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Asians Not Having Fun – Low Spending on Traditional Toys and Games

Publisher Euromonitor International
Published Aug 18, 2022
Length 32 Pages
SKU # EP17362636

Description

Asians Not Having Fun – Low Spending on Traditional Toys and Games

Asian consumers underspend on traditional toy and games compared to other regions. Why are Asians not buying traditional toys, and will the apparent negative connotations of play change over the forecast period?

Euromonitor International's Asians Not Having Fun – Low Spending on Traditional Toys and Games global briefing offers a comprehensive guide to the Toys and Games market at an international level. It looks at both global and regional level performances as well as providing category and channel analysis. It identifies the leading companies and offers strategic analysis of key factors influencing the industry, new product developments as well as future trends and prospects.

Product coverage: Traditional Toys and Games, Video Games.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
* Get a detailed picture of the Toys and Games market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

32 Pages
Introduction
Market outlook in Asia Pacific
Why are toys viewed negatively?
Changing the perception

Pricing

Currency Rates
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