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U.S. Live Events Market, By Event Type (Entertainment, Corporate Events & Seminars, Sports Events, Exhibitions & Conferences, Hybrid Events, and Others), By Organizer (Entertainment Companies, Corporate Organizations, Sports Organizations, Educational Ins

Publisher Coherent Market Insights
Published Mar 24, 2025
Length 166 Pages
SKU # CMI19906252

Description

Over the past few years, the U.S. live events industry has experienced significant growth, driven by increasing consumer demand for entertainment, cultural experiences, and business conferences. With the resurgence of in-person gatherings and advancements in event technology, the market continues to expand. Live events, including concerts, festivals, sports events, and corporate meetings, play a crucial role in shaping the entertainment and business sectors. While the industry thrives on innovation and audience engagement, factors such as economic fluctuations and unforeseen disruptions, including health crises, continue to impact market dynamics.

Market Dynamics:

The growth of the U.S. live events market is fueled by rising disposable incomes, increasing digital engagement, and the growing popularity of experiential entertainment. Enhanced event technology, such as virtual and hybrid event solutions, has further contributed to the industry's expansion. However, challenges such as high operational costs, venue limitations, and evolving consumer preferences pose obstacles to sustained growth. Regulatory policies related to public gatherings and safety measures also play a significant role in shaping market trends. Nevertheless, innovations in event planning, ticketing solutions, and audience engagement strategies offer substantial opportunities for market players. The increasing integration of digital experiences with physical events is expected to further enhance the industry's prospects in the coming years.

Key Features of the Study:
  • This report provides in-depth analysis of the U.S. live events market and provides market size (US$ Billion) and compound annual growth rate (CAGR%) for the forecast period (2025–2032), considering 2024 as the base year
  • It elucidates potential revenue opportunities across different segments and explains attractive investment proposition matrices for this market
  • This study also provides key insights about market drivers, restraints, opportunities, new product launches or approvals, market trends, regional outlook, and competitive strategies adopted by key players
  • It profiles key players in the U.S. live events market based on the following parameters – company highlights, products portfolio, key highlights, financial performance, and strategies
  • Key companies covered as a part of this study include Access Destination Services, LLC, Anschutz Entertainment Group, BCD Meeting & Events, BI Worldwide, Creative Group, Inc., Cvent, Inc., ITA Group, Maritz Holdings, Inc., The ATPI, 360 Destination Group, Live Nation Entertainment, Eventbrite, SMG World, AEG Live, and Spectra Experiences
  • Insights from this report would allow marketers and the management authorities of the companies to make informed decisions regarding their future product launches, type up-gradation, market expansion, and marketing tactics
  • The global U.S. live events market report caters to various stakeholders in this industry including investors, suppliers, product manufacturers, distributors, new entrants, and financial analysts
Market Segmentation
  • Event Type Insights (Revenue, USD Bn, 2020 - 2032)
  • Entertainment
  • Corporate Events & Seminars
  • Sports Events
  • Exhibitions & Conferences
  • Hybrid Events
  • Others
  • Organizer Insights (Revenue, USD Bn, 2020 - 2032)
  • Entertainment Companies
  • Corporate Organizations
  • Sports Organizations
  • Educational Institutions
  • Others
  • Key Players Insights
  • Access Destination Services, LLC
  • Anschutz Entertainment Group
  • BCD Meeting & Events
  • BI Worldwide
  • Creative Group, Inc.
  • Cvent, Inc.
  • ITA Group
  • Maritz Holdings, Inc.
  • The ATPI
  • 360 Destination Group
  • Live Nation Entertainment
  • Eventbrite
  • SMG World
  • AEG Live
  • Spectra Experiences

Table of Contents

166 Pages
1. Research Objectives and Assumptions
Research Objectives
Assumptions
Abbreviations
2. Market Purview
Report Description
Market Definition and Scope
Executive Summary
U.S. Live Events Market, By Event Type
U.S. Live Events Market, By Organizer
3. Market Dynamics, Regulations, and Trends Analysis
Market Dynamics
Impact Analysis
Key Highlights
Regulatory Scenario
Product Launches/Approvals
PEST Analysis
PORTER’s Analysis
Market Opportunities
Regulatory Scenario
Key Developments
Industry Trends
4. U.S. Live Events Market, By Event Type, 2020-2032, (USD Bn)
Introduction
Market Share Analysis, 2025 and 2032 (%)
Y-o-Y Growth Analysis, 2021 - 2032
Segment Trends
Entertainment
Introduction
Market Size and Forecast, and Y-o-Y Growth, 2020-2032, (USD Bn)
Corporate Events & Seminars
Introduction
Market Size and Forecast, and Y-o-Y Growth, 2020-2032, (USD Bn)
Sports Events
Introduction
Market Size and Forecast, and Y-o-Y Growth, 2020-2032, (USD Bn)
Exhibitions & Conferences
Introduction
Market Size and Forecast, and Y-o-Y Growth, 2020-2032, (USD Bn)
Hybrid Events
Introduction
Market Size and Forecast, and Y-o-Y Growth, 2020-2032, (USD Bn)
Others
Introduction
Market Size and Forecast, and Y-o-Y Growth, 2020-2032, (USD Bn)
5. U.S. Live Events Market, By Organizer, 2020-2032, (USD Bn)
Introduction
Market Share Analysis, 2025 and 2032 (%)
Y-o-Y Growth Analysis, 2021 - 2032
Segment Trends
Entertainment Companies
Introduction
Market Size and Forecast, and Y-o-Y Growth, 2020-2032, (USD Bn)
Corporate Organizations
Introduction
Market Size and Forecast, and Y-o-Y Growth, 2020-2032, (USD Bn)
Sports Organizations
Introduction
Market Size and Forecast, and Y-o-Y Growth, 2020-2032, (USD Bn)
Educational Institutions
Introduction
Market Size and Forecast, and Y-o-Y Growth, 2020-2032, (USD Bn)
Others
Introduction
Market Size and Forecast, and Y-o-Y Growth, 2020-2032, (USD Bn)
6. Competitive Landscape
Access Destination Services, LLC
Company Highlights
Product Portfolio
Key Developments
Financial Performance
Strategies
Anschutz Entertainment Group
Company Highlights
Product Portfolio
Key Developments
Financial Performance
Strategies
BCD Meeting & Events
Company Highlights
Product Portfolio
Key Developments
Financial Performance
Strategies
BI Worldwide
Company Highlights
Product Portfolio
Key Developments
Financial Performance
Strategies
Creative Group, Inc.
Company Highlights
Product Portfolio
Key Developments
Financial Performance
Strategies
Cvent, Inc.
Company Highlights
Product Portfolio
Key Developments
Financial Performance
Strategies
ITA Group
Company Highlights
Product Portfolio
Key Developments
Financial Performance
Strategies
Maritz Holdings, Inc.
Company Highlights
Product Portfolio
Key Developments
Financial Performance
Strategies
The ATPI
Company Highlights
Product Portfolio
Key Developments
Financial Performance
Strategies
360 Destination Group
Company Highlights
Product Portfolio
Key Developments
Financial Performance
Strategies
Live Nation Entertainment
Company Highlights
Product Portfolio
Key Developments
Financial Performance
Strategies
Eventbrite
Company Highlights
Product Portfolio
Key Developments
Financial Performance
Strategies
SMG World
Company Highlights
Product Portfolio
Key Developments
Financial Performance
Strategies
AEG Live
Company Highlights
Product Portfolio
Key Developments
Financial Performance
Strategies
Spectra Experiences
Company Highlights
Product Portfolio
Key Developments
Financial Performance
Strategies
7. Analyst Recommendations
Wheel of Fortune
Analyst View
Coherent Opportunity Map
8. References and Research Methodology
References
Research Methodology
About us
*Browse 32 market data tables and 28 figures on 'Live Events Market' – U.S. forecast to 2032

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