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Baby Food in Norway

Publisher Euromonitor International
Published Aug 25, 2025
Length 19 Pages
SKU # EP20363829

Description

Sales of baby food have seen steady growth in current value terms in 2025, but this has been fuelled by price increases rather than an increase in demand with volume sales continuing to decline. The decline in demand is in part linked to the falling birth rate in Norway which has reduced the potential consumer base. Norwegian consumers are also showing a preference for organic and natural baby food products, driven by rising awareness of health and nutrition. This trend has had a negative impact...

Euromonitor International's Baby Food in Norway report offers in-depth knowledge of the market at a national level, providing local insight and understanding unavailable elsewhere. In addition to the latest retail sales data 2020-2024, it identifies the leading companies, brands and retail outlets, and assesses the key trends and demographic shifts behind consumer demand and sales growth. How key trends such as health and wellness, sustainability and recovery from the pandemic are currently shaping the market along with prospects for the next five years, clearly indicating how the market is expected to change.

Product coverage: Dried Baby Food, Milk Formula, Other Baby Food, Prepared Baby Food.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Baby Food market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

19 Pages
Baby Food in Norway
Euromonitor International
August 2025
List Of Contents And Tables
BABY FOOD IN NORWAY
KEY DATA FINDINGS
2025 DEVELOPMENTS
Falling birth rate presents challenges but growth opportunities remain
Nestlé dominates but private label sees strong gains
Modern grocery retailers dominate sales while e-commerce sees strong growth
PROSPECTS AND OPPORTUNITIES
Falling birth rate remains a significant threat to growth
Health, sustainability and convenience set to be the focus of innovation
New legislation could increase the focus on healthy nutrition
CATEGORY DATA
Table 1 Sales of Baby Food by Category: Volume 2020-2025
Table 2 Sales of Baby Food by Category: Value 2020-2025
Table 3 Sales of Baby Food by Category: % Volume Growth 2020-2025
Table 4 Sales of Baby Food by Category: % Value Growth 2020-2025
Table 5 Sales of Growing-Up Milk Formula by Age: % Value 2020-2025
Table 6 NBO Company Shares of Baby Food: % Value 2021-2025
Table 7 LBN Brand Shares of Baby Food: % Value 2022-2025
Table 8 Distribution of Baby Food by Format: % Value 2020-2025
Table 9 Forecast Sales of Baby Food by Category: Volume 2025-2030
Table 10 Forecast Sales of Baby Food by Category: Value 2025-2030
Table 11 Forecast Sales of Baby Food by Category: % Volume Growth 2025-2030
Table 12 Forecast Sales of Baby Food by Category: % Value Growth 2025-2030
DAIRY PRODUCTS AND ALTERNATIVES IN NORWAY
EXECUTIVE SUMMARY
Dairy products and alternatives in 2025: The big picture
Key trends in 2025
Competitive Landscape
Channel developments
What next for dairy products and alternatives?
MARKET DATA
Table 13 Sales of Dairy Products and Alternatives by Category: Value 2020-2025
Table 14 Sales of Dairy Products and Alternatives by Category: % Value Growth 2020-2025
Table 15 NBO Company Shares of Dairy Products and Alternatives: % Value 2021-2025
Table 16 LBN Brand Shares of Dairy Products and Alternatives: % Value 2022-2025
Table 17 Penetration of Private Label by Category: % Value 2020-2025
Table 18 Distribution of Dairy Products and Alternatives by Format: % Value 2020-2025
Table 19 Forecast Sales of Dairy Products and Alternatives by Category: Value 2025-2030
Table 20 Forecast Sales of Dairy Products and Alternatives by Category: % Value Growth 2025-2030
DISCLAIMER
SOURCES
Summary 1 Research Sources

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