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Cheese in Italy

Published Aug 11, 2025
Length 22 Pages
SKU # EP20320927

Description

In 2025, retail value sales of cheese in Italy grew by 2% in current terms, to EUR7.7 billion. This growth was driven by a multifaceted set of factors, including a resurgence in the appreciation of local traditions and evolving consumer behaviour. A key factor was a renewed interest in regional cheese specialities, particularly those with protected designation of origin (DOP) and protected geographical indication (IGP) status. These products not only epitomise Italian gastronomic excellence but...

Euromonitor International's Cheese in Italy report offers in-depth knowledge of the market at a national level, providing local insight and understanding unavailable elsewhere. In addition to the latest retail sales data 2020-2024, it identifies the leading companies, brands and retail outlets, and assesses the key trends and demographic shifts behind consumer demand and sales growth. How key trends such as health and wellness, sustainability and recovery from the pandemic are currently shaping the market along with prospects for the next five years, clearly indicating how the market is expected to change.

Product coverage: Hard Cheese, Processed Cheese excl Spreadable, Soft Cheese, Spreadable Cheese.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Cheese market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

22 Pages
Cheese in Italy
Euromonitor International
August 2025
List Of Contents And Tables
CHEESE IN ITALY
KEY DATA FINDINGS
2025 DEVELOPMENTS
Interest in regional cheese, especially unpackaged hard cheeses from delicatessens, drives growth
Nestlé Italiana sees dynamism as its Mio brand is relaunched
Supermarkets maintains its stable lead due to a wide product variety, including unpackaged and private label products
PROSPECTS AND OPPORTUNITIES
Consumers will continue to value the tradition and quality of local controlled origin unpackaged hard cheeses
Following health trends to meet consumers’ needs
In addition to health, innovation likely to focus on sustainability
CATEGORY DATA
Table 1 Sales of Cheese by Category: Volume 2020-2025
Table 2 Sales of Cheese by Category: Value 2020-2025
Table 3 Sales of Cheese by Category: % Volume Growth 2020-2025
Table 4 Sales of Cheese by Category: % Value Growth 2020-2025
Table 5 Sales of Spreadable Cheese by Type: % Value 2020-2025
Table 6 Sales of Soft Cheese by Type: % Value 2020-2025
Table 7 Sales of Hard Cheese by Type: % Value 2020-2025
Table 8 NBO Company Shares of Cheese: % Value 2021-2025
Table 9 LBN Brand Shares of Cheese: % Value 2022-2025
Table 10 Distribution of Cheese by Format: % Value 2020-2025
Table 11 Forecast Sales of Cheese by Category: Volume 2025-2030
Table 12 Forecast Sales of Cheese by Category: Value 2025-2030
Table 13 Forecast Sales of Cheese by Category: % Volume Growth 2025-2030
Table 14 Forecast Sales of Cheese by Category: % Value Growth 2025-2030
DAIRY PRODUCTS AND ALTERNATIVES IN ITALY
EXECUTIVE SUMMARY
Dairy products and alternatives in 2025: The big picture
Key trends in 2025
Competitive landscape
Channel developments
What next for dairy products and alternatives?
MARKET DATA
Table 15 Sales of Dairy Products and Alternatives by Category: Value 2020-2025
Table 16 Sales of Dairy Products and Alternatives by Category: % Value Growth 2020-2025
Table 17 NBO Company Shares of Dairy Products and Alternatives: % Value 2021-2025
Table 18 LBN Brand Shares of Dairy Products and Alternatives: % Value 2022-2025
Table 19 Penetration of Private Label by Category: % Value 2020-2025
Table 20 Distribution of Dairy Products and Alternatives by Format: % Value 2020-2025
Table 21 Forecast Sales of Dairy Products and Alternatives by Category: Value 2025-2030
Table 22 Forecast Sales of Dairy Products and Alternatives by Category: % Value Growth 2025-2030
DISCLAIMER
SOURCES
Summary 1 Research Sources

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