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Consumer Health in Uganda

Published Sep 30, 2025
Length 51 Pages
SKU # EP20464020

Description

Value sales of consumer health in Uganda rose in 2025, largely supported by urbanisation and the spending power of affluent consumers who account for the majority of packaged consumer health purchases. Urban areas remain the key source of sales, as low-income earners in rural regions often cannot afford pharmaceuticals and instead turn to traditional or natural medicine.

Euromonitor International's Consumer Health in Uganda report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2020-2024, allowing you to identify the sectors driving growth. Forecasts to 2029 illustrate how the market is set to change.

Product coverage: Allergy Care, Herbal/Traditional Products, OTC, Paediatric Consumer Health, Sports Nutrition, Vitamins and Dietary Supplements, Weight Management and Wellbeing.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Consumer Health market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

51 Pages
Consumer Health in Uganda
Euromonitor International
September 2025
List Of Contents And Tables
CONSUMER HEALTH IN UGANDA
EXECUTIVE SUMMARY
Consumer health in 2025: The big picture
Key trends in 2025
Competitive landscape
Channel developments
What next for consumer health?
MARKET DATA
Table 1 Sales of Consumer Health by Category: Value 2020-2025
Table 2 Sales of Consumer Health by Category: % Value Growth 2020-2025
Table 3 NBO Company Shares of Consumer Health: % Value 2021-2025
Table 4 LBN Brand Shares of Consumer Health: % Value 2022-2025
Table 5 Penetration of Private Label by Category: % Value 2020-2025
Table 6 Distribution of Consumer Health by Format: % Value 2020-2025
Table 7 Distribution of Consumer Health by Format and Category: % Value 2025
Table 8 Forecast Sales of Consumer Health by Category: Value 2025-2030
Table 9 Forecast Sales of Consumer Health by Category: % Value Growth 2025-2030
DISCLAIMER
ANALGESICS
Key Data Findings
2025 Developments
Analgesics lead OTC growth as self-medication and informal labour drive demand
Intensifying competition among paracetamol brands shapes consumer preferences
Pharmacies dominate distribution, while e-commerce gains urban traction
Prospects and Opportunities
Self-medication and prevalence of back pain to sustain strong demand
Pharmacies to consolidate their role as the main distribution channel
Innovation and consumer education expected to shape future preferences
Category Data
Table 10 Sales of Analgesics by Category: Value 2020-2025
Table 11 Sales of Analgesics by Category: % Value Growth 2020-2025
Table 12 NBO Company Shares of Analgesics: % Value 2021-2025
Table 13 LBN Brand Shares of Analgesics: % Value 2022-2025
Table 14 Forecast Sales of Analgesics by Category: Value 2025-2030
Table 15 Forecast Sales of Analgesics by Category: % Value Growth 2025-2030
COUGH, COLD AND ALLERGY (HAY FEVER) REMEDIES
Urbanisation and seasonal factors drive growing demand
Schwitz Biotech leads sales while self-medication culture shapes brand preferences
XRP Healthcare expands into Uganda and strengthens availability of essential cough, cold and allergy remedies
High incidence of respiratory illnesses and widespread self-medication to sustain demand
Regulatory support for herbal medicine set to improve quality and confidence
Innovation and entry of local herbal brands to support category expansion
Table 16 Sales of Cough, Cold and Allergy (Hay Fever) Remedies by Category: Value 2020-2025
Table 17 Sales of Cough, Cold and Allergy (Hay Fever) Remedies by Category: % Value Growth 2020-2025
Table 18 NBO Company Shares of Cough, Cold and Allergy (Hay Fever) Remedies: % Value 2021-2025
Table 19 LBN Brand Shares of Cough, Cold and Allergy (Hay Fever) Remedies: % Value 2022-2025
Table 20 Forecast Sales of Cough, Cold and Allergy (Hay Fever) Remedies by Category: Value 2025-2030
Table 21 Forecast Sales of Cough, Cold and Allergy (Hay Fever) Remedies by Category: % Value Growth 2025-2030
DIGESTIVE REMEDIES
Growing prevalence of diarrhoea and lifestyle-related digestive issues supports sales
Crescent Pharma leads sales of Metronidazole while herbal remedies intensify competition
Pharmacies remain the leading channel while e-commerce expansion stagnates
Urbanisation and lifestyle shifts to sustain demand for digestive remedies
Clinical validation of herbal remedies expected to strengthen consumer trust
Cultural reliance on herbal medicine to encourage standardisation and new product development
Table 22 Sales of Digestive Remedies by Category: Value 2020-2025
Table 23 Sales of Digestive Remedies by Category: % Value Growth 2020-2025
Table 24 NBO Company Shares of Digestive Remedies: % Value 2021-2025
Table 25 LBN Brand Shares of Digestive Remedies: % Value 2022-2025
Table 26 Forecast Sales of Digestive Remedies by Category: Value 2025-2030
Table 27 Forecast Sales of Digestive Remedies by Category: % Value Growth 2025-2030
DERMATOLOGICALS
Prevalence of fungal infections sustains strong demand for topical antifungals
Betaderm strengthens leadership while pharmacies remain the main distribution channel
Rising incidence of skin conditions broadens product demand
Influencer marketing and internet access expected to expand awareness and sales
Digital platforms and social media to support wider distribution and consumer engagement
Public health campaigns to raise awareness and encourage preventive skin care
Table 28 Sales of Dermatologicals by Category: Value 2020-2025
Table 29 Sales of Dermatologicals by Category: % Value Growth 2020-2025
Table 30 NBO Company Shares of Dermatologicals: % Value 2021-2025
Table 31 LBN Brand Shares of Dermatologicals: % Value 2022-2025
Table 32 Forecast Sales of Dermatologicals by Category: Value 2025-2030
Table 33 Forecast Sales of Dermatologicals by Category: % Value Growth 2025-2030
WOUND CARE
Self-medication culture limits demand for wound care products
Sticking plasters and bandages remain the most widely used products
Beiersdorf AG maintains its lead through pharmacist recommendations
Wound care sales will likely rise driven by the increase in demand from the growing middle class in Uganda
Industrialisation and safety compliance to stimulate demand for first aid kits
Focus on hygiene and protection to encourage wider use of wound care products
Table 34 Sales of Wound Care by Category: Value 2020-2025
Table 35 Sales of Wound Care by Category: % Value Growth 2020-2025
Table 36 NBO Company Shares of Wound Care: % Value 2021-2025
Table 37 LBN Brand Shares of Wound Care: % Value 2022-2025
Table 38 Forecast Sales of Wound Care by Category: Value 2025-2030
Table 39 Forecast Sales of Wound Care by Category: % Value Growth 2025-2030
VITAMINS AND DIETARY SUPPLEMENTS
Dietary supplements experience growth in sales driven by demand from affluent customers who are increasingly adopting health and wellness trends
Vitamins remain the largest sub-category, supported by broad accessibility and essential health needs
Meyer Vitabiotics Ltd India maintains its lead but faces growing competition from Vitabiotics Limited and Oqata Wellness Solutions
Vitamins and dietary supplements expected to rise driven by population growth and high incidence of malnutrition
Growing manufacture of natural products and the rise of social media influencers will support category expansion
Government-led health and wellness campaigns are likely to drive awareness and boost demand for supplements
Table 40 Sales of Vitamins and Dietary Supplements by Category: Value 2020-2025
Table 41 Sales of Vitamins and Dietary Supplements by Category: % Value Growth 2020-2025
Table 42 NBO Company Shares of Vitamins and Dietary Supplements: % Value 2021-2025
Table 43 LBN Brand Shares of Vitamins and Dietary Supplements: % Value 2022-2025
Table 44 Forecast Sales of Vitamins and Dietary Supplements by Category: Value 2025-2030
Table 45 Forecast Sales of Vitamins and Dietary Supplements by Category: % Value Growth 2025-2030
WEIGHT MANAGEMENT AND WELLBEING
Prevalence of obesity among women has driven growth of weight management and wellbeing products
Pharmacies are the leading distribution channel for weight management and wellbeing products
Weight management and wellbeing product sales benefit from online marketing
Urbanisation and shifting dietary patterns will likely support growth in sales of weight management and wellbeing products
Growing exposure to Western beauty standards will likely remain a driver of growth for weight management and wellbeing
Slimming teas will likely experience more growth than other weight management products
Table 46 Sales of Weight Management and Wellbeing by Category: Value 2020-2025
Table 47 Sales of Weight Management and Wellbeing by Category: % Value Growth 2020-2025
Table 48 NBO Company Shares of Weight Management and Wellbeing: % Value 2021-2025
Table 49 LBN Brand Shares of Weight Management and Wellbeing: % Value 2022-2025
Table 50 Forecast Sales of Weight Management and Wellbeing by Category: Value 2025-2030
Table 51 Forecast Sales of Weight Management and Wellbeing by Category: % Value Growth 2025-2030
SPORTS NUTRITION
Sports nutrition witnesses modest growth in 2025, constrained by limited awareness and high price points
FitLife Brands Inc maintains its lead, competing closely with USN (Pty) Ltd
Sales remain concentrated in urban areas, supported by specialist health and personal care retailers
Growth is expected to remain slow, constrained by high prices and limited awareness
Health and personal care specialists set to strengthen their role as the leading distribution channel
Reliance on natural foods and diets will continue to limit wider uptake of supplements
Table 52 Sales of Sports Nutrition by Category: Value 2020-2025
Table 53 Sales of Sports Nutrition by Category: % Value Growth 2020-2025
Table 54 NBO Company Shares of Sports Nutrition: % Value 2021-2025
Table 55 LBN Brand Shares of Sports Nutrition: % Value 2022-2025
Table 56 Forecast Sales of Sports Nutrition by Category: Value 2025-2030
Table 57 Forecast Sales of Sports Nutrition by Category: % Value Growth 2025-2030
HERBAL/TRADITIONAL PRODUCTS
Innovation and approval of Tazcov and Vidicine support growth in herbal cough, cold and allergy remedies
Fragmented competitive landscape with no single market leader
Pharmacies are the leading channel for packaged herbal products
Cultural reliance on herbal medicine expected to sustain demand and encourage new product development
Diverse medicinal plant resources offer strong potential for product innovation
Government efforts on intellectual property and regulation to enhance branding and market competitiveness
Table 58 Sales of Herbal/Traditional Products: Value 2020-2025
Table 59 Sales of Herbal/Traditional Products: % Value Growth 2020-2025
Table 60 Forecast Sales of Herbal/Traditional Products: Value 2025-2030
Table 61 Forecast Sales of Herbal/Traditional Products: % Value Growth 2025-2030

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