High performance pigments (HPPs) are inorganic and organic pigments with excellent effectiveness that include superior ease of dispersion, high tinting strength, and other properties. These has a broad range of applications such as printing ink for outdoor sinage, non-impact printing and packaging, automobile coatings, decorative coatings, industrial coatings, plastics, cosmetics, and other applications.
Rising demand for coatings in various industries such as automotive marine, construction, and aerospace coupled with increasing need in plastic, textile, and cosmetic industry is expected to drive the global high performance pigments market growth. for instance, the automotive motor market's size value was approximately US $23.0 billion in 2022 and is poised to reach $28.7 billion by 2027, .Increasing government regulations on the usage of toxic products is expected to drive the growth of environment friendly high performance pigments such as organic high performance pigments, and this is expected to drive the global high performance pigments market growth. High manufacturing cost of HPPs is expected to hamper the global high performance pigment market. Furthermore, challenge faced by the high performance pigments industry is environmental concerns due to the inorganic pigments as they are made of petroleum-based products. For instance, Cadmium High Performance Pigments, chrome yellow and zinc yellow may cause lung cancer. Similarly, chromate pigments may cause skin allergies.
Market Dynamics
Asia Pacific is the largest and fastest growing region in the global high performance pigments market, owing to growing industries such as automotive, construction, and cosmetics. North America is projected to register significant growth in the global high performance pigments market, owing to significant demand for environment- friendly pigments, and highly effective pigments especially in the coatings industry. For instance, according to the Society of Indian Manufacturers, the domestic sales of automobiles in India were approximately 20.6 million in 2016-2017, and by 2019-2020 it reached around 23.4 million.
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