Report cover image

Asian Speciality Drinks in Singapore

Publisher Euromonitor International
Published Nov 27, 2025
Length 30 Pages
SKU # EP20639151

Description

Asian speciality drinks are suffering from an old-fashioned and less healthy image with sales continuing to decline sharply in off- and on-trade volume terms in 2025. Younger consumers in particular are showing a preference for healthier and more modern soft drinks, leaving less room for Asian speciality drinks .

Euromonitor International's Asian Speciality Drinks in Singapore report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2020-2024), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they legislative, distribution, packaging or pricing issues. Forecasts to 2029 illustrate how the market is set to change.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report??
* Get a detailed picture of the Asian Speciality Drinks market;
* Pinpoint growth sectors and identify factors driving change;
* Understand the competitive environment, the market’s major players and leading brands;
* Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

30 Pages
Asian Speciality Drinks in Singapore
Euromonitor International
November 2025
List Of Contents And Tables
ASIAN SPECIALITY DRINKS IN SINGAPORE
KEY DATA FINDINGS
2025 DEVELOPMENTS
Asian speciality drinks lose out to modern and healthier alternatives
INDUSTRY PERFORMANCE
Asian specialty drinks continue decline as younger consumers prefer modern options
Consumers shifting to healthier alternatives
WHAT’S NEXT?
Asian specialty drinks set for a further decline
Brands must innovate to meet demand for health-oriented beverages
Convenient, sustainable packaging is essential for attracting urban consumers
COMPETITIVE LANDSCAPE
NutriWell retains the lead with ongoing investment in new product development
Yeo’s and other players also struggle for growth in an evolving market
CHANNELS
Supermarkets reduce their interest in Asian speciality drinks
Specialist supermarkets and small local grocers carving out a niche in the market
CATEGORY DATA
Table 1 Off-trade Sales of Asian Speciality Drinks: Volume 2020-2025
Table 2 Off-trade Sales of Asian Speciality Drinks: Value 2020-2025
Table 3 Off-trade Sales of Asian Speciality Drinks: % Volume Growth 2020-2025
Table 4 Off-trade Sales of Asian Speciality Drinks: % Value Growth 2020-2025
Table 5 NBO Company Shares of Off-trade Asian Speciality Drinks: % Volume 2021-2025
Table 6 LBN Brand Shares of Off-trade Asian Speciality Drinks: % Volume 2022-2025
Table 7 NBO Company Shares of Off-trade Asian Speciality Drinks: % Value 2021-2025
Table 8 LBN Brand Shares of Off-trade Asian Speciality Drinks: % Value 2022-2025
Table 9 Forecast Off-trade Sales of Asian Speciality Drinks: Volume 2025-2030
Table 10 Forecast Off-trade Sales of Asian Speciality Drinks: Value 2025-2030
Table 11 Forecast Off-trade Sales of Asian Speciality Drinks: % Volume Growth 2025-2030
Table 12 Forecast Off-trade Sales of Asian Speciality Drinks: % Value Growth 2025-2030
COUNTRY REPORTS DISCLAIMER
SOFT DRINKS IN SINGAPORE
EXECUTIVE SUMMARY
Soft drinks sales rise with a focus on health and convenience
KEY DATA FINDINGS
INDUSTRY PERFORMANCE
Sales of soft drinks on the rise but players under pressure to adapt to evolving trends
Consumers looking for healthier options
Soft drinks continues to benefit from a strong focus on innovation
WHAT’S NEXT?
Sales set to grow fuelled by evolving consumer preferences and new innovations
Consumers expected to lean towards healthier options
Convenience and sustainability concerns likely to inform packaging choices
COMPETITIVE LANDSCAPE
Coca-Cola cements its lead with strong portfolio of brands and products
F&N Foods and Pokka Corp continue to invest in innovative and healthier options
CHANNELS
Supermarkets retain a key role in the distribution of soft drinks
Retail vs foodservice split
MARKET DATA
Table 13 Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: Volume 2020-2025
Table 14 Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: % Volume Growth 2020-2025
Table 15 Off-trade vs On-trade Sales of Soft Drinks by Channel: Value 2020-2025
Table 16 Off-trade vs On-trade Sales of Soft Drinks by Channel: % Value Growth 2020-2025
Table 17 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Category: Volume 2025
Table 18 Off-trade vs On-trade Sales of Soft Drinks (as sold) by Category: % Volume 2025
Table 19 Off-trade vs On-trade Sales of Soft Drinks by Category: Value 2025
Table 20 Off-trade vs On-trade Sales of Soft Drinks by Category: % Value 2025
Table 21 Off-trade Sales of Soft Drinks (RTD) by Category: Volume 2020-2025
Table 22 Off-trade Sales of Soft Drinks (RTD) by Category: % Volume Growth 2020-2025
Table 23 Off-trade Sales of Soft Drinks by Category: Value 2020-2025
Table 24 Off-trade Sales of Soft Drinks by Category: % Value Growth 2020-2025
Table 25 Sales of Soft Drinks by Total Fountain On-trade: Volume 2020-2025
Table 26 Sales of Soft Drinks by Total Fountain On-trade: % Volume Growth 2020-2025
Table 27 NBO Company Shares of Total Soft Drinks (RTD): % Volume 2021-2025
Table 28 LBN Brand Shares of Total Soft Drinks (RTD): % Volume 2022-2025
Table 29 NBO Company Shares of On-trade Soft Drinks (RTD): % Volume 2021-2025
Table 30 LBN Brand Shares of On-trade Soft Drinks (RTD): % Volume 2022-2025
Table 31 NBO Company Shares of Off-trade Soft Drinks (RTD): % Volume 2021-2025
Table 32 LBN Brand Shares of Off-trade Soft Drinks (RTD): % Volume 2022-2025
Table 33 NBO Company Shares of Off-trade Soft Drinks: % Value 2021-2025
Table 34 LBN Brand Shares of Off-trade Soft Drinks: % Value 2022-2025
Table 35 Penetration of Private Label in Off-trade Soft Drinks (RTD) by Category: % Volume 2020-2025
Table 36 Penetration of Private Label in Off-trade Soft Drinks by Category: % Value 2020-2025
Table 37 Distribution of Off-trade Soft Drinks (as sold) by Format: % Volume 2020-2025
Table 38 Distribution of Off-trade Soft Drinks (as sold) by Format and Category: % Volume 2025
Table 39 Forecast Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: Volume 2025-2030
Table 40 Forecast Off-trade vs On-trade Sales of Soft Drinks (RTD) by Channel: % Volume Growth 2025-2030
Table 41 Forecast Off-trade vs On-trade Sales of Soft Drinks by Channel: Value 2025-2030
Table 42 Forecast Off-trade vs On-trade Sales of Soft Drinks by Channel: % Value Growth 2025-2030
Table 43 Forecast Off-trade Sales of Soft Drinks (RTD) by Category: Volume 2025-2030
Table 44 Forecast Off-trade Sales of Soft Drinks (RTD) by Category: % Volume Growth 2025-2030
Table 45 Forecast Off-trade Sales of Soft Drinks by Category: Value 2025-2030
Table 46 Forecast Off-trade Sales of Soft Drinks by Category: % Value Growth 2025-2030
Table 47 Forecast Sales of Soft Drinks by Total Fountain On-trade: Volume 2025-2030
Table 48 Forecast Sales of Soft Drinks by Total Fountain On-trade: % Volume Growth 2025-2030
APPENDIX
Fountain sales in Singapore
COUNTRY REPORTS DISCLAIMER
SOURCES
Summary 1 Research Sources

Search Inside Report

Pricing

Currency Rates
How Do Licenses Work?

How Do Licenses Work?

The primary function of a report license is to define how many people within a company are authorized to use the purchased report. This is separate to how a report might be delivered. Unless specifically identified otherwise, the purchase option is Single User. Below is a helpful description of that license, along with a sampling of others most commonly offered.

  • This license allows only one user to have access to and to use/read the report. It is not one user at a time or one user group; it is an individual who will be reading and utilizing the report.

  • This license allows for the entire purchasing company to read and use the report. This is the license level that would allow for a report to be placed on an internal company shared drive for access by all employees of that direct company. This license does not extend to parent or sister company use.

  • This license is designed to allow an entire department within a company full access to a report. The departmental license is a great option for companies that have more than one location and the department is spread out all over the country/world

  • This license is for companies that have one location where they want the report to be accessible by all employees within that physical location.

  • This is the most flexible of the licensing options. Some publishers will allow you to get a license for a preset number of people (typically 5). These licenses are ideal for small work groups.

License options are at the discretion of each publisher. As such, not all licenses indicated above are available for every product. If you are uncertain of the best license for your needs or would like a license that is not proactively available, please contact us and we will be happy to assist.

Request A Sample
Head shot

Questions or Comments?

Our team has the ability to search within reports to verify it suits your needs. We can also help maximize your budget by finding sections of reports you can purchase.
Chat Now
Contact Us