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Dietary Supplements in Austria

Publisher Euromonitor International
Published Nov 21, 2024
Length 27 Pages
SKU # EP19343444

Description

Dietary Supplements in Austria


Due to current health and wellness trends and consumers ongoing effort to support healthier lifestyles and diets, dietary supplements continued performing well in 2024. Furthermore, time constraints and lack of detailed knowledge about nutrition led some consumers to opt for dietary supplements, perceiving them to be a convenient way to achieve their health goals. Many of these products target specific needs, such as immune health, vision health, stronger joints and bones and memory improvement.

Euromonitor International's Dietary Supplements in Austria report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2019-2023, allowing you to identify the sectors driving growth. Forecasts to 2028 illustrate how the market is set to change.

Product coverage: Combination Dietary Supplements, Herbal/Traditional Dietary Supplements, Non-Herbal/Traditional Dietary Supplements.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Dietary Supplements market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

27 Pages
Dietary Supplements in Austria
Euromonitor International
November 2024
List Of Contents And Tables
DIETARY SUPPLEMENTS IN AUSTRIA
KEY DATA FINDINGS
2024 DEVELOPMENTS
Sales are driven by time constraints and specific health needs
Herbal/traditional solutions benefit from being mild alternatives
Richard Bittner maintains a healthy lead with its trusted Abtei brand
PROSPECTS AND OPPORTUNITIES
Declining price points challenge value sales and widen consumer appeal
E-commerce gains ground as consumers embrace convenient purchasing options
The ongoing ageing population drives sales over the next five years
CATEGORY DATA
Table 1 Sales of Dietary Supplements by Category: Value 2019-2024
Table 2 Sales of Dietary Supplements by Category: % Value Growth 2019-2024
Table 3 Sales of Dietary Supplements by Positioning: % Value 2019-2024
Table 4 NBO Company Shares of Dietary Supplements: % Value 2020-2024
Table 5 LBN Brand Shares of Dietary Supplements: % Value 2021-2024
Table 6 Forecast Sales of Dietary Supplements by Category: Value 2024-2029
Table 7 Forecast Sales of Dietary Supplements by Category: % Value Growth 2024-2029
CONSUMER HEALTH IN AUSTRIA
EXECUTIVE SUMMARY
Consumer health in 2024: The big picture
2024 key trends
Competitive landscape
Retailing developments
What next for consumer health?
MARKET INDICATORS
Table 8 Consumer Expenditure on Health Goods and Medical Services: Value 2019-2024
Table 9 Life Expectancy at Birth 2019-2024
MARKET DATA
Table 10 Sales of Consumer Health by Category: Value 2019-2024
Table 11 Sales of Consumer Health by Category: % Value Growth 2019-2024
Table 12 NBO Company Shares of Consumer Health: % Value 2020-2024
Table 13 LBN Brand Shares of Consumer Health: % Value 2021-2024
Table 14 Penetration of Private Label in Consumer Health by Category: % Value 2019-2024
Table 15 Distribution of Consumer Health by Format: % Value 2019-2024
Table 16 Distribution of Consumer Health by Format and Category: % Value 2024
Table 17 Forecast Sales of Consumer Health by Category: Value 2024-2029
Table 18 Forecast Sales of Consumer Health by Category: % Value Growth 2024-2029
APPENDIX
OTC registration and classification
Vitamins and dietary supplements registration and classification
Self-medication/self-care and preventive medicine
Switches
Summary 1 OTC: Switches 2023-2024
DISCLAIMER
DEFINITIONS
SOURCES
Summary 2 Research Sources

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