
Depilatories in Australia
Description
With only moderate growth in current value terms, depilatories was showing signs of reaching market maturity in 2024. Demand for these products is relatively consistent, with no major shifts in consumer behaviour that would have resulted in a change in the market performance for the category. The modest growth of the overall category also reflects the other alternative options available to consumers for hair removal, such as electric hair shavers which are more convenient to use and which can he...
Euromonitor International's Depilatories in Australia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2020-2024, allowing you to identify the sectors driving growth. Forecasts to 2029 illustrate how the market is set to change.
Product coverage: Hair Removers/Bleaches, Women's Pre-Shave, Women's Razors and Blades.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the Depilatories market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
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Table of Contents
19 Pages
- Depilatories in Australia
- Euromonitor International
- June 2025
- List Of Contents And Tables
- DEPILATORIES IN AUSTRALIA
- KEY DATA FINDINGS
- 2024 DEVELOPMENTS
- Depilatories showing signs of maturity
- Competitive landscape remains stable with limited signs of innovation
- Supermarkets and pharmacies competing for share
- PROSPECTS AND OPPORTUNITIES
- Flat growth forecasted for depilatories as the category reaches maturity
- Skinification trend expected to inform purchasing decisions
- Lack of innovation could create opportunities for new players
- CATEGORY DATA
- Table 1 Sales of Depilatories by Category: Value 2019-2024
- Table 2 Sales of Depilatories by Category: % Value Growth 2019-2024
- Table 3 Sales of Women's Razors and Blades by Type: % Value Breakdown 2020-2024
- Table 4 NBO Company Shares of Depilatories: % Value 2020-2024
- Table 5 LBN Brand Shares of Depilatories: % Value 2021-2024
- Table 6 Forecast Sales of Depilatories by Category: Value 2024-2029
- Table 7 Forecast Sales of Depilatories by Category: % Value Growth 2024-2029
- BEAUTY AND PERSONAL CARE IN AUSTRALIA
- EXECUTIVE SUMMARY
- Beauty and personal care in 2024: The big picture
- 2024 key trends
- Competitive landscape
- Retail developments
- What next for beauty and personal care?
- MARKET DATA
- Table 8 Sales of Beauty and Personal Care by Category: Value 2019-2024
- Table 9 Sales of Beauty and Personal Care by Category: % Value Growth 2019-2024
- Table 10 GBO Company Shares of Beauty and Personal Care: % Value 2020-2024
- Table 11 NBO Company Shares of Beauty and Personal Care: % Value 2020-2024
- Table 12 LBN Brand Shares of Beauty and Personal Care: % Value 2021-2024
- Table 13 Penetration of Private Label in Beauty and Personal Care by Category: % Value 2019-2024
- Table 14 Distribution of Beauty and Personal Care by Format: % Value 2019-2024
- Table 15 Distribution of Beauty and Personal Care by Format and Category: % Value 2024
- Table 16 Forecast Sales of Beauty and Personal Care by Category: Value 2024-2029
- Table 17 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2024-2029
- DISCLAIMER
- SOURCES
- Summary 1 Research Sources
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