Global Eyeliner Market Research Report, Competitive, Technology and Forecast Analysis 2025-2032
Description
Market Overview
According to DIResearch＇s in-depth investigation and research, the global Eyeliner market size will reach 4,359.11 Million USD in 2025 and is projected to reach 5,125.26 Million USD by 2032, with a CAGR of 2.34% (2025-2032). Notably, the China Eyeliner market has changed rapidly in the past few years. By 2025, China＇s market size is expected to be Million USD, representing approximately % of the global market share.
Research Summary
Eyeliner is a cosmetic product used to define and enhance the eyes＇ appearance. Typically available in various forms, including pencils, liquids, gels, or creams, eyeliner is applied along the eyelid＇s upper and/or lower lash lines to create different eye shapes and intensify the eyes. It comes in a variety of colors, with black and brown being the most common, although a wide range of shades is available for artistic and creative makeup looks. Eyeliner can be used to achieve a subtle, natural look by defining the eyes subtly or a more dramatic and bold appearance by creating sharp lines or wings. It plays a significant role in makeup routines, helping to emphasize the eyes and enhance their overall aesthetic appeal.
The major global manufacturers of Eyeliner include L＇Oreal Paris, EsteeLauder, P&G, LVMH, SHISEIDO, Dior, Amore, Chanel, Sisley, Jordana Cosmetics, Revlon, Jane Iredale, Kate, Almay, Physicians Formula, VOV, Marie Dalgar, Marykay, Carslan, Bleunuit, Flamingo, etc. The global players competition landscape in this report is divided into three tiers. The first tier comprises global leading enterprises that command a substantial market share, hold a dominant industry position, possess strong competitiveness and influence, and generate significant revenue. The second tier includes companies with a notable market presence and reputation; these firms actively follow industry leaders in product, service, or technological innovation and maintain a moderate revenue scale. The third tier consists of smaller companies with limited market share and lower brand recognition, primarily focused on local markets and generating comparatively lower revenue.
This report studies the market size, price trends and future development prospects of Eyeliner. Focus on analysing the market share, product portfolio, prices, sales, revenue and gross profit margin of global major manufacturers, as well as the market status and trends of different product types and applications in the global Eyeliner market. The report data covers historical data from 2020 to 2024, based year in 2025 and forecast data from 2026 to 2032.
The regions and countries in the report include US, Germany, Japan, China, France, UK, South Korea, Canada, Italy, Russia, Mexico, Brazil, India, Vietnam, Thailand, South Africa and other regions, covering the Eyeliner market conditions and future development trends of key regions and countries, combined with industry-related policies and the latest technological developments, analyze the development characteristics of Eyeliner industries in various regions and countries, help companies understand the development characteristics of each region, help companies formulate business strategies, and achieve the ultimate goal of the company's global development strategy.
The data sources of this report mainly include the National Bureau of Statistics, customs databases, industry associations, corporate financial reports, third-party databases, etc. Among them, macroeconomic data mainly comes from the National Bureau of Statistics, International Economic Research Organization; industry statistical data mainly come from industry associations; company data mainly comes from interviews, public information collection, third-party reliable databases, and price data mainly comes from various markets monitoring database.
Global Key Manufacturers of Eyeliner Include:
L＇Oreal Paris
EsteeLauder
P&G
LVMH
SHISEIDO
Dior
Amore
Chanel
Sisley
Jordana Cosmetics
Revlon
Jane Iredale
Kate
Almay
Physicians Formula
VOV
Marie Dalgar
Marykay
Carslan
Bleunuit
Flamingo
Eyeliner Product Segment Include:
Liquid Eyeliner
Powder-based Eye Pencil
Wax-based Eye Pencils
Kohl Eyeliner
Gel Eye Liner
Eyeliner Product Application Include:
Female
Male
Chapter Scope
Chapter 1: Product Research Range, Product Types and Applications, Market Overview, Market Situation and Trend
Chapter 2: Global Eyeliner Industry PESTEL Analysis
Chapter 3: Global Eyeliner Industry Porter's Five Forces Analysis
Chapter 4: Global Eyeliner Major Regional Market Size (Sales, Revenue, Price) and Forecast Analysis
Chapter 5: Global Eyeliner Competitive Analysis of Key Manufacturers (Sales, Revenue, Market Share, Price, Regional Distribution and Industry Concentration)
Chapter 6: Global Eyeliner Sales, Revenue, Price and Forecast by Product Type
Chapter 7: Key Company Profiles (Product Portfolio, Sales, Revenue, Price and Gross Margin)
Chapter 8: Industrial Chain Analysis, Eyeliner Different Application Market Analysis (Sales and Revenue), Sales Channel Analysis
Chapter 9: Research Findings and Conclusion
Chapter 10: Methodology and Data Sources
According to DIResearch＇s in-depth investigation and research, the global Eyeliner market size will reach 4,359.11 Million USD in 2025 and is projected to reach 5,125.26 Million USD by 2032, with a CAGR of 2.34% (2025-2032). Notably, the China Eyeliner market has changed rapidly in the past few years. By 2025, China＇s market size is expected to be Million USD, representing approximately % of the global market share.
Research Summary
Eyeliner is a cosmetic product used to define and enhance the eyes＇ appearance. Typically available in various forms, including pencils, liquids, gels, or creams, eyeliner is applied along the eyelid＇s upper and/or lower lash lines to create different eye shapes and intensify the eyes. It comes in a variety of colors, with black and brown being the most common, although a wide range of shades is available for artistic and creative makeup looks. Eyeliner can be used to achieve a subtle, natural look by defining the eyes subtly or a more dramatic and bold appearance by creating sharp lines or wings. It plays a significant role in makeup routines, helping to emphasize the eyes and enhance their overall aesthetic appeal.
The major global manufacturers of Eyeliner include L＇Oreal Paris, EsteeLauder, P&G, LVMH, SHISEIDO, Dior, Amore, Chanel, Sisley, Jordana Cosmetics, Revlon, Jane Iredale, Kate, Almay, Physicians Formula, VOV, Marie Dalgar, Marykay, Carslan, Bleunuit, Flamingo, etc. The global players competition landscape in this report is divided into three tiers. The first tier comprises global leading enterprises that command a substantial market share, hold a dominant industry position, possess strong competitiveness and influence, and generate significant revenue. The second tier includes companies with a notable market presence and reputation; these firms actively follow industry leaders in product, service, or technological innovation and maintain a moderate revenue scale. The third tier consists of smaller companies with limited market share and lower brand recognition, primarily focused on local markets and generating comparatively lower revenue.
This report studies the market size, price trends and future development prospects of Eyeliner. Focus on analysing the market share, product portfolio, prices, sales, revenue and gross profit margin of global major manufacturers, as well as the market status and trends of different product types and applications in the global Eyeliner market. The report data covers historical data from 2020 to 2024, based year in 2025 and forecast data from 2026 to 2032.
The regions and countries in the report include US, Germany, Japan, China, France, UK, South Korea, Canada, Italy, Russia, Mexico, Brazil, India, Vietnam, Thailand, South Africa and other regions, covering the Eyeliner market conditions and future development trends of key regions and countries, combined with industry-related policies and the latest technological developments, analyze the development characteristics of Eyeliner industries in various regions and countries, help companies understand the development characteristics of each region, help companies formulate business strategies, and achieve the ultimate goal of the company's global development strategy.
The data sources of this report mainly include the National Bureau of Statistics, customs databases, industry associations, corporate financial reports, third-party databases, etc. Among them, macroeconomic data mainly comes from the National Bureau of Statistics, International Economic Research Organization; industry statistical data mainly come from industry associations; company data mainly comes from interviews, public information collection, third-party reliable databases, and price data mainly comes from various markets monitoring database.
Global Key Manufacturers of Eyeliner Include:
L＇Oreal Paris
EsteeLauder
P&G
LVMH
SHISEIDO
Dior
Amore
Chanel
Sisley
Jordana Cosmetics
Revlon
Jane Iredale
Kate
Almay
Physicians Formula
VOV
Marie Dalgar
Marykay
Carslan
Bleunuit
Flamingo
Eyeliner Product Segment Include:
Liquid Eyeliner
Powder-based Eye Pencil
Wax-based Eye Pencils
Kohl Eyeliner
Gel Eye Liner
Eyeliner Product Application Include:
Female
Male
Chapter Scope
Chapter 1: Product Research Range, Product Types and Applications, Market Overview, Market Situation and Trend
Chapter 2: Global Eyeliner Industry PESTEL Analysis
Chapter 3: Global Eyeliner Industry Porter's Five Forces Analysis
Chapter 4: Global Eyeliner Major Regional Market Size (Sales, Revenue, Price) and Forecast Analysis
Chapter 5: Global Eyeliner Competitive Analysis of Key Manufacturers (Sales, Revenue, Market Share, Price, Regional Distribution and Industry Concentration)
Chapter 6: Global Eyeliner Sales, Revenue, Price and Forecast by Product Type
Chapter 7: Key Company Profiles (Product Portfolio, Sales, Revenue, Price and Gross Margin)
Chapter 8: Industrial Chain Analysis, Eyeliner Different Application Market Analysis (Sales and Revenue), Sales Channel Analysis
Chapter 9: Research Findings and Conclusion
Chapter 10: Methodology and Data Sources
Table of Contents
165 Pages
- 1 Eyeliner Market Overview
- 1.1 Product Definition and Statistical Scope
- 1.2 Eyeliner Product by Type
- 1.2.1 Liquid Eyeliner
- 1.2.2 Powder-based Eye Pencil
- 1.2.3 Wax-based Eye Pencils
- 1.2.4 Kohl Eyeliner
- 1.2.5 Gel Eye Liner
- 1.3 Eyeliner Product by Application
- 1.3.1 Female
- 1.3.2 Male
- 1.4 Global Eyeliner Market Revenue and Sales Analysis
- 1.4.1 Global Eyeliner Revenue Market Size Analysis (2020-2032)
- 1.4.2 Global Eyeliner Sales Market Size Analysis (2020-2032)
- 1.4.3 Global Eyeliner Market Sales Price Trend Analysis (2020-2032)
- 1.5 Eyeliner Market Development Status and Trends
- 1.5.1 Eyeliner Industry Development Status Analysis
- 1.5.2 Eyeliner Industry Development Trends Analysis
- 2 Eyeliner Market PESTEL Analysis
- 2.1 Political Factors Analysis
- 2.2 Economic Factors Analysis
- 2.3 Social Factors Analysis
- 2.4 Technological Factors Analysis
- 2.5 Environmental Factors Analysis
- 2.6 Legal Factors Analysis
- 3 Eyeliner Market Porter's Five Forces Analysis
- 3.1 Competitive Rivalry
- 3.2 Threat of New Entrants
- 3.3 Bargaining Power of Suppliers
- 3.4 Bargaining Power of Buyers
- 3.5 Threat of Substitutes
- 4 Global Eyeliner Market Analysis by Country
- 4.1 Global Eyeliner Market Size Analysis by Country: 2024 VS 2025 VS 2032
- 4.1.1 Global Eyeliner Revenue and Market Share by Country (2020-2025)
- 4.1.2 Global Eyeliner Revenue and Market Share Forecast by Country (2026-2032)
- 4.2 Global Eyeliner Sales Analysis by Country: 2024 VS 2025 VS 2032
- 4.2.1 Global Eyeliner Sales and Market Share by Country (2020-2025)
- 4.2.2 Global Eyeliner Sales and Market Share Forecast by Country (2026-2032)
- 4.3 United States Eyeliner Market Sales, Revenue and Growth Rate (2020-2032)
- 4.4 Germany Eyeliner Market Sales, Revenue and Growth Rate (2020-2032)
- 4.5 Japan Eyeliner Market Sales, Revenue and Growth Rate (2020-2032)
- 4.6 China Eyeliner Market Sales, Revenue and Growth Rate (2020-2032)
- 4.7 France Eyeliner Market Sales, Revenue and Growth Rate (2020-2032)
- 4.8 U.K. Eyeliner Market Sales, Revenue and Growth Rate (2020-2032)
- 4.9 South Korea Eyeliner Market Sales, Revenue and Growth Rate (2020-2032)
- 4.10 Canada Eyeliner Market Sales, Revenue and Growth Rate (2020-2032)
- 4.11 Italy Eyeliner Market Sales, Revenue and Growth Rate (2020-2032)
- 4.12 Russia Eyeliner Market Sales, Revenue and Growth Rate (2020-2032)
- 4.13 Mexico Eyeliner Market Sales, Revenue and Growth Rate (2020-2032)
- 4.14 Brazil Eyeliner Market Sales, Revenue and Growth Rate (2020-2032)
- 4.15 India Eyeliner Market Sales, Revenue and Growth Rate (2020-2032)
- 4.16 Vietnam Eyeliner Market Sales, Revenue and Growth Rate (2020-2032)
- 4.17 Thailand Eyeliner Market Sales, Revenue and Growth Rate (2020-2032)
- 4.18 South Africa Eyeliner Market Sales, Revenue and Growth Rate (2020-2032)
- 5 Competition by Manufacturers
- 5.1 Global Eyeliner Market Sales, Revenue and Sales Price by Key Manufacturers (2021-2025)
- 5.1.1 Global Eyeliner Market Sales by Key Manufacturers (2021-2025)
- 5.1.2 Global Eyeliner Market Revenue by Key Manufacturers (2021-2025)
- 5.1.3 Global Eyeliner Average Sales Price by Manufacturers (2021-2025)
- 5.2 Eyeliner Competitive Landscape Analysis and Market Dynamic
- 5.2.1 Eyeliner Competitive Landscape Analysis
- 5.2.2 Global Key Manufacturers Headquarter and Key Area Sales
- 5.2.3 Market Dynamic
- 6 Eyeliner Market Analysis by Type
- 6.1 Global Eyeliner Market Revenue Analysis by Type
- 6.1.1 Global Eyeliner Market Size Analysis by Type: 2024 & 2025 & 2032
- 6.1.2 Global Eyeliner Revenue and Forecast Analysis by Type (2020-2032)
- 6.2 Global Eyeliner Market Sales and Forecast Analysis by Type (2020-2032)
- 6.3 Global Eyeliner Sales Price Trend Analysis by Type (2020-2032)
- 7 Key Companies Analysis
- 7.1 L＇Oreal Paris
- 7.1.1 L＇Oreal Paris Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
- 7.1.2 L＇Oreal Paris Eyeliner Product Portfolio
- 7.1.3 L＇Oreal Paris Eyeliner Market Data Analysis (Revenue, Sales, Price, Gross Margin and Market Share) (2021-2025)
- 7.2 EsteeLauder
- 7.2.1 EsteeLauder Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
- 7.2.2 EsteeLauder Eyeliner Product Portfolio
- 7.2.3 EsteeLauder Eyeliner Market Data Analysis (Revenue, Sales, Price, Gross Margin and Market Share) (2021-2025)
- 7.3 P&G
- 7.3.1 P&G Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
- 7.3.2 P&G Eyeliner Product Portfolio
- 7.3.3 P&G Eyeliner Market Data Analysis (Revenue, Sales, Price, Gross Margin and Market Share) (2021-2025)
- 7.4 LVMH
- 7.4.1 LVMH Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
- 7.4.2 LVMH Eyeliner Product Portfolio
- 7.4.3 LVMH Eyeliner Market Data Analysis (Revenue, Sales, Price, Gross Margin and Market Share) (2021-2025)
- 7.5 SHISEIDO
- 7.5.1 SHISEIDO Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
- 7.5.2 SHISEIDO Eyeliner Product Portfolio
- 7.5.3 SHISEIDO Eyeliner Market Data Analysis (Revenue, Sales, Price, Gross Margin and Market Share) (2021-2025)
- 7.6 Dior
- 7.6.1 Dior Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
- 7.6.2 Dior Eyeliner Product Portfolio
- 7.6.3 Dior Eyeliner Market Data Analysis (Revenue, Sales, Price, Gross Margin and Market Share) (2021-2025)
- 7.7 Amore
- 7.7.1 Amore Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
- 7.7.2 Amore Eyeliner Product Portfolio
- 7.7.3 Amore Eyeliner Market Data Analysis (Revenue, Sales, Price, Gross Margin and Market Share) (2021-2025)
- 7.8 Chanel
- 7.8.1 Chanel Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
- 7.8.2 Chanel Eyeliner Product Portfolio
- 7.8.3 Chanel Eyeliner Market Data Analysis (Revenue, Sales, Price, Gross Margin and Market Share) (2021-2025)
- 7.9 Sisley
- 7.9.1 Sisley Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
- 7.9.2 Sisley Eyeliner Product Portfolio
- 7.9.3 Sisley Eyeliner Market Data Analysis (Revenue, Sales, Price, Gross Margin and Market Share) (2021-2025)
- 7.10 Jordana Cosmetics
- 7.10.1 Jordana Cosmetics Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
- 7.10.2 Jordana Cosmetics Eyeliner Product Portfolio
- 7.10.3 Jordana Cosmetics Eyeliner Market Data Analysis (Revenue, Sales, Price, Gross Margin and Market Share) (2021-2025)
- 7.11 Revlon
- 7.11.1 Revlon Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
- 7.11.2 Revlon Eyeliner Product Portfolio
- 7.11.3 Revlon Eyeliner Market Data Analysis (Revenue, Sales, Price, Gross Margin and Market Share) (2021-2025)
- 7.12 Jane Iredale
- 7.12.1 Jane Iredale Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
- 7.12.2 Jane Iredale Eyeliner Product Portfolio
- 7.12.3 Jane Iredale Eyeliner Market Data Analysis (Revenue, Sales, Price, Gross Margin and Market Share) (2021-2025)
- 7.13 Kate
- 7.13.1 Kate Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
- 7.13.2 Kate Eyeliner Product Portfolio
- 7.13.3 Kate Eyeliner Market Data Analysis (Revenue, Sales, Price, Gross Margin and Market Share) (2021-2025)
- 7.14 Almay
- 7.14.1 Almay Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
- 7.14.2 Almay Eyeliner Product Portfolio
- 7.14.3 Almay Eyeliner Market Data Analysis (Revenue, Sales, Price, Gross Margin and Market Share) (2021-2025)
- 7.15 Physicians Formula
- 7.15.1 Physicians Formula Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
- 7.15.2 Physicians Formula Eyeliner Product Portfolio
- 7.15.3 Physicians Formula Eyeliner Market Data Analysis (Revenue, Sales, Price, Gross Margin and Market Share) (2021-2025)
- 7.16 VOV
- 7.16.1 VOV Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
- 7.16.2 VOV Eyeliner Product Portfolio
- 7.16.3 VOV Eyeliner Market Data Analysis (Revenue, Sales, Price, Gross Margin and Market Share) (2021-2025)
- 7.17 Marie Dalgar
- 7.17.1 Marie Dalgar Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
- 7.17.2 Marie Dalgar Eyeliner Product Portfolio
- 7.17.3 Marie Dalgar Eyeliner Market Data Analysis (Revenue, Sales, Price, Gross Margin and Market Share) (2021-2025)
- 7.18 Marykay
- 7.18.1 Marykay Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
- 7.18.2 Marykay Eyeliner Product Portfolio
- 7.18.3 Marykay Eyeliner Market Data Analysis (Revenue, Sales, Price, Gross Margin and Market Share) (2021-2025)
- 7.19 Carslan
- 7.19.1 Carslan Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
- 7.19.2 Carslan Eyeliner Product Portfolio
- 7.19.3 Carslan Eyeliner Market Data Analysis (Revenue, Sales, Price, Gross Margin and Market Share) (2021-2025)
- 7.20 Bleunuit
- 7.20.1 Bleunuit Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
- 7.20.2 Bleunuit Eyeliner Product Portfolio
- 7.20.3 Bleunuit Eyeliner Market Data Analysis (Revenue, Sales, Price, Gross Margin and Market Share) (2021-2025)
- 7.21 Flamingo
- 7.21.1 Flamingo Basic Company Profile (Employees, Areas Service, Competitors and Contact Information)
- 7.21.2 Flamingo Eyeliner Product Portfolio
- 7.21.3 Flamingo Eyeliner Market Data Analysis (Revenue, Sales, Price, Gross Margin and Market Share) (2021-2025)
- 8 Industry Chain Analysis
- 8.1 Eyeliner Industry Chain Analysis
- 8.2 Eyeliner Industry Upstream Supply Analysis
- 8.2.1 Upstream Key Raw Material Supply Analysis
- 8.2.2 Raw Material Suppliers and Contact Information
- 8.3 Eyeliner Product Downstream Application Analysis
- 8.3.1 Global Eyeliner Revenue Market Size by Application: 2024 & 2025 & 2032
- 8.3.2 Global Eyeliner Revenue and Forecast Analysis by Application (2020-2032)
- 8.3.3 Global Eyeliner Sales and Forecast Analysis by Application (2020-2032)
- 8.4 Eyeliner Typical Downstream Customers
- 8.5 Eyeliner Sales Channel Analysis
- 9 Research Findings and Conclusion
- 10 Methodology and Data Source
- 10.1 Methodology/Research Approach
- 10.2 Research Scope
- 10.3 Benchmarks and Assumptions
- 10.4 Date Source
- 10.4.1 Primary Sources
- 10.4.2 Secondary Sources
- 10.5 Data Cross Validation
- 10.6 Disclaimer
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