiential Luxury retailing along with the development of consumers’ shopping patterns. Forecasts to 2029 illustrate how the market is set to change

Product coverage: Luxury Foodservice, Luxury Hotels.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report??
* Get a detailed picture of the Experiential Luxury market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

19 Pages
Experiential Luxury in Brazil
Euromonitor International
October 2025
List Of Contents And Tables
EXPERIENTIAL LUXURY IN BRAZIL
KEY DATA FINDINGS
2025 DEVELOPMENTS
Experiential luxury driven by personalisation and sustainability initiatives
Driving experiential luxury growth through personalised service and cultural authenticity
Global operators lead highly fragmented competitive landscape
PROSPECTS AND OPPORTUNITIES
Rising demand for immersive luxury experiences to drive future growth
Luxury hospitality to focus on cultural authenticity
Luxury hotels to focus on enhancing eco-friendly experiences
CATEGORY DATA
Table 1 Sales of Experiential Luxury by Category: Value 2020-2025
Table 2 Sales of Experiential Luxury by Category: % Value Growth 2020-2025
Table 3 NBO Company Shares of Experiential Luxury: % Value 2020-2024
Table 4 LBN Brand Shares of Experiential Luxury: % Value 2021-2024
Table 5 Forecast Sales of Experiential Luxury by Category: Value 2025-2030
Table 6 Forecast Sales of Experiential Luxury by Category: % Value Growth 2025-2030
COUNTRY REPORT DISCLAIMER
LUXURY GOODS IN BRAZIL
EXECUTIVE SUMMARY
Luxury goods in 2025: The big picture
2025 key trends
Competitive landscape
Retail developments
What next for luxury goods?
MARKET DATA
Table 7 Sales of Luxury Goods by Category: Value 2020-2025
Table 8 Sales of Luxury Goods by Category: % Value Growth 2020-2025
Table 9 Inbound Receipts for Luxury Goods by Country of Origin: Value 2020-2025
Table 10 NBO Company Shares of Luxury Goods: % Value 2020-2024
Table 11 LBN Brand Shares of Luxury Goods: % Value 2021-2024
Table 12 Distribution of Luxury Goods by Format and Category: % Value 2025
Table 13 Forecast Sales of Luxury Goods by Category: Value 2025-2030
Table 14 Forecast Sales of Luxury Goods by Category: % Value Growth 2025-2030
COUNTRY REPORT DISCLAIMER
SOURCES
Summary 1 Research Sources

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