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Consumer Health in Switzerland

Publisher Euromonitor International
Published Oct 10, 2024
Length 104 Pages
SKU # EP19248583

Description

Consumer Health in Switzerland


The consumer health market in Switzerland is poised for improved performance in 2024, with current value growth gaining momentum from the previous year. Inflation remains at a low level, averaging 1.4%, well within the Swiss National Bank’s target of below 2%. As a result, prices are expected to stay relatively stable. However, the high cost of living continues to impact Swiss households, particularly lower-income families, who are more vulnerable to price hikes of essential goods. Health insura...

Euromonitor International's Consumer Health in Switzerland report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2019-2023, allowing you to identify the sectors driving growth. Forecasts to 2028 illustrate how the market is set to change.

Product coverage: Allergy Care, Herbal/Traditional Products, OTC, Paediatric Consumer Health, Sports Nutrition, Vitamins and Dietary Supplements, Weight Management and Wellbeing.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Consumer Health market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

104 Pages
Consumer Health in Switzerland
Euromonitor International
October 2024
List Of Contents And Tables
CONSUMER HEALTH IN SWITZERLAND
EXECUTIVE SUMMARY
Consumer health in 2024: The big picture
2024 key trends
Competitive landscape
Retailing developments
What next for consumer health?
MARKET INDICATORS
Table 1 Consumer Expenditure on Health Goods and Medical Services: Value 2019-2024
Table 2 Life Expectancy at Birth 2019-2024
MARKET DATA
Table 3 Sales of Consumer Health by Category: Value 2019-2024
Table 4 Sales of Consumer Health by Category: % Value Growth 2019-2024
Table 5 NBO Company Shares of Consumer Health: % Value 2020-2024
Table 6 LBN Brand Shares of Consumer Health: % Value 2021-2024
Table 7 Penetration of Private Label in Consumer Health by Category: % Value 2019-2024
Table 8 Distribution of Consumer Health by Format: % Value 2019-2024
Table 9 Distribution of Consumer Health by Format and Category: % Value 2024
Table 10 Forecast Sales of Consumer Health by Category: Value 2024-2029
Table 11 Forecast Sales of Consumer Health by Category: % Value Growth 2024-2029
APPENDIX
OTC registration and classification
Vitamins and dietary supplements registration and classification
Self-medication/self-care and preventive medicine
Switches
DISCLAIMER
DEFINITIONS
SOURCES
Summary 1 Research Sources
ANALGESICS IN SWITZERLAND
KEY DATA FINDINGS
2024 DEVELOPMENTS
Adult acetaminophen drives continued growth
Ageing population boosts sales of topical preparations
Dafalgan maintains its lead
PROSPECTS AND OPPORTUNITIES
Continued growth expected, although rising healthcare costs could limit consumer spending on analgesics
AI has potential to revolutionise consumer health landscape
Dafalgan expected to maintain its lead in analgesics
CATEGORY DATA
Table 12 Sales of Analgesics by Category: Value 2019-2024
Table 13 Sales of Analgesics by Category: % Value Growth 2019-2024
Table 14 NBO Company Shares of Analgesics: % Value 2020-2024
Table 15 LBN Brand Shares of Analgesics: % Value 2021-2024
Table 16 Forecast Sales of Analgesics by Category: Value 2024-2029
Table 17 Forecast Sales of Analgesics by Category: % Value Growth 2024-2029
COUGH, COLD AND ALLERGY (HAY FEVER) REMEDIES IN SWITZERLAND
KEY DATA FINDINGS
2024 DEVELOPMENTS
Return to normal pre-pandemic lifestyles supports continued growth
Medicated confectionery benefits from wide distribution
Multinationals retain strong presence
PROSPECTS AND OPPORTUNITIES
Maturity limits scope for increased consumption
Climate change could impact number of allergy sufferers
E-commerce and private labels will facilitate sales development
CATEGORY DATA
Table 18 Sales of Cough, Cold and Allergy (Hay Fever) Remedies by Category: Value 2019-2024
Table 19 Sales of Cough, Cold and Allergy (Hay Fever) Remedies by Category: % Value Growth 2019-2024
Table 20 NBO Company Shares of Cough, Cold and Allergy (Hay Fever) Remedies: % Value 2020-2024
Table 21 LBN Brand Shares of Cough, Cold and Allergy (Hay Fever) Remedies: % Value 2021-2024
Table 22 Forecast Sales of Cough, Cold and Allergy (Hay Fever) Remedies by Category: Value 2024-2029
Table 23 Forecast Sales of Cough, Cold and Allergy (Hay Fever) Remedies by Category: % Value Growth 2024-2029
DIGESTIVE REMEDIES IN SWITZERLAND
KEY DATA FINDINGS
2024 DEVELOPMENTS
Positive growth, as consumers reconnect with their busy, pre-pandemic lifestyles
Imodium leads fragmented category
Pharmacies dominate distribution, due to strong consumer preference for expert guidance
PROSPECTS AND OPPORTUNITIES
Maturity and growing emphasis on gut health will reduce demand for digestive remedies
Herbal/traditional digestive remedies offer increase competition
E-commerce has growth potential
CATEGORY DATA
Table 24 Sales of Digestive Remedies by Category: Value 2019-2024
Table 25 Sales of Digestive Remedies by Category: % Value Growth 2019-2024
Table 26 NBO Company Shares of Digestive Remedies: % Value 2020-2024
Table 27 LBN Brand Shares of Digestive Remedies: % Value 2021-2024
Table 28 Forecast Sales of Digestive Remedies by Category: Value 2024-2029
Table 29 Forecast Sales of Digestive Remedies by Category: % Value Growth 2024-2029
DERMATOLOGICALS IN SWITZERLAND
KEY DATA FINDINGS
2024 DEVELOPMENTS
Continued growth in 2024
Strong presence of international brands
Integration of AI into e-commerce platforms has scope to revolutionise retail landscape
PROSPECTS AND OPPORTUNITIES
Ageing population will drive demand, although introduction of more advanced products could lead to higher prices
Trend towards natural products and dermocosmetics could impact future developments in dermatologicals
Multinationals will continue to dominate sales
CATEGORY DATA
Table 30 Sales of Dermatologicals by Category: Value 2019-2024
Table 31 Sales of Dermatologicals by Category: % Value Growth 2019-2024
Table 32 NBO Company Shares of Dermatologicals: % Value 2020-2024
Table 33 LBN Brand Shares of Dermatologicals: % Value 2021-2024
Table 34 LBN Brand Shares of Hair Loss Treatments: % Value 2021-2024
Table 35 Forecast Sales of Dermatologicals by Category: Value 2024-2029
Table 36 Forecast Sales of Dermatologicals by Category: % Value Growth 2024-2029
NRT SMOKING CESSATION AIDS IN SWITZERLAND
KEY DATA FINDINGS
2024 DEVELOPMENTS
Sluggish progress in smoking cessation in 2024
NRT gum remains preferred choice
Pharmacies continue to dominate sales
PROSPECTS AND OPPORTUNITIES
Diversification may be key to boosting demand in sluggish market
Implementation of Tobacco Products Act could have impact on sales
Growing trend towards self-medication
CATEGORY INDICATORS
Table 37 Number of Smokers by Gender 2019-2024
CATEGORY DATA
Table 38 Sales of NRT Smoking Cessation Aids by Category: Value 2019-2024
Table 39 Sales of NRT Smoking Cessation Aids by Category: % Value Growth 2019-2024
Table 40 NBO Company Shares of NRT Smoking Cessation Aids: % Value 2020-2024
Table 41 LBN Brand Shares of NRT Smoking Cessation Aids: % Value 2021-2024
Table 42 Forecast Sales of NRT Smoking Cessation Aids by Category: Value 2024-2029
Table 43 Forecast Sales of NRT Smoking Cessation Aids by Category: % Value Growth 2024-2029
SLEEP AIDS IN SWITZERLAND
KEY DATA FINDINGS
2024 DEVELOPMENTS
Lifestyle factors drive growth in sleep aids
Natural alternatives to support sleep are on the increase
Swiss consumers favour familiar brands, with pharmacies being primary retail channel
PROSPECTS AND OPPORTUNITIES
High stress levels will continue to contribute to sleep disturbances
Sustained focus on natural products
Technological advancements will help consumers to improve their sleep experience
CATEGORY DATA
Table 44 Sales of Sleep Aids: Value 2019-2024
Table 45 Sales of Sleep Aids: % Value Growth 2019-2024
Table 46 NBO Company Shares of Sleep Aids: % Value 2020-2024
Table 47 LBN Brand Shares of Sleep Aids: % Value 2021-2024
Table 48 Forecast Sales of Sleep Aids: Value 2024-2029
Table 49 Forecast Sales of Sleep Aids: % Value Growth 2024-2029
EYE CARE IN SWITZERLAND
KEY DATA FINDINGS
2024 DEVELOPMENTS
Standard eye care is key driver of growth
Market becomes increasingly consolidated
Consumers value professional advice when shopping for eye care products
PROSPECTS AND OPPORTUNITIES
Steady growth in eye care, driven by digital strain, ageing population, and high incidence of allergies
Convenient formats of vitamins and dietary supplements could present challenges to growth
A1-powered diagnostics could enhance identification of eye conditions
CATEGORY DATA
Table 50 Sales of Eye Care by Category: Value 2019-2024
Table 51 Sales of Eye Care by Category: % Value Growth 2019-2024
Table 52 NBO Company Shares of Eye Care: % Value 2020-2024
Table 53 LBN Brand Shares of Eye Care: % Value 2021-2024
Table 54 Forecast Sales of Eye Care by Category: Value 2024-2029
Table 55 Forecast Sales of Eye Care by Category: % Value Growth 2024-2029
WOUND CARE IN SWITZERLAND
KEY DATA FINDINGS
2024 DEVELOPMENTS
Positive growth for wound care in 2024
IVF Hartmann continues to lead consolidated market
Pharmacies remain preferred sales channel
PROSPECTS AND OPPORTUNITIES
Wound care products will continue to see growth in demand
Innovation will continue apace
Eco-friendly wound care solutions could gain traction
CATEGORY DATA
Table 56 Sales of Wound Care by Category: Value 2019-2024
Table 57 Sales of Wound Care by Category: % Value Growth 2019-2024
Table 58 NBO Company Shares of Wound Care: % Value 2020-2024
Table 59 LBN Brand Shares of Wound Care: % Value 2021-2024
Table 60 Forecast Sales of Wound Care by Category: Value 2024-2029
Table 61 Forecast Sales of Wound Care by Category: % Value Growth 2024-2029
VITAMINS IN SWITZERLAND
KEY DATA FINDINGS
2024 DEVELOPMENTS
Demand for vitamins remains strong
Innovative formats transform vitamin consumption into fun experience
Swiss consumers still prefer to shop offline
PROSPECTS AND OPPORTUNITIES
Continued growth, despite signs of saturation
Vitamins will become more personalised
Demand for more sustainable solutions
CATEGORY DATA
Table 62 Sales of Vitamins by Category: Value 2019-2024
Table 63 Sales of Vitamins by Category: % Value Growth 2019-2024
Table 64 Sales of Multivitamins by Positioning: % Value 2019-2024
Table 65 NBO Company Shares of Vitamins: % Value 2020-2024
Table 66 LBN Brand Shares of Vitamins: % Value 2021-2024
Table 67 Forecast Sales of Vitamins by Category: Value 2024-2029
Table 68 Forecast Sales of Vitamins by Category: % Value Growth 2024-2029
DIETARY SUPPLEMENTS IN SWITZERLAND
KEY DATA FINDINGS
2024 DEVELOPMENTS
Dietary supplements are increasingly seen as valuable preventative measures
Burgerstein maintains its lead
Store-based retailers retain their importance
PROSPECTS AND OPPORTUNITIES
Dietary supplements will become increasingly personalised
Women’s health supplements will see positive growth trajectory
Growing demand for natural dietary supplements
CATEGORY DATA
Table 69 Sales of Dietary Supplements by Category: Value 2019-2024
Table 70 Sales of Dietary Supplements by Category: % Value Growth 2019-2024
Table 71 Sales of Dietary Supplements by Positioning: % Value 2019-2024
Table 72 NBO Company Shares of Dietary Supplements: % Value 2020-2024
Table 73 LBN Brand Shares of Dietary Supplements: % Value 2021-2024
Table 74 Forecast Sales of Dietary Supplements by Category: Value 2024-2029
Table 75 Forecast Sales of Dietary Supplements by Category: % Value Growth 2024-2029
WEIGHT MANAGEMENT AND WELLBEING IN SWITZERLAND
KEY DATA FINDINGS
2024 DEVELOPMENTS
Positive performance expected in 2024
Shifting consumer habits and breakthroughs in weight loss injections could transform the market
Pharmacies continue as preferred sales channel
PROSPECTS AND OPPORTUNITIES
Continued growth expected, supported by rising obesity rates
Personalisation will be a key trend
Natural alternatives to gain popularity
CATEGORY DATA
Table 76 Sales of Weight Management and Wellbeing by Category: Value 2019-2024
Table 77 Sales of Weight Management and Wellbeing by Category: % Value Growth 2019-2024
Table 78 NBO Company Shares of Weight Management and Wellbeing: % Value 2020-2024
Table 79 LBN Brand Shares of Weight Management and Wellbeing: % Value 2021-2024
Table 80 Forecast Sales of Weight Management and Wellbeing by Category: Value 2024-2029
Table 81 Forecast Sales of Weight Management and Wellbeing by Category: % Value Growth 2024-2029
SPORTS NUTRITION IN SWITZERLAND
KEY DATA FINDINGS
2024 DEVELOPMENTS
Exceptional growth for sports nutrition, as products broaden their appeal
E-commerce shows continued dynamism
Sponsor encounters increased competition in the form of PowerBar
PROSPECTS AND OPPORTUNITIES
Strong growth prospects for sports nutrition
Advancements in AI will personalise sports nutrition
Social media marketing will play significant role
CATEGORY DATA
Table 82 Sales of Sports Nutrition by Category: Value 2019-2024
Table 83 Sales of Sports Nutrition by Category: % Value Growth 2019-2024
Table 84 NBO Company Shares of Sports Nutrition: % Value 2020-2024
Table 85 LBN Brand Shares of Sports Nutrition: % Value 2021-2024
Table 86 Forecast Sales of Sports Nutrition by Category: Value 2024-2029
Table 87 Forecast Sales of Sports Nutrition by Category: % Value Growth 2024-2029
HERBAL/TRADITIONAL PRODUCTS IN SWITZERLAND
KEY DATA FINDINGS
2024 DEVELOPMENTS
Continued growth in 2024
Parents favour more natural solutions for their children
Procter & Gamble leads the market with popular Vicks brand
PROSPECTS AND OPPORTUNITIES
Continued growth for herbal/traditional products
Herbal/traditional topical analgesics to grow from a small base
Online sales and influencer marketing will gain traction
CATEGORY DATA
Table 88 Sales of Herbal/Traditional Products by Category: Value 2019-2024
Table 89 Sales of Herbal/Traditional Products by Category: % Value Growth 2019-2024
Table 90 NBO Company Shares of Herbal/Traditional Products: % Value 2020-2024
Table 91 LBN Brand Shares of Herbal/Traditional Products: % Value 2021-2024
Table 92 Forecast Sales of Herbal/Traditional Products by Category: Value 2024-2029
Table 93 Forecast Sales of Herbal/Traditional Products by Category: % Value Growth 2024-2029
PAEDIATRIC CONSUMER HEALTH IN SWITZERLAND
KEY DATA FINDINGS
2024 DEVELOPMENTS
Flat performance in 2024
Paediatric vitamins and dietary supplements represents key growth driver
Galderma remains the leading player in paediatric consumer health
PROSPECTS AND OPPORTUNITIES
Lacklustre performance for paediatric consumer health in Switzerland
Fun formats will add interest to vitamins and dietary supplements
Online channel offers scope for personalisation
CATEGORY DATA
Table 94 Sales of Paediatric Consumer Health by Category: Value 2019-2024
Table 95 Sales of Paediatric Consumer Health by Category: % Value Growth 2019-2024
Table 96 NBO Company Shares of Paediatric Consumer Health: % Value 2020-2024
Table 97 LBN Brand Shares of Paediatric Consumer Health: % Value 2021-2024
Table 98 Forecast Sales of Paediatric Consumer Health by Category: Value 2024-2029
Table 99 Forecast Sales of Paediatric Consumer Health by Category: % Value Growth 2024-2029

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