Depilatories Market Research Reports & Industry Analysis

The depilatories industry is comprised of companies primarily concerned with the manufacturing, distribution, and retailing of hair removal products. Depilatories are considered cosmetic products used to remove unwanted hair on the surface of the skin, and typically come in cream, gel, aerosol, lotion, or powdered form. Depilatories are often considered more convenient and less expensive than having removal treatments at a salon or spa facility. The chemical properties in depilatories aide in the hair removal process by breaking down bonds in keratin that given hair its strength. When the hair is weakened in this manner, it either disintegrates or is distressed enough that it can be scraped or wiped away.

Depilatories have both positive and negative effects, even when used in the exact manner as directed. Typically, chemically depilatories are heralded as pain-free hair removal methods (versus, for example, waxing). Depilatories can also be utilized in the home by anyone as they do not require any advance training before application. They usually work quickly, and are easily available at various retail locations. Depilatory products also generally give different levels of strength as it applies to the hair removal process. Negative connotations of depilatory usage include an unpleasant odor, as well as messy applications of the depilatory substance. Though billed as “painless”, depilatories may irritate the skin, and their effectiveness is short-lived. The unwanted hair typically begins to grow again within two to five days time. Users with dark hair may also noticed “shadows” under the skin where they have use the depilatory, as depilatories only help in removing the part of the hair follicle that is above the epidermis.

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Depilatories Industry Research & Market Reports

  • Depilatories in Ukraine

    ... Indeed, despite a second consecutive year of growth, in 2024, depilatories sales remained significantly lower than in 2021, before the Russian invasion. Euromonitor International's Depilatories in Ukraine report offers a comprehensive guide to the size ... Read More

  • Depilatories in Uruguay

    ... in purchases by Uruguayan consumers in neighbouring Argentina, along with a reduction in smuggling from Argentina to Uruguay. This decline in contraband purchases can be attributed to an exchange rate adjustment made by the Argentine ... Read More

  • Depilatories in Argentina

    ... depilatories in 2024, posting the fastest growth in retail value sales. The popularity of women's razors and blades is due to greater affordability and their immediate-use benefit over hair removers/bleaches. However, women's razors and blades, ... Read More

  • Depilatories in North Macedonia

    ... seeking quick and effective formats that can be used at home. This trend is driving the popularity of products such as pre-waxed strips and depilatory creams, in addition to the continued relevance of traditional razors ... Read More

  • Depilatories in Turkey

    ... are on the rise, following the downturn during the COVID-19 crisis, but budget constraints are driving many consumers to maintain their at-home hair removal routines. Depilatories are held to offer a more affordable alternative to ... Read More

  • Depilatories in Saudi Arabia

    ... longer-lasting hair removal solutions. Traditional methods such as sugaring, waxing, shaving, and bleaching are losing traction due to the convenience and effectiveness of professional treatments, which are becoming more accessible through expanded clinic networks and ... Read More

  • Depilatories in Switzerland

    ... raw materials, production and distribution. However, the positive retail value sales performance of depilatories was also due to a greater focus on grooming and hygiene, driven to a strong degree by social media content. This ... Read More

  • Depilatories in Israel

    ... both through salons and via the use of at-home devices. Despite this trend, current value sales continued to increase on the back of inflation-driven price hikes and trading up to more expensive product types like ... Read More

  • Depilatories in Thailand

    ... younger population. Depilatories faces challenges from substitute methods of hair removal, including Intense Pulsed Light (IPL) technology for at-home use. A growing number of grooming businesses, such as spas and beauty clinics, are appearing in ... Read More

  • Depilatories in Serbia

    ... remained the largest product in terms of value sales. However, this is largely due to its higher price than other offerings. However, it also registered the lowest value growth as with consumers continuing to be ... Read More

  • Depilatories in Romania

    ... in recent years. The category faces some challenges as Romanians are increasingly opting for hair removal procedures in salons. At-home, IPL hair removal is also growing in popularity. Women’s pre-shave sales also lagged in both ... Read More

  • Depilatories in Guatemala

    ... across income groups. Cultural beauty norms - particularly the preference amongst Guatemalan women for smooth, hair-free skin - continue to underpin demand, a trend now being embraced by younger generations who are also showing a ... Read More

  • Depilatories in the Philippines

    ... social gatherings and travel, consumers often reveal skin and are keen to remove hair in unwanted areas. Smooth skin is considered as a beauty standard in the country and large numbers of home-based salons and ... Read More

  • Depilatories in Malaysia

    ... ground and shares to women’s razors and blades. This performance was partly due to women’s razors and blades seeing more new product launches, in comparison with hair removers/bleaches, towards the end of the review period. ... Read More

  • Depilatories in Georgia

    ... to salon-based hair removal services, while appealing to budget-conscious consumers. Ongoing innovations in product formulations, such as fast-acting creams and longer-lasting results, have enhanced the overall user experience and... Euromonitor International's Depilatories in Georgia report ... Read More

  • Depilatories in Italy

    ... and epilation. More stable inflation enabled more consumers to turn to these alternatives that generally offer longer lasting results and which are therefore often preferred by consumers. Furthermore, volume sales of hair removers/bleaches declined in ... Read More

  • Depilatories in Canada

    ... options during economic challenges, the sustained rise in living costs has impacted all hair removal categories, leading to declines across the board. Euromonitor International's Depilatories in Canada report offers a comprehensive guide to the size ... Read More

  • Depilatories in Greece

    ... the category faced stagnation, which has now levelled off. Hair removers/bleaches was influenced by two opposing trends. On one hand, wealthier consumers are opting for professional salon services that provide long-lasting results, reducing their reliance ... Read More

  • Depilatories in Slovenia

    ... Slovenian consumers remain highly budget-conscious, increasingly turning to cost-effective alternatives that still meet their hair removal needs. Euromonitor International's Depilatories in Slovenia report offers a comprehensive guide to the size and shape of the market ... Read More

  • Depilatories in Ireland

    ... razors, creams and bleaches, with shoppers balancing between premium and affordable solutions. Seasonal demand around summer and holidays continues to support overall performance, alongside product improvements in gentleness and moisturising... Euromonitor International's Depilatories in Ireland ... Read More

  • Depilatories in Kazakhstan

    ... especially among consumers with sensitive skin. Euromonitor International's Depilatories in Kazakhstan report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data ... Read More

  • Beauty and Personal Care in Azerbaijan

    ... personal care products that enhanced both physical appearance and overall wellbeing. Additionally, Azerbaijan’s economy showed signs of moderate recovery, supported by increased government investment in non-oil sectors such as tourism and agriculture. Inflation also began ... Read More

  • Depilatories in Denmark

    ... improved consumer confidence. These factors combined to boost overall consumer spending, which in turn benefited depilatories. While value growth was slightly lower than in 2023, the previous year’s increase had been partly driven by inflation, ... Read More

  • Depilatories in Uzbekistan

    ... growth was minimal. That being said, depilatories have registered steady volume growth over the review period, with beauty salons driving trends, which then penetrate retail channels. Women’s razors and blades accounted for most value sales ... Read More

  • Beauty and Personal Care in Costa Rica

    ... It provides the latest retail sales data 2020-2024, allowing you to identify the sectors driving growth. Forecasts to 2029 illustrate how the market is set to change. Product coverage: Baby and Child-specific Products, Bath and ... Read More

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