Category: Apparel
Apparel market research reports by Euromonitor International
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Apparel and Footwear Specialists in the Philippines
Apparel and Footwear Specialists in the Philippines Apparel and footwear specialists registered strong growth in current value terms in 2023. This was attributable to an increase in mobility, with consumers returning to their pre-pandemic shopping routines. The year also saw more consumers returning ... Read More
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Nappies/Diapers/Pants in Colombia
Nappies/Diapers/Pants in Colombia In 2023, retail volume sales of nappies/diapers/pants in Colombia continued to be steady. Due to rising inflation and hikes in price points, Colombian parents were forced to make budget adjustments to cover basic needs. Price pressure saw consumers migrate between b ... Read More
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World Market for Personal Accessories
World Market for Personal Accessories After moderate growth in 2022, global sales of personal accessories grew more strongly in 2023; however, geopolitical issues ,the cost of living crisis and China’s slow recovery suggest a challenging macro environment, pushing personal accessories brands to navi ... Read More
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Selling Jewellery to Gen Z: Opportunities and Challenges
Selling Jewellery to Gen Z: Opportunities and ChallengesTo boost sales, the jewellery industry must focus on Gen Z, which comprises over 23% of the population and has growing purchasing power. The industry faces the challenge of aligning with Gen Z’s values to secure their attention and spending. Te ... Read More
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The Transformation of Customer Loyalty: A Pan-Industry View
The Transformation of Customer Loyalty: A Pan-Industry View In a time of uncertainty, brands must ensure that the value proposition provided by their loyalty schemes is firmly aligned with customer needs, priorities and expectations, continuously refined and adapted to withstand disruption and chang ... Read More
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Affordability, Value, and the Cost of Living: Beyond Price Tags in Consumer Goods
Affordability, Value, and the Cost of Living: Beyond Price Tags in Consumer Goods After decades of low inflation, consumers are grappling with rising living costs, prompting shifts in priorities and preferences. This report delves into four major consumer goods industries – apparel, beauty and perso ... Read More
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Competitor Strategies in Apparel and Footwear
Competitor Strategies in Apparel and Footwear Global inflation continues impacting the apparel and footwear industries. Rising production costs, driven by increased prices of raw materials and transportation, have led to higher retail prices. This inflationary pressure is straining purchasing power ... Read More
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Global Overview of the Textile and Leather Products Industry
Global Overview of the Textile and Leather Products Industry This briefing examines how the textile and leather products industry is performing globally and in the largest countries in terms of textile and leather products output. The report also provides data for production, market size, imports, e ... Read More
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Africa’s Fashion: A Tale of Diversity
Africa’s Fashion: A Tale of Diversity This briefing explores the forces driving apparel demand and supply in Sub-Saharan Africa, which has historically been a protected market, with tariffs, quotas and bans. It discusses how market routes, supply chains and competition have evolved. A one-size-fits- ... Read More
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Sustainability in Luxury and Fashion: Time for Action
Sustainability in Luxury and Fashion: Time for Action In the context of climate crisis, shifting regulation and high inflation leading consumers to rethink their fashion spend, fashion and luxury market players need to review their operations to minimise their negative impact while helping to build ... Read More
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Menswear in Singapore
Menswear in Singapore Menswear in Singapore has been regaining momentum after the significant pandemic-induced decline seen in 2020. Although the category is not expected to fully recover to the pre-pandemic levels of retail volume and current value sales in 2023, it is forecast to do so in 2024/202 ... Read More
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Childrenswear in the US
Childrenswear in the US Childrenswear in the US, which showed recovery from the health and economic impacts of the COVID-19 pandemic in 2021, faced significant challenges in 2022, and this has continued in 2023, due to the impact of inflation and the rising cost of living. In particular, the growing ... Read More
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Menswear in the US
Menswear in the US Despite seeing robust recovery in 2021, the current value growth rate of menswear notably decelerated in 2022, and has faced continuing challenges in 2023. This slowdown can primarily be attributed to the return to the pre-pandemic level of sales, persistent surges in inflation, a ... Read More
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Jeans in the US
Jeans in the US In 2022, jeans experienced a slight drop in volume sales, while showing a marginal increase in current value terms, primarily attributed to surging inflation and economic uncertainties leading to higher prices, which in turn dampened consumer confidence and demand. As living costs ha ... Read More
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Footwear in the US
Footwear in the US After experiencing a significant decline in 2020 due to the pandemic, sales of footwear rebounded notably in 2021, seeing a full recovery. This resurgence was driven by consumers eager to update their wardrobes and regain a sense of normalcy as pandemic-related restrictions were l ... Read More
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Apparel and Footwear in the US
Apparel and Footwear in the US Apparel and footwear in the US, which saw robust growth in 2021, encountered a noticeable deceleration in both current value and volume terms starting from 2022. This slowdown can primarily be attributed to the persistent inflation and ongoing economic uncertainty that ... Read More
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Sportswear in the US
Sportswear in the US In the face of peaking inflation rates and declining consumer confidence in 2022, sports apparel and footwear outperformed the broader apparel and footwear industry. This trend has extended into 2023, with sportswear displaying remarkable resilience even in the face of a challen ... Read More
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Hosiery in the US
Hosiery in the US In 2020, although turning to decline, hosiery displayed remarkable resilience, standing out for its performance amongst various categories in apparel and footwear. This resilience stemmed from the continued demand for non-sheer hosiery, which became a vital accessory for various at ... Read More
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Womenswear in the US
Womenswear in the US Following robust growth in 2021, womenswear in the US experienced a pronounced deceleration in both value and volume growth in 2022, and this slower rate of growth is set to be maintained in 2023. This slowdown can be attributed to the return to the pre-pandemic level of sales, ... Read More
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Apparel Accessories in the US
Apparel Accessories in the US In 2020, current value sales of apparel accessories witnessed a significant decline, with limited demand for these items, except for face masks (included under other apparel accessories). While the category experienced some value growth in 2021, it continued to face cha ... Read More
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Apparel and Footwear in South Africa
Apparel and Footwear in South Africa For many South Africans, apparel and footwear is perceived as a non-essential purchase, with price-sensitive consumers reducing their discretionary spending in 2023 due to the impact of high inflation on food, fuel and even electricity. Consumers are struggling t ... Read More
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Hosiery in South Africa
Hosiery in South Africa Hosiery remains a small and declining category in South Africa (in retail volume sales terms). Generally, hosiery will account for low share of shelf in most apparel and retail stores. Similarly, expansion potential is relatively limited as there is little to no innovation wi ... Read More
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Jeans in South Africa
Jeans in South Africa Many South Africans face tough economic conditions due to the rising cost of living. This is forcing them to reduce their discretionary spending. Due to economic difficulties in the country, increasing numbers of consumers are trading down from standard jeans to economy options ... Read More
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Childrenswear in South Africa
Childrenswear in South Africa Many local consumers remain extremely price sensitive in 2023 due to high levels of inflation impacting the prices of food, fuel, mortgage and even rent in South Africa. Hence, they are looking for value for money when they purchase childrenswear. When buying childrensw ... Read More
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Menswear in South Africa
Menswear in South Africa Since the pandemic, the focus on wearing formal attire has shifted to more casual trends in South Africa. This trend remains prevalent in 2023, with fewer formal attire ranges being displayed in various men’s apparel specialists. As a result, many male consumers are not part ... Read More
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