Global Location Analytics Market Research Report 2025(Status and Outlook)
Description
Report Overview
Location analytics is the process of analyzing spatial data to uncover patterns, trends, and insights that drive decision-making across industries such as retail, logistics, real estate, and urban planning. It leverages geographic information systems (GIS), GPS, IoT, and big data to transform raw location-based data into actionable intelligence. Businesses use location analytics for site selection, supply chain optimization, customer behavior analysis, and risk assessment, while governments apply it for infrastructure planning and public safety. The increasing adoption of AI, machine learning, and real-time data processing has enhanced accuracy and predictive capabilities, making it a critical tool for competitive advantage. The market is driven by demand for data-driven decision-making, proliferation of mobile devices, and advancements in geospatial technologies. However, challenges include data privacy concerns, integration complexities, and high implementation costs. Key players include Esri, Google, IBM, and HERE Technologies, with growth further fueled by smart city initiatives and the expansion of IoT ecosystems.
The global Location Analytics market size was estimated at USD 22362.15 million in 2024 and is projected to grow at a compound annual growth rate (CAGR) of 15.15% during the forecast period.
This report provides a deep insight into the global Location Analytics market covering all its essential aspects. This ranges from a macro overview of the market to micro details of the market size, competitive landscape, development trend, niche market, key market drivers and challenges, SWOT analysis, value chain analysis, etc.
The analysis helps the reader to shape the competition within the industries and strategies for the competitive environment to enhance the potential profit. Furthermore, it provides a simple framework for evaluating and accessing the position of the business organization. The report structure also focuses on the competitive landscape of the Global Location Analytics Market, this report introduces in detail the market share, market performance, product situation, operation situation, etc. of the main players, which helps the readers in the industry to identify the main competitors and deeply understand the competition pattern of the market.
In a word, this report is a must-read for industry players, investors, researchers, consultants, business strategists, and all those who have any kind of stake or are planning to foray into the Location Analytics market in any manner.
Global Location Analytics Market: Market Segmentation Analysis
The research report includes specific segments by region (country), manufacturers, Type, and Application. Market segmentation creates subsets of a market based on product type, end-user or application, Geographic, and other factors. By understanding the market segments, the decision-maker can leverage this targeting in the product, sales, and marketing strategies. Market segments can power your product development cycles by informing how you create product offerings for different segments.
Key Company
SAP SE
IBM Corporation
Oracle Corporation
Microsoft Corporation
Google Inc.
Tableau software
SAS Institute
TIBCO Software Inc.
Information Builders
Pitney Bowes
MicroStrategy
Market Segmentation (by Type)
Software
Service
Market Segmentation (by Application)
BFSI
Healthcare and Life Sciences
Government and Utilities
Retail and Consumer Goods
Telecommunications and IT
Transportation and Logistics
Others
Geographic Segmentation
North America (USA, Canada, Mexico)
Europe (Germany, UK, France, Russia, Italy, Rest of Europe)
Asia-Pacific (China, Japan, South Korea, India, Southeast Asia, Rest of Asia-Pacific)
South America (Brazil, Argentina, Columbia, Rest of South America)
The Middle East and Africa (Saudi Arabia, UAE, Egypt, Nigeria, South Africa, Rest of MEA)
Key Benefits of This Market Research:
Industry drivers, restraints, and opportunities covered in the study
Neutral perspective on the market performance
Recent industry trends and developments
Competitive landscape & strategies of key players
Potential & niche segments and regions exhibiting promising growth covered
Historical, current, and projected market size, in terms of value
In-depth analysis of the Location Analytics Market
Overview of the regional outlook of the Location Analytics Market:
Chapter Outline
Chapter 1 mainly introduces the statistical scope of the report, market division standards, and market research methods.
Chapter 2 is an executive summary of different market segments (by region, product type, application, etc), including the market size of each market segment, future development potential, and so on. It offers a high-level view of the current state of the Location Analytics Market and its likely evolution in the short to mid-term, and long term.
Chapter 3 makes a detailed analysis of the market's competitive landscape of the market and provides the market share, capacity, output, price, latest development plan, merger, and acquisition information of the main manufacturers in the market.
Chapter 4 is the analysis of the whole market industrial chain, including the upstream and downstream of the industry, as well as Porter's five forces analysis.
Chapter 5 introduces the latest developments of the market, the driving factors and restrictive factors of the market, the challenges and risks faced by manufacturers in the industry, and the analysis of relevant policies in the industry.
Chapter 6 provides the analysis of various market segments according to product types, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different market segments.
Chapter 7 provides the analysis of various market segments according to application, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different downstream markets.
Chapter 8 provides a quantitative analysis of the market size and development potential of each region and its main countries and introduces the market development, future development prospects, market space, and capacity of each country in the world.
Chapter 9 shares the main producing countries of Location Analytics, their output value, profit level, regional supply, production capacity layout, etc. from the supply side.
Chapter 10 introduces the basic situation of the main companies in the market in detail, including product sales revenue, sales volume, price, gross profit margin, market share, product introduction, recent development, etc.
Chapter 11 provides a quantitative analysis of the market size and development potential of each region in the next five years.
Chapter 12 provides a quantitative analysis of the market size and development potential of each market segment in the next five years.
Chapter 13 is the main points and conclusions of the report.
Key Reasons to Buy this Report:
Access to date statistics compiled by our researchers. These provide you with historical and forecast data, which is analyzed to tell you why your market is set to change
This enables you to anticipate market changes to remain ahead of your competitors
You will be able to copy data from the Excel spreadsheet straight into your marketing plans, business presentations, or other strategic documents
The concise analysis, clear graph, and table format will enable you to pinpoint the information you require quickly
Provision of market value data for each segment and sub-segment
Indicates the region and segment that is expected to witness the fastest growth as well as to dominate the market
Analysis by geography highlighting the consumption of the product/service in the region as well as indicating the factors that are affecting the market within each region
Competitive landscape which incorporates the market ranking of the major players, along with new service/product launches, partnerships, business expansions, and acquisitions in the past five years of companies profiled
Extensive company profiles comprising of company overview, company insights, product benchmarking, and SWOT analysis for the major market players
The current as well as the future market outlook of the industry concerning recent developments which involve growth opportunities and drivers as well as challenges and restraints of both emerging as well as developed regions
Includes in-depth analysis of the market from various perspectives through Porter’s five forces analysis
Provides insight into the market through Value Chain
Market dynamics scenario, along with growth opportunities of the market in the years to come
Location analytics is the process of analyzing spatial data to uncover patterns, trends, and insights that drive decision-making across industries such as retail, logistics, real estate, and urban planning. It leverages geographic information systems (GIS), GPS, IoT, and big data to transform raw location-based data into actionable intelligence. Businesses use location analytics for site selection, supply chain optimization, customer behavior analysis, and risk assessment, while governments apply it for infrastructure planning and public safety. The increasing adoption of AI, machine learning, and real-time data processing has enhanced accuracy and predictive capabilities, making it a critical tool for competitive advantage. The market is driven by demand for data-driven decision-making, proliferation of mobile devices, and advancements in geospatial technologies. However, challenges include data privacy concerns, integration complexities, and high implementation costs. Key players include Esri, Google, IBM, and HERE Technologies, with growth further fueled by smart city initiatives and the expansion of IoT ecosystems.
The global Location Analytics market size was estimated at USD 22362.15 million in 2024 and is projected to grow at a compound annual growth rate (CAGR) of 15.15% during the forecast period.
This report provides a deep insight into the global Location Analytics market covering all its essential aspects. This ranges from a macro overview of the market to micro details of the market size, competitive landscape, development trend, niche market, key market drivers and challenges, SWOT analysis, value chain analysis, etc.
The analysis helps the reader to shape the competition within the industries and strategies for the competitive environment to enhance the potential profit. Furthermore, it provides a simple framework for evaluating and accessing the position of the business organization. The report structure also focuses on the competitive landscape of the Global Location Analytics Market, this report introduces in detail the market share, market performance, product situation, operation situation, etc. of the main players, which helps the readers in the industry to identify the main competitors and deeply understand the competition pattern of the market.
In a word, this report is a must-read for industry players, investors, researchers, consultants, business strategists, and all those who have any kind of stake or are planning to foray into the Location Analytics market in any manner.
Global Location Analytics Market: Market Segmentation Analysis
The research report includes specific segments by region (country), manufacturers, Type, and Application. Market segmentation creates subsets of a market based on product type, end-user or application, Geographic, and other factors. By understanding the market segments, the decision-maker can leverage this targeting in the product, sales, and marketing strategies. Market segments can power your product development cycles by informing how you create product offerings for different segments.
Key Company
SAP SE
IBM Corporation
Oracle Corporation
Microsoft Corporation
Google Inc.
Tableau software
SAS Institute
TIBCO Software Inc.
Information Builders
Pitney Bowes
MicroStrategy
Market Segmentation (by Type)
Software
Service
Market Segmentation (by Application)
BFSI
Healthcare and Life Sciences
Government and Utilities
Retail and Consumer Goods
Telecommunications and IT
Transportation and Logistics
Others
Geographic Segmentation
North America (USA, Canada, Mexico)
Europe (Germany, UK, France, Russia, Italy, Rest of Europe)
Asia-Pacific (China, Japan, South Korea, India, Southeast Asia, Rest of Asia-Pacific)
South America (Brazil, Argentina, Columbia, Rest of South America)
The Middle East and Africa (Saudi Arabia, UAE, Egypt, Nigeria, South Africa, Rest of MEA)
Key Benefits of This Market Research:
Industry drivers, restraints, and opportunities covered in the study
Neutral perspective on the market performance
Recent industry trends and developments
Competitive landscape & strategies of key players
Potential & niche segments and regions exhibiting promising growth covered
Historical, current, and projected market size, in terms of value
In-depth analysis of the Location Analytics Market
Overview of the regional outlook of the Location Analytics Market:
Chapter Outline
Chapter 1 mainly introduces the statistical scope of the report, market division standards, and market research methods.
Chapter 2 is an executive summary of different market segments (by region, product type, application, etc), including the market size of each market segment, future development potential, and so on. It offers a high-level view of the current state of the Location Analytics Market and its likely evolution in the short to mid-term, and long term.
Chapter 3 makes a detailed analysis of the market's competitive landscape of the market and provides the market share, capacity, output, price, latest development plan, merger, and acquisition information of the main manufacturers in the market.
Chapter 4 is the analysis of the whole market industrial chain, including the upstream and downstream of the industry, as well as Porter's five forces analysis.
Chapter 5 introduces the latest developments of the market, the driving factors and restrictive factors of the market, the challenges and risks faced by manufacturers in the industry, and the analysis of relevant policies in the industry.
Chapter 6 provides the analysis of various market segments according to product types, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different market segments.
Chapter 7 provides the analysis of various market segments according to application, covering the market size and development potential of each market segment, to help readers find the blue ocean market in different downstream markets.
Chapter 8 provides a quantitative analysis of the market size and development potential of each region and its main countries and introduces the market development, future development prospects, market space, and capacity of each country in the world.
Chapter 9 shares the main producing countries of Location Analytics, their output value, profit level, regional supply, production capacity layout, etc. from the supply side.
Chapter 10 introduces the basic situation of the main companies in the market in detail, including product sales revenue, sales volume, price, gross profit margin, market share, product introduction, recent development, etc.
Chapter 11 provides a quantitative analysis of the market size and development potential of each region in the next five years.
Chapter 12 provides a quantitative analysis of the market size and development potential of each market segment in the next five years.
Chapter 13 is the main points and conclusions of the report.
Key Reasons to Buy this Report:
Access to date statistics compiled by our researchers. These provide you with historical and forecast data, which is analyzed to tell you why your market is set to change
This enables you to anticipate market changes to remain ahead of your competitors
You will be able to copy data from the Excel spreadsheet straight into your marketing plans, business presentations, or other strategic documents
The concise analysis, clear graph, and table format will enable you to pinpoint the information you require quickly
Provision of market value data for each segment and sub-segment
Indicates the region and segment that is expected to witness the fastest growth as well as to dominate the market
Analysis by geography highlighting the consumption of the product/service in the region as well as indicating the factors that are affecting the market within each region
Competitive landscape which incorporates the market ranking of the major players, along with new service/product launches, partnerships, business expansions, and acquisitions in the past five years of companies profiled
Extensive company profiles comprising of company overview, company insights, product benchmarking, and SWOT analysis for the major market players
The current as well as the future market outlook of the industry concerning recent developments which involve growth opportunities and drivers as well as challenges and restraints of both emerging as well as developed regions
Includes in-depth analysis of the market from various perspectives through Porter’s five forces analysis
Provides insight into the market through Value Chain
Market dynamics scenario, along with growth opportunities of the market in the years to come
Table of Contents
107 Pages
- 1 Research Methodology And Statistical Scope
- 1.1 Market Definition And Statistical Scope Of Location Analytics
- 1.2 Key Market Segments
- 1.2.1 Location Analytics Segment By Type
- 1.2.2 Location Analytics Segment By Application
- 1.3 Methodology & Sources Of Information
- 1.3.1 Research Methodology
- 1.3.2 Research Process
- 1.3.3 Market Breakdown And Data Triangulation
- 1.3.4 Base Year
- 1.3.5 Report Assumptions & Caveats
- 2 Location Analytics Market Overview
- 2.1 Global Market Overview
- 2.2 Market Segment Executive Summary
- 2.3 Global Market Size By Region
- 3 Location Analytics Market Competitive Landscape
- 3.1 Company Assessment Quadrant
- 3.2 Global Location Analytics Product Life Cycle
- 3.3 Global Location Analytics Revenue Market Share By Company (2020-2025)
- 3.4 Location Analytics Market Share By Company Type (Tier 1, Tier 2, And Tier 3)
- 3.5 Location Analytics Company Headquarters, Area Served, Product Type
- 3.6 Location Analytics Market Competitive Situation And Trends
- 3.6.1 Location Analytics Market Concentration Rate
- 3.6.2 Global 5 And 10 Largest Location Analytics Players Market Share By Revenue
- 3.6.3 Mergers & Acquisitions, Expansion
- 4 Location Analytics Value Chain Analysis
- 4.1 Location Analytics Value Chain Analysis
- 4.2 Midstream Market Analysis
- 4.3 Downstream Customer Analysis
- 5 The Development And Dynamics Of Location Analytics Market
- 5.1 Key Development Trends
- 5.2 Driving Factors
- 5.3 Market Challenges
- 5.4 Industry News
- 5.4.1 New Product Developments
- 5.4.2 Mergers & Acquisitions
- 5.4.3 Expansions
- 5.4.4 Collaboration/Supply Contracts
- 5.5 Pest Analysis
- 5.5.1 Industry Policies Analysis
- 5.5.2 Economic Environment Analysis
- 5.5.3 Social Environment Analysis
- 5.5.4 Technological Environment Analysis
- 5.6 Global Location Analytics Market Porter's Five Forces Analysis
- 6 Location Analytics Market Segmentation By Type
- 6.1 Evaluation Matrix Of Segment Market Development Potential (Type)
- 6.2 Global Location Analytics Market Size Market Share By Type (2020-2025)
- 6.3 Global Location Analytics Market Size Growth Rate By Type (2021-2025)
- 7 Location Analytics Market Segmentation By Application
- 7.1 Evaluation Matrix Of Segment Market Development Potential (Application)
- 7.2 Global Location Analytics Market Size (M Usd) By Application (2020-2025)
- 7.3 Global Location Analytics Sales Growth Rate By Application (2020-2025)
- 8 Location Analytics Market Segmentation By Region
- 8.1 Global Location Analytics Market Size By Region
- 8.1.1 Global Location Analytics Market Size By Region
- 8.1.2 Global Location Analytics Market Size Market Share By Region
- 8.2 North America
- 8.2.1 North America Location Analytics Market Size By Country
- 8.2.2 U.S.
- 8.2.3 Canada
- 8.2.4 Mexico
- 8.3 Europe
- 8.3.1 Europe Location Analytics Market Size By Country
- 8.3.2 Germany
- 8.3.3 France
- 8.3.4 U.K.
- 8.3.5 Italy
- 8.3.6 Spain
- 8.4 Asia Pacific
- 8.4.1 Asia Pacific Location Analytics Market Size By Region
- 8.4.2 China
- 8.4.3 Japan
- 8.4.4 South Korea
- 8.4.5 India
- 8.4.6 Southeast Asia
- 8.5 South America
- 8.5.1 South America Location Analytics Market Size By Country
- 8.5.2 Brazil
- 8.5.3 Argentina
- 8.5.4 Columbia
- 8.6 Middle East And Africa
- 8.6.1 Middle East And Africa Location Analytics Market Size By Region
- 8.6.2 Saudi Arabia
- 8.6.3 Uae
- 8.6.4 Egypt
- 8.6.5 Nigeria
- 8.6.6 South Africa
- 9 Key Companies Profile
- 9.1 Sap Se
- 9.1.1 Sap Se Basic Information
- 9.1.2 Sap Se Location Analytics Product Overview
- 9.1.3 Sap Se Location Analytics Product Market Performance
- 9.1.4 Sap Se Swot Analysis
- 9.1.5 Sap Se Business Overview
- 9.1.6 Sap Se Recent Developments
- 9.2 Ibm Corporation
- 9.2.1 Ibm Corporation Basic Information
- 9.2.2 Ibm Corporation Location Analytics Product Overview
- 9.2.3 Ibm Corporation Location Analytics Product Market Performance
- 9.2.4 Ibm Corporation Swot Analysis
- 9.2.5 Ibm Corporation Business Overview
- 9.2.6 Ibm Corporation Recent Developments
- 9.3 Oracle Corporation
- 9.3.1 Oracle Corporation Basic Information
- 9.3.2 Oracle Corporation Location Analytics Product Overview
- 9.3.3 Oracle Corporation Location Analytics Product Market Performance
- 9.3.4 Oracle Corporation Swot Analysis
- 9.3.5 Oracle Corporation Business Overview
- 9.3.6 Oracle Corporation Recent Developments
- 9.4 Microsoft Corporation
- 9.4.1 Microsoft Corporation Basic Information
- 9.4.2 Microsoft Corporation Location Analytics Product Overview
- 9.4.3 Microsoft Corporation Location Analytics Product Market Performance
- 9.4.4 Microsoft Corporation Business Overview
- 9.4.5 Microsoft Corporation Recent Developments
- 9.5 Google Inc.
- 9.5.1 Google Inc. Basic Information
- 9.5.2 Google Inc. Location Analytics Product Overview
- 9.5.3 Google Inc. Location Analytics Product Market Performance
- 9.5.4 Google Inc. Business Overview
- 9.5.5 Google Inc. Recent Developments
- 9.6 Tableau Software
- 9.6.1 Tableau Software Basic Information
- 9.6.2 Tableau Software Location Analytics Product Overview
- 9.6.3 Tableau Software Location Analytics Product Market Performance
- 9.6.4 Tableau Software Business Overview
- 9.6.5 Tableau Software Recent Developments
- 9.7 Sas Institute
- 9.7.1 Sas Institute Basic Information
- 9.7.2 Sas Institute Location Analytics Product Overview
- 9.7.3 Sas Institute Location Analytics Product Market Performance
- 9.7.4 Sas Institute Business Overview
- 9.7.5 Sas Institute Recent Developments
- 9.8 Tibco Software Inc.
- 9.8.1 Tibco Software Inc. Basic Information
- 9.8.2 Tibco Software Inc. Location Analytics Product Overview
- 9.8.3 Tibco Software Inc. Location Analytics Product Market Performance
- 9.8.4 Tibco Software Inc. Business Overview
- 9.8.5 Tibco Software Inc. Recent Developments
- 9.9 Information Builders
- 9.9.1 Information Builders Basic Information
- 9.9.2 Information Builders Location Analytics Product Overview
- 9.9.3 Information Builders Location Analytics Product Market Performance
- 9.9.4 Information Builders Business Overview
- 9.9.5 Information Builders Recent Developments
- 9.10 Pitney Bowes
- 9.10.1 Pitney Bowes Basic Information
- 9.10.2 Pitney Bowes Location Analytics Product Overview
- 9.10.3 Pitney Bowes Location Analytics Product Market Performance
- 9.10.4 Pitney Bowes Business Overview
- 9.10.5 Pitney Bowes Recent Developments
- 9.11 Microstrategy
- 9.11.1 Microstrategy Basic Information
- 9.11.2 Microstrategy Location Analytics Product Overview
- 9.11.3 Microstrategy Location Analytics Product Market Performance
- 9.11.4 Microstrategy Business Overview
- 9.11.5 Microstrategy Recent Developments
- 10 Location Analytics Market Forecast By Region
- 10.1 Global Location Analytics Market Size Forecast
- 10.2 Global Location Analytics Market Forecast By Region
- 10.2.1 North America Market Size Forecast By Country
- 10.2.2 Europe Location Analytics Market Size Forecast By Country
- 10.2.3 Asia Pacific Location Analytics Market Size Forecast By Region
- 10.2.4 South America Location Analytics Market Size Forecast By Country
- 10.2.5 Middle East And Africa Forecasted Sales Of Location Analytics By Country
- 11 Forecast Market By Type And By Application (2026-2033)
- 11.1 Global Location Analytics Market Forecast By Type (2026-2033)
- 11.2 Global Location Analytics Market Forecast By Application (2026-2033)
- 12 Conclusion And Key Findings
Pricing
Currency Rates
Questions or Comments?
Our team has the ability to search within reports to verify it suits your needs. We can also help maximize your budget by finding sections of reports you can purchase.
