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Baked Goods in Australia

Publisher Euromonitor International
Published Nov 13, 2025
Length 25 Pages
SKU # EP20589416

Description

Baked goods is seeing growth primarily driven by price rises. However, the essential status of bread ensures that volume sales remain stable, with consumers preferring to trade down to less expensive alternatives such as private label products, rather than forgo purchasing bread altogether.

Euromonitor International's Baked Goods in Australia report offers in-depth knowledge of the market at a national level, providing local insight and understanding unavailable elsewhere. In addition to the latest retail sales data 2020-2024, it identifies the leading companies, brands and retail outlets, and assesses the key trends and demographic shifts behind consumer demand and sales growth. How key trends such as health and wellness, sustainability and recovery from the pandemic are currently shaping the market along with prospects for the next five years, clearly indicating how the market is expected to change.

Product coverage: Bread, Cakes, Dessert Mixes, Dessert Pies and Tarts, Frozen Baked Goods, Pastries.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Baked Goods market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

25 Pages
Baked Goods in Australia
Euromonitor International
November 2025
List Of Contents And Tables
BAKED GOODS IN AUSTRALIA
KEY DATA FINDINGS
2025 DEVELOPMENTS
Private label benefits from consumer price-sensitivity
INDUSTRY PERFORMANCE
Price driving growth amidst strong demand for baked goods
Cakes taps into enduring demand for indulgence
WHAT’S NEXT?
Consistent demand for baked goods with category maturity being very high
Functional claims becoming a category standard as consumers demand better-for-you options
Artisanal baked goods manufacturers to face more pressure from packaged brands
COMPETITIVE LANDSCAPE
Goodman Fielder retains lead despite share drop
Private label brands leveraging price advantage as consumers seek value
CHANNELS
Minimal development in channels of distribution
E-commerce growth
CATEGORY DATA
Table 1 Sales of Baked Goods by Category: Volume 2020-2025
Table 2 Sales of Baked Goods by Category: Value 2020-2025
Table 3 Sales of Baked Goods by Category: % Volume Growth 2020-2025
Table 4 Sales of Baked Goods by Category: % Value Growth 2020-2025
Table 5 Sales of Pastries by Type: % Value 2020-2025
Table 6 NBO Company Shares of Baked Goods: % Value 2021-2025
Table 7 LBN Brand Shares of Baked Goods: % Value 2022-2025
Table 8 Distribution of Baked Goods by Format: % Value 2020-2025
Table 9 Forecast Sales of Baked Goods by Category: Volume 2025-2030
Table 10 Forecast Sales of Baked Goods by Category: Value 2025-2030
Table 11 Forecast Sales of Baked Goods by Category: % Volume Growth 2025-2030
Table 12 Forecast Sales of Baked Goods by Category: % Value Growth 2025-2030
COUNTRY REPORTS DISCLAIMER
STAPLE FOODS IN AUSTRALIA
EXECUTIVE SUMMARY
Private label benefits from rising price-sensitivity
KEY DATA FINDINGS
INDUSTRY PERFORMANCE
Economic conditions continue to weigh on consumers’ minds
Changing consumption habits
WHAT’S NEXT?
Essential status to provide resilience
Changing lifestyles and behaviours
Targeting budget conscious consumers
COMPETITIVE LANDSCAPE
Retailers lead the market
Private label dynamism
CHANNELS
Supermarkets is the dominant channel
MARKET DATA
Table 13 Sales of Staple Foods by Category: Volume 2020-2025
Table 14 Sales of Staple Foods by Category: Value 2020-2025
Table 15 Sales of Staple Foods by Category: % Volume Growth 2020-2025
Table 16 Sales of Staple Foods by Category: % Value Growth 2020-2025
Table 17 NBO Company Shares of Staple Foods: % Value 2021-2025
Table 18 LBN Brand Shares of Staple Foods: % Value 2022-2025
Table 19 Penetration of Private Label by Category: % Value 2020-2025
Table 20 Distribution of Staple Foods by Format: % Value 2020-2025
Table 21 Forecast Sales of Staple Foods by Category: Volume 2025-2030
Table 22 Forecast Sales of Staple Foods by Category: Value 2025-2030
Table 23 Forecast Sales of Staple Foods by Category: % Volume Growth 2025-2030
Table 24 Forecast Sales of Staple Foods by Category: % Value Growth 2025-2030
COUNTRY REPORTS DISCLAIMER
SOURCES
Summary 1 Research Sources

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