Debit Cards in Greece
Description
Debit cards in Greece registered both healthy growth in transaction value, as well as increase in the number of debit cards in circulation in 2025. Over the last decade, Greece has experienced a significant shift away from cash to debit cards. This received a further boost in April 2024 when a universal merchant-acceptance mandate was implemented that eliminated remaining exemptions for electronic payments across all sectors of the economy. This reform requires all businesses and professionals t...
Euromonitor International's Debit Card Transactions in Greece report establishes the size and structure of the market for ATMs cards, smart cards, credit cards, debit cards, charge cards, pre-paid cards and store cards. It looks at key players in the market (issuers and operators), number of cards in circulation, numbers transactions and value of transactions. It offers strategic analysis of sector forecasts and trends to watch.
Product coverage: Commercial Debit Card Transactions, Personal Debit Card Transactions.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the Debit Card Transactions market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International's Debit Card Transactions in Greece report establishes the size and structure of the market for ATMs cards, smart cards, credit cards, debit cards, charge cards, pre-paid cards and store cards. It looks at key players in the market (issuers and operators), number of cards in circulation, numbers transactions and value of transactions. It offers strategic analysis of sector forecasts and trends to watch.
Product coverage: Commercial Debit Card Transactions, Personal Debit Card Transactions.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
* Get a detailed picture of the Debit Card Transactions market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.
Table of Contents
23 Pages
- Debit Cards in Greece
- Euromonitor International
- February 2026
- List Of Contents And Tables
- DEBIT CARDS IN GREECE
- KEY DATA FINDINGS
- 2025 DEVELOPMENTS
- Implementation of universal merchant-acceptance mandate further boosts debit cards
- INDUSTRY PERFORMANCE
- Significant growth in transaction value, as well as increasing number of cards in circulation
- Numbers of transactions also increases
- WHAT’S NEXT?
- Continuing healthy growth in debit card usage over forecast period
- AI poised to redefine debit card ecosystem
- Contactless payments set to dominate Greece’s payment landscape
- COMPETITIVE LANDSCAPE
- Mastercard dominates in debit cards
- Piraeus Bank leading issuer, but National Bank of Greece makes most gains
- CATEGORY DATA
- Table 1 Debit Cards: Number of Cards in Circulation 2020-2025
- Table 2 Debit Cards Transactions 2020-2025
- Table 3 Debit Cards in Circulation: % Growth 2020-2025
- Table 4 Debit Cards Transactions: % Growth 2020-2025
- Table 5 Debit Cards: Number of Cards by Issuer 2020-2024
- Table 6 Debit Cards: Number of Cards by Operator 2020-2024
- Table 7 Debit Cards Payment Transaction Value by Issuer 2020-2024
- Table 8 Debit Cards Payment Transaction Value by Operator 2020-2024
- Table 9 Forecast Debit Cards: Number of Cards in Circulation 2025-2030
- Table 10 Forecast Debit Cards Transactions 2025-2030
- Table 11 Forecast Debit Cards in Circulation: % Growth 2025-2030
- Table 12 Forecast Debit Cards Transactions: % Growth 2025-2030
- COUNTRY REPORTS DISCLAIMER
- FINANCIAL CARDS AND PAYMENTS IN GREECE
- EXECUTIVE SUMMARY
- EU regulation and government mandates encourages shift to digital payments
- KEY DATA FINDINGS
- INDUSTRY PERFORMANCE
- Regulation fuels card growth
- Debit cards most popular, but other financial cards also making gains
- Consumer trends shaping card adoption
- WHAT’S NEXT?
- Steady growth over forecast period
- AI poised to redefine financial card ecosystem
- Contactless payments set to dominate payment landscape
- COMPETITIVE LANDSCAPE
- Piraeus Bank continues to be leading issuer
- OASA makes most gains
- Mastercard continues to be the leading operator
- MARKET INDICATORS
- Table 13 Number of POS Terminals: Units 2020-2025
- Table 14 Number of ATMs: Units 2020-2025
- Table 15 Value Lost to Fraud 2020-2025
- Table 16 Card Expenditure by Location 2025
- Table 17 Financial Cards in Circulation by Type: % Number of Cards 2020-2025
- Table 18 Domestic versus Foreign Spend 2025
- MARKET DATA
- Table 19 Financial Cards by Category: Number of Cards in Circulation 2020-2025
- Table 20 Financial Cards by Category: Number of Accounts 2020-2025
- Table 21 Financial Cards Transactions by Category: Value 2020-2025
- Table 22 Financial Cards by Category: Number of Transactions 2020-2025
- Table 23 Consumer Payments by Category: Value 2020-2025
- Table 24 Consumer Payments by Category: Number of Transactions 2020-2025
- Table 25 M-Commerce by Category: Value 2020-2025
- Table 26 M-Commerce by Category: % Value Growth 2020-2025
- Table 27 Financial Cards: Number of Cards by Issuer 2020-2024
- Table 28 Financial Cards: Number of Cards by Operator 2020-2024
- Table 29 Financial Cards: Card Payment Transactions Value by Operator 2020-2024
- Table 30 Financial Cards: Card Payment Transactions Value by Issuer 2020-2024
- Table 31 Forecast Financial Cards by Category: Number of Cards in Circulation 2025-2030
- Table 32 Forecast Financial Cards by Category: Number of Accounts 2025-2030
- Table 33 Forecast Financial Cards Transactions by Category: Value 2025-2030
- Table 34 Forecast Financial Cards by Category: Number of Transactions 2025-2030
- Table 35 Forecast Consumer Payments by Category: Value 2025-2030
- Table 36 Forecast Consumer Payments by Category: Number of Transactions 2025-2030
- Table 37 Forecast M-Commerce by Category: Value 2025-2030
- Table 38 Forecast M-Commerce by Category: % Value Growth 2025-2030
- COUNTRY REPORTS DISCLAIMER
- SOURCES
- Summary 1 Research Sources
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