China Cosmeceuticals Market Overview, 2030

The China Cosmeceuticals Market has been evolving rapidly, driven by shifting consumer preferences, technological advancements, and growing awareness of skincare and beauty-related health benefits. Consumers in China are increasingly looking for products that offer both cosmetic and therapeutic benefits, particularly as the middle class expands and disposable income rises. The demand for high-performance skincare products, including those with anti-aging, anti-acne, and skin-whitening properties, is surging. Natural and plant-based ingredients, such as ginseng, green tea, and traditional Chinese herbs, are gaining prominence, aligning with consumers’ preference for products that blend modern science with traditional wisdom. Key developments in the market include the increasing popularity of digital platforms and social commerce like Alibaba’s Tmall and WeChat, which has revolutionized how beauty products are marketed and sold. These platforms enable beauty brands to engage directly with consumers through live-streaming, influencer partnerships, and online product reviews, thereby gaining deeper insights into consumer preferences. Another important trend is the growth of beauty tech, the intersection of technology and skincare. AI-powered skincare tools that analyze skin conditions or personalized skincare solutions based on individual needs are gaining traction among Chinese consumers. This move towards tech-enhanced beauty is supported by Chinese consumer's desire for personalized skincare experiences. China has tightened regulations, especially around animal testing. While animal testing on cosmetics was abolished for domestic brands in 2021, foreign brands are still required to undergo testing on animals for registration if they wish to enter the market. A key development is the growth of e-commerce platforms like Tmall and JD.com, which enable cosmeceutical brands to reach a wide audience with direct-to-consumer models.

According to the research report China Cosmeceuticals Market Overview, 2030, published by Bonafide Research, the China Cosmeceuticals market is anticipated to grow at more than 8.61% CAGR from 2025 to 2030. China’s growing medical tourism industry is significantly shaping the cosmeceuticals market, with increasing demand for cosmetic procedures like Botox and dermal fillers, along with complementary cosmeceutical products. The booming med spa industry, which blends beauty treatments with wellness services, is driving demand for high-end cosmeceuticals in categories such as injectables, skin rejuvenation, and skin-tightening treatments. Premium global brands like Estée Lauder, Lancôme, and Shiseido are experiencing strong growth, as consumers gravitate toward luxury skincare products promising visible results. A key event, the China International Beauty Expo (CIBE) in Guangzhou, showcases the latest beauty trends, including cosmeceuticals and skincare innovations, offering a platform for international brands to enter the Chinese market and connect with local distributors and consumers. Additionally, e-commerce events like Singles' Day (11.11) have become essential for cosmeceutical brands to drive large-scale sales and boost brand visibility through exclusive deals. However, challenges persist, particularly navigating complex regulatory frameworks. Foreign brands must comply with strict NMPA regulations and animal testing requirements, which can delay market entry. Competition is fierce, with local brands capitalizing on Chinese beauty standards for whitening and anti-aging, while international brands must tailor products to meet local preferences. Despite these challenges, the market remains poised for growth, driven by innovation, e-commerce, and increasing consumer interest in premium skincare solutions.

These clinics offer a range of cosmeceuticals that contain potent ingredients such as retinoids, peptides, and vitamin C, often prescribed by dermatologists for specific skin concerns. The demand for medical-grade cosmeceuticals has increased due to a growing middle-class population that is more concerned with skin health and appearance. High-end products that promote skin tightening, anti-aging, and post-procedure recovery are in high demand. The upper middle class and affluent consumers are increasingly opting for these services, driven by the desire for youthful, flawless skin. Medispas, which combine cosmetic treatments with wellness therapies, are becoming popular in China, particularly in high-end markets like Beijing and Shanghai. These centers offer a range of cosmeceuticals that complement services such as facials, laser treatments, and body contouring. Chinese consumers increasingly visit beauty salons not just for hair services but also for skincare treatments, including facials and scalp treatments using cosmeceuticals. These products often contain ingredients like hyaluronic acid, vitamin C, and salicylic acid to address common concerns. The challenge in beauty salons is product standardization and ensuring that salon professionals have proper training to use and recommend high-quality cosmeceuticals effectively. These centers offer treatments that combine beauty, relaxation, and wellness, such as detoxifying facials, body treatments, and anti-aging therapies. Cosmeceuticals in wellness centers often include products that promote skin elasticity, radiance, and stress relief, which align with the growing interest in overall well-being. The demand for skin recovery creams, anti-scarring treatments, and skin rejuvenation products is high, particularly after procedures like facelifts and body contouring.

Chinese consumers are increasingly seeking high-performance skincare solutions that combine cosmetic and therapeutic benefits. Popular products include serums, creams, masks, and toners containing potent active ingredients like retinoids, vitamin C, hyaluronic acid, and peptides. The rise of clean beauty and natural ingredients like green tea, ginseng, and botanical extracts also plays a significant role in shaping the skincare landscape. Cosmeceutical haircare products such as anti-hair loss treatments, scalp serums, and nourishing shampoos are becoming essential, as consumers look for solutions to improve hair texture, density, and health. Ingredients like biotin, keratin, and botanical extracts are becoming popular due to their perceived benefits in promoting healthy hair growth. The desire for personalized haircare solutions, including customized treatments and at-home devices, is a growing trend in China, with many consumers seeking tailored solutions based on their hair type and scalp condition. he oral care segment in China’s cosmeceuticals market is still developing but shows significant promise, particularly in premium categories such as whitening toothpastes, mouthwashes, and teeth whitening kits. As Chinese consumers become more conscious about aesthetics and oral hygiene, products that promise to whiten teeth, combat gum disease, and freshen breath are gaining traction. Cosmeceuticals that combine therapeutic and cosmetic benefits, such as those containing probiotics, enzymes, and fluoride alternatives, are also growing in popularity. The increasing popularity of non-surgical cosmetic procedures has spurred demand for injectables used in anti-aging and skin rejuvenation. Consumers are increasingly looking for cosmeceuticals that can complement or enhance the effects of these treatments, such as hyaluronic acid serums, anti-aging creams, and post-procedure recovery products. These injectables are particularly sought after in high-income urban areas, such as Shanghai and Beijing, where consumers are more likely to invest in aesthetic procedures.

Considered in this report
• Historic Year: 2019
• Base year: 2024
• Estimated year: 2025
• Forecast year: 2030

Aspects covered in this report
• Cosmeceuticals Market with its value and forecast along with its segments
• Various drivers and challenges
• On-going trends and developments
• Top profiled companies
• Strategic recommendation

By Product
• Skincare
• Haircare
• Oral Care
• Injectables (High-end cosmeceuticals / aesthetic dermatology crossover)
• Others

By Distribution Channel
• Dermatology Clinics
• Aesthetic Clinics
• Medispas
• Beauty Salons
• Wellness Centers
• Plastic Surgery Centers
• Other Professional Channels

The approach of the report:
This report consists of a combined approach of primary as well as secondary research. Initially, secondary research was used to get an understanding of the market and listing out the companies that are present in the market. The secondary research consists of third-party sources such as press releases, annual report of companies, analyzing the government generated reports and databases. After gathering the data from secondary sources primary research was conducted by making telephonic interviews with the leading players about how the market is functioning and then conducted trade calls with dealers and distributors of the market. Post this we have started doing primary calls to consumers by equally segmenting consumers in regional aspects, tier aspects, age group, and gender. Once we have primary data with us we have started verifying the details obtained from secondary sources.

Intended audience
This report can be useful to industry consultants, manufacturers, suppliers, associations & organizations related to agriculture industry, government bodies and other stakeholders to align their market-centric strategies. In addition to marketing & presentations, it will also increase competitive knowledge about the industry.