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Dishwashers in Japan

Published Jan 21, 2026
Length 22 Pages
SKU # EP20807566

Description

Dishwashers experienced solid growth in Japan in 2025, driven by the increasing demand for convenience, particularly among dual-income households with children. Built-in dishwashers continued to dominate, with a retail volume of 613,000 units - significantly higher than freestanding dishwashers. With a household penetration rate expected to rise from 16% in 2025 to 18% in 2030, dishwashers presents opportunities for further growth fuelled by ongoing educational efforts and the adoption of smart...

Euromonitor International's Dishwashers in Japan report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2021-2025, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they new product developments, format trends or distribution issues. Forecasts to 2030 illustrate how the market is set to change.

Product coverage: Built-in Dishwashers, Freestanding Dishwashers.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Dishwashers market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

22 Pages
Dishwashers in Japan
Euromonitor International
January 2026
List Of Contents And Tables
DISHWASHERS IN JAPAN
KEY DATA FINDINGS
2025 DEVELOPMENTS
Sales driven by dual-income households with children seeking convenience
CHART 1 Key Trends 2025
INDUSTRY PERFORMANCE
Panasonic's auto-dose dishwasher supports sales through convenience
CHART 2 Analyst Insight
Built-in dishwashers dominates in Japan
Freestanding dishwashers sees growth in 2025
CHART 3 Panasonic launches freestanding dishwasher with auto-dose function
WHAT’S NEXT?
Convenience and energy efficiency to drive future growth
Built-in dishwashers will maintain dominance
Smart features shaping future competitiveness
COMPETITIVE LANDSCAPE
Panasonic dominates with strong presence in built-in and freestanding dishwashers
CHART 4 Panasonic launches freestanding dishwasher with tumbler and bottle holders
Innovative product launches drive growth and present opportunities
CHART 5 Panasonic launches high-end front-loading built-in dishwasher model
CHANNELS
Builder merchants and construction dominates built-in dishwasher sales
Installation services sustain slow growth in retail e-commerce
COUNTRY REPORTS DISCLAIMER
CHART 6 Key Trends 2025
CHART 7 Yamada Denki launches a washer dryer under JPY110,000, following Nitori.
CHART 8 Sharp launches its first air circulator
CHART 9 Analyst Insight
CHART 10 Growth Decomposition of Consumer Appliances 2024-2029
CHART 11 Real GDP Growth and Inflation 2020-2030
CHART 12 PEST Analysis in Japan 2025
CHART 13 Key Insights on Consumers in Japan 2025
CHART 14 Consumer Landscape in Japan 2025
CONSUMER APPLIANCES IN JAPAN
EXECUTIVE SUMMARY
Volume sales fall, but value growth driven by demand for energy efficiency and premiumisation
KEY DATA FINDINGS
INDUSTRY PERFORMANCE
Shifting consumer preferences drive sales in a challenging economic environment
Affordable drum-type washers disrupt laundry appliances in Japan
Growth in air conditioners driven by energy efficiency, supported by circulators
WHAT’S NEXT?
Two paths emerge: affordability versus long-term value
Record-breaking heat in Japan and its impact on consumer needs
Bridging the gap how brands win in beauty tech
COMPETITIVE LANDSCAPE
Panasonic maintains dominance with broad portfolio presence
Shark drives growth in vacuum cleaners with innovative products
Potential M&A around Hitachi Global Life Solutions
CHANNELS
Specialist retailers and e-commerce drive sales
E-commerce continues to grow in consumer appliances
ECONOMIC CONTEXT
CONSUMER CONTEXT
COUNTRY REPORTS DISCLAIMER
SOURCES
Summary 1 Research Sources

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