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Experiential Luxury in Australia

Publisher Euromonitor International
Published Oct 17, 2025
Length 19 Pages
SKU # EP20490658

Description

Experiential luxury in Australia demonstrated moderate growth in 2025, with retail value sales increasing by 2% to reach AUD2.0 billion. Despite economic challenges, affluent consumers continued to prioritise luxury experiences over physical goods, driving growth. The social media allure of “Instagrammable” moments also remained important, with luxury players able to leverage premium lifestyle elements to foster an enhanced customer experience and deeper brand engagement.

Euromonitor International's Experiential Luxury in Australia report offers a comprehensive guide to the size and shape of the Experiential Luxury market at a national level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market and their effects on Experiential Luxury retailing along with the development of consumers’ shopping patterns. Forecasts to 2029 illustrate how the market is set to change

Product coverage: Luxury Foodservice, Luxury Hotels.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report??
* Get a detailed picture of the Experiential Luxury market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

19 Pages
Experiential Luxury in Australia
Euromonitor International
October 2025
List Of Contents And Tables
EXPERIENTIAL LUXURY IN AUSTRALIA
KEY DATA FINDINGS
2025 DEVELOPMENTS
Luxury hotels continues to drive growth, with the rise in inbound tourists impacting sales
New hotel openings and rising demand for bespoke luxury experiences drive growth
Players in luxury hotels and foodservice aim to differentiate their offerings
PROSPECTS AND OPPORTUNITIES
Growth will be driven by the rise in tourism and the preference for experiences over physical goods
Luxury travellers to drive demand for wellness-oriented and sustainable experiences
Luxury hotels to focus on Australia’s unique natural and cultural heritage
CATEGORY DATA
Table 1 Sales of Experiential Luxury by Category: Value 2020-2025
Table 2 Sales of Experiential Luxury by Category: % Value Growth 2020-2025
Table 3 NBO Company Shares of Experiential Luxury: % Value 2020-2024
Table 4 LBN Brand Shares of Experiential Luxury: % Value 2021-2024
Table 5 Forecast Sales of Experiential Luxury by Category: Value 2025-2030
Table 6 Forecast Sales of Experiential Luxury by Category: % Value Growth 2025-2030
COUNTRY REPORTS DISCLAIMER
LUXURY GOODS IN AUSTRALIA
EXECUTIVE SUMMARY
Luxury goods in 2025: The big picture
2025 key trends
Competitive landscape
Retail developments
What next for luxury goods?
MARKET DATA
Table 7 Sales of Luxury Goods by Category: Value 2020-2025
Table 8 Sales of Luxury Goods by Category: % Value Growth 2020-2025
Table 9 Inbound Receipts for Luxury Goods by Country of Origin: Value 2020-2025
Table 10 NBO Company Shares of Luxury Goods: % Value 2020-2024
Table 11 LBN Brand Shares of Luxury Goods: % Value 2021-2024
Table 12 Distribution of Luxury Goods by Format and Category: % Value 2025
Table 13 Forecast Sales of Luxury Goods by Category: Value 2025-2030
Table 14 Forecast Sales of Luxury Goods by Category: % Value Growth 2025-2030
COUNTRY REPORTS DISCLAIMER
SOURCES
Summary 1 Research Sources

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