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Depilatories in Poland

Publisher Euromonitor International
Published May 09, 2025
Length 22 Pages
SKU # EP20021704

Description

Depilatories experienced a notable slowdown in current value growth in 2024 but remained positive overall. Despite competition from in-salon treatments and more permanent cosmetic procedures like laser hair removal, depilatories continue to thrive due to their affordability and convenience. Clean aesthetics, still widely associated with hairlessness, remain a strong cultural driver in Poland. Innovations that make the hair removal process faster, simpler, and more comfortable, such as new cream...

Euromonitor International's Depilatories in Poland report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2020-2024, allowing you to identify the sectors driving growth. Forecasts to 2029 illustrate how the market is set to change.

Product coverage: Hair Removers/Bleaches, Women's Pre-Shave, Women's Razors and Blades.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Depilatories market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

22 Pages
Depilatories in Poland
Euromonitor International
May 2025
List Of Contents And Tables
DEPILATORIES IN POLAND
KEY DATA FINDINGS
2024 DEVELOPMENTS
At-home convenience and affordability drive sales of depilatories in 2024
Familiar brands maintain loyalty, but innovation is paying off
E-commerce complements retail expansion, boosting accessibility
PROSPECTS AND OPPORTUNITIES
Hygiene trends and at-home care will sustain demand in the coming years
Brand trust, price, and retail reach will enable top players to retain their positions
Out-of-home alternatives may slow growth but will not eliminate demand
CATEGORY DATA
Table 1 Sales of Depilatories by Category: Value 2019-2024
Table 2 Sales of Depilatories by Category: % Value Growth 2019-2024
Table 3 Sales of Women's Razors and Blades by Type: % Value Breakdown 2020-2024
Table 4 NBO Company Shares of Depilatories: % Value 2020-2024
Table 5 LBN Brand Shares of Depilatories: % Value 2021-2024
Table 6 Forecast Sales of Depilatories by Category: Value 2024-2029
Table 7 Forecast Sales of Depilatories by Category: % Value Growth 2024-2029
BEAUTY AND PERSONAL CARE IN POLAND
EXECUTIVE SUMMARY
Beauty and personal care in 2024: The big picture
2024 key trends
Competitive landscape
Retail developments
What next for beauty and personal care?
MARKET DATA
Table 8 Sales of Beauty and Personal Care by Category: Value 2019-2024
Table 9 Sales of Beauty and Personal Care by Category: % Value Growth 2019-2024
Table 10 GBO Company Shares of Beauty and Personal Care: % Value 2020-2024
Table 11 NBO Company Shares of Beauty and Personal Care: % Value 2020-2024
Table 12 LBN Brand Shares of Beauty and Personal Care: % Value 2021-2024
Table 13 Penetration of Private Label in Beauty and Personal Care by Category: % Value 2019-2024
Table 14 Distribution of Beauty and Personal Care by Format: % Value 2019-2024
Table 15 Distribution of Beauty and Personal Care by Format and Category: % Value 2024
Table 16 Forecast Sales of Beauty and Personal Care by Category: Value 2024-2029
Table 17 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2024-2029
DISCLAIMER
SOURCES
Summary 1 Research Sources

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