Baby and Child-Specific Products in Japan

In 2024, baby and child-specific products in Japan experienced mixed results. Baby wipes maintained its position as the largest category in 2024, but maintained its declining trend in current value terms, due to maturity and the falling birth rate. Baby and child-specific sun care also saw a current value downturn, in a rebound from exceptional growth the previous year, although sales remained higher than in 2022. Meanwhile, other categories, such as baby and child-specific hair care and skin ca...

Euromonitor International's Baby and Child-specific Products in Japan report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2020-2024, allowing you to identify the sectors driving growth. Forecasts to 2029 illustrate how the market is set to change.

Product coverage: Baby and Child-specific Hair Care, Baby and Child-specific Skin Care, Baby and Child-specific Sun Care, Baby and Child-specific Toiletries, Baby Wipes, Medicated Baby and Child-specific Products, Nappy (Diaper) Rash Treatments.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Baby and Child-specific Products market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.