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Digestive Remedies in the US

Publisher Euromonitor International
Published Sep 22, 2025
Length 30 Pages
SKU # EP20439424

Description

Sales of digestive remedies have seen moderate growth in current value terms in 2025. Sales of digestive remedies continue to benefit from US consumers’ focus on gut health with wellness. While the category’s orientation has historically been toward symptoms such as diarrhoea, nausea, and heartburn, increased awareness of the linkage between healthy digestive processes and disease has reduced the stigma associated with these more traditional digestive issues. This steady consumer interest has en...

Euromonitor International's Digestive Remedies in USA report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2020-2024, allowing you to identify the sectors driving growth. Forecasts to 2029 illustrate how the market is set to change.

Product coverage: Diarrhoeal Remedies, IBS Treatments, Indigestion and Heartburn Remedies, Laxatives, Motion Sickness Remedies, Paediatric Digestive Remedies.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Digestive Remedies market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

30 Pages
Digestive Remedies in the US
Euromonitor International
September 2025
List Of Contents And Tables
DIGESTIVE REMEDIES IN THE US
KEY DATA FINDINGS
2025 DEVELOPMENTS
Digestive remedies sees steady growth in 2025 backed by new innovations
Market expands thanks to investment in new innovations
Strength of hypermarket channel highlights fluidity of online to offline for consumers
PROSPECTS AND OPPORTUNITIES
Digestive remedies could be challenged by non-drug options over the forecast period
New technology and digital apps promise opportunities for partnership
The ACNU Final Rule may have implications for digestive remedies
CATEGORY DATA
Table 1 Sales of Digestive Remedies by Category: Value 2020-2025
Table 2 Sales of Digestive Remedies by Category: % Value Growth 2020-2025
Table 3 NBO Company Shares of Digestive Remedies: % Value 2021-2025
Table 4 LBN Brand Shares of Digestive Remedies: % Value 2022-2025
Table 5 Forecast Sales of Digestive Remedies by Category: Value 2025-2030
Table 6 Forecast Sales of Digestive Remedies by Category: % Value Growth 2025-2030
CONSUMER HEALTH IN THE US
EXECUTIVE SUMMARY
Consumer Health in 2025: The big picture
Key trends in 2025
Competitive landscape
Channel developments
What next for Consumer Health?
MARKET INDICATORS
Table 7 Consumer Expenditure on Health Goods and Medical Services: Value 2020-2025
Table 8 Life Expectancy at Birth 2020-2025
MARKET DATA
Table 9 Sales of Consumer Health by Category: Value 2020-2025
Table 10 Sales of Consumer Health by Category: % Value Growth 2020-2025
Table 11 NBO Company Shares of Consumer Health: % Value 2021-2025
Table 12 LBN Brand Shares of Consumer Health: % Value 2022-2025
Table 13 Penetration of Private Label in Consumer Health by Category: % Value 2020-2025
Table 14 Distribution of Consumer Health by Format: % Value 2020-2025
Table 15 Distribution of Consumer Health by Format and Category: % Value 2025
Table 16 Forecast Sales of Consumer Health by Category: Value 2025-2030
Table 17 Forecast Sales of Consumer Health by Category: % Value Growth 2025-2030
APPENDIX
OTC registration and classification
Vitamins and dietary supplements registration and classification
Self-medication/self-care and preventive medicine
Switches
DISCLAIMER
DEFINITIONS
SOURCES
Summary 1 Research Sources

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