
Depilatories in Bulgaria
Description
Depilatories in Bulgaria recorded steady value growth in 2024 driven by sales of women’s pre-shave, and razors and blades. Rising unit prices continued to underpin value sales although this has stifled demand to some extent. Increasingly, Bulgarian consumers are opting for laser hair removal and at-home IPL treatments, which is stifling volume sales of hair removers/bleaches.
Euromonitor International's Depilatories in Bulgaria report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2020-2024, allowing you to identify the sectors driving growth. Forecasts to 2029 illustrate how the market is set to change.
Product coverage: Hair Removers/Bleaches, Women's Pre-Shave, Women's Razors and Blades.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the Depilatories market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International's Depilatories in Bulgaria report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2020-2024, allowing you to identify the sectors driving growth. Forecasts to 2029 illustrate how the market is set to change.
Product coverage: Hair Removers/Bleaches, Women's Pre-Shave, Women's Razors and Blades.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the Depilatories market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
Table of Contents
20 Pages
- Depilatories in Bulgaria
- Euromonitor International
- May 2025
- List Of Contents And Tables
- DEPILATORIES IN BULGARIA
- KEY DATA FINDINGS
- 2024 DEVELOPMENTS
- Women are keen to invest in higher quality products
- Procter & Gamble Bulgaria EOOD extends its lead in depilatories
- Health and personal care stores remain strong but lose ground as e-commerce and discounters gain value share
- PROSPECTS AND OPPORTUNITIES
- Depilatories stands to witness moderate value growth
- Social media trends have strong influence on purchasing behaviour
- Sustainability to influence new product developments
- CATEGORY DATA
- Table 1 Sales of Depilatories by Category: Value 2019-2024
- Table 2 Sales of Depilatories by Category: % Value Growth 2019-2024
- Table 3 Sales of Women's Razors and Blades by Type: % Value Breakdown 2020-2024
- Table 4 NBO Company Shares of Depilatories: % Value 2020-2024
- Table 5 LBN Brand Shares of Depilatories: % Value 2021-2024
- Table 6 Forecast Sales of Depilatories by Category: Value 2024-2029
- Table 7 Forecast Sales of Depilatories by Category: % Value Growth 2024-2029
- BEAUTY AND PERSONAL CARE IN BULGARIA
- EXECUTIVE SUMMARY
- Beauty and personal care in 2024: The big picture
- 2024 key trends
- Competitive landscape
- Retail developments
- What next for beauty and personal care ?
- MARKET DATA
- Table 8 Sales of Beauty and Personal Care by Category: Value 2019-2024
- Table 9 Sales of Beauty and Personal Care by Category: % Value Growth 2019-2024
- Table 10 GBO Company Shares of Beauty and Personal Care: % Value 2020-2024
- Table 11 NBO Company Shares of Beauty and Personal Care: % Value 2020-2024
- Table 12 LBN Brand Shares of Beauty and Personal Care: % Value 2021-2024
- Table 13 Penetration of Private Label in Beauty and Personal Care by Category: % Value 2019-2024
- Table 14 Distribution of Beauty and Personal Care by Format: % Value 2019-2024
- Table 15 Distribution of Beauty and Personal Care by Format and Category: % Value 2024
- Table 16 Forecast Sales of Beauty and Personal Care by Category: Value 2024-2029
- Table 17 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2024-2029
- DISCLAIMER
- SOURCES
- Summary 1 Research Sources
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