Global Tea Bags Market Size Study & Forecast, by Tea Type and Distribution Channel, and Regional Forecasts 2022–2032

Global Tea Bags Market is valued at approximately USD 7.22 billion in 2024 and is poised to expand at a robust CAGR of 6.70% during the forecast period 2025–2035. Tea bags—an ingenious combination of porous sachets and premium leaf blends—have become indispensable in modern life by streamlining infusion processes and enhancing consumer convenience. The market’s growth trajectory is underpinned by evolving lifestyles that favour on-the-go consumption, coupled with the perception of tea as a healthier alternative to sugary beverages. Manufacturers are leveraging advanced bag materials and innovative aroma-lock packaging to elevate both sensory and functional attributes, thereby cementing tea bags’ place on retail shelves and kitchen counters worldwide.

Driven by an enduring global appetite for wellness-oriented beverages and the proliferation of specialty blends, the tea bags market has undergone a renaissance, with brands rolling out herbal, green, and black tea variants enriched with botanicals and nutraceutical ingredients. According to industry sources, global tea consumption exceeded 6.0 million tonnes in 2023, reflecting steady year-on-year gains. E-commerce has also emerged as a pivotal distribution channel, empowering both established players and niche artisanal brands to penetrate new markets and tailor offerings to discerning consumer segments. Nevertheless, challenges such as climate-induced leaf yield variability and the rising cost of sustainable bag materials could temper near-term expansion.

Regionally, Asia Pacific retains its dominance, led by China and India, where tea heritage and high per-capita consumption drive steady demand for traditional and innovative tea bags alike. Europe follows close behind, buoyed by premium specialty teas in the U.K. and Germany, along with a strong café culture that embraces convenience formats. North America is witnessing accelerated growth, propelled by health-centric marketing campaigns and expanding online subscriptions. Latin America and Middle East & Africa represent emerging frontiers, where urbanization and rising disposable incomes are gradually popularizing tea bag consumption beyond traditional loose-leaf customs.

Major market player included in this report are:
• Unilever (Lipton)
• Tata Consumer Products Limited (Tetley)
• Associated British Foods plc (Twinings)
• Bigelow Tea Company
• Celestial Seasonings (Hain Celestial Group)
• Dilmah Ceylon Tea Company PLC
• Harney & Sons Fine Teas
• Numi Organic Tea
• Tazo Tea (Starbucks Corporation)
• Yorkshire Tea (Bettys & Taylors Group)
• Ahmad Tea Ltd.
• Stash Tea Company
• Pukka Herbs
• The Republic of Tea
• Teekanne GmbH & Co. KG

Global Tea Bags Market Report Scope:
• Historical Data – 2023, 2024
• Base Year for Estimation – 2024
• Forecast period – 2025–2035
• Report Coverage – Revenue forecast, Company Ranking, Competitive Landscape, Growth factors, and Trends
• Regional Scope – North America; Europe; Asia Pacific; Latin America; Middle East & Africa

The objective of the study is to define market sizes of different segments & countries in recent years and to forecast the values for the coming years. The report is designed to incorporate both qualitative and quantitative aspects of the industry within the countries involved in the study. The report also provides detailed information about crucial aspects, such as driving factors and challenges, which will define the future growth of the market. Additionally, it incorporates potential opportunities in micro-markets for stakeholders to invest, along with a detailed analysis of the competitive landscape and product offerings of key players.

By Tea Type:
• Herbal Teabags
• Green Teabags
• Black Teabags
• Others

By Distribution Channel:
• Hypermarkets & Supermarkets
• Convenience Stores
• Online Stores
• Others

By End-User:
• Households
• Hotels & Restaurants
• Workplaces
• Others

Key Takeaways:
• Market Estimates & Forecast for 10 years from 2025 to 2035.
• Annualized revenues and regional level analysis for each market segment.
• Detailed analysis of geographical landscape with Country level analysis of major regions.
• Competitive landscape with information on major players in the market.
• Analysis of key business strategies and recommendations on future market approach.
• Analysis of competitive structure of the market.
• Demand side and supply side analysis of the market.

Please note:The single user license is non-downloadable and non-printable. Global Site license allows these actions.


Chapter 1. Global Tea Bags Market Report Scope & Methodology
1.1. Research Objective
1.2. Research Methodology
1.2.1. Forecast Model
1.2.2. Desk Research
1.2.3. Top-Down and Bottom-Up Approach
1.3. Research Attributes
1.4. Scope of the Study
1.4.1. Market Definition
1.4.2. Market Segmentation
1.5. Research Assumption
1.5.1. Inclusion & Exclusion
1.5.2. Limitations
1.5.3. Years Considered for the Study
Chapter 2. Executive Summary
2.1. CEO/CXO Standpoint
2.2. Strategic Insights
2.3. ESG Analysis
2.4. Key Findings
Chapter 3. Global Tea Bags Market Forces Analysis
3.1. Market Forces Shaping The Global Tea Bags Market (2024–2035)
3.2. Drivers
3.2.1. On-the-Go Lifestyle & Convenience Demand
3.2.2. Health-and-Wellness Beverage Trend
3.3. Restraints
3.3.1. Climate-Induced Leaf Yield Variability
3.3.2. Rising Cost of Sustainable Packaging Materials
3.4. Opportunities
3.4.1. E-commerce & Direct-to-Consumer Expansion
3.4.2. Premium & Specialty Blend Innovations
Chapter 4. Global Tea Bags Industry Analysis
4.1. Porter’s Five Forces Model
4.1.1. Bargaining Power of Buyers
4.1.2. Bargaining Power of Suppliers
4.1.3. Threat of New Entrants
4.1.4. Threat of Substitutes
4.1.5. Competitive Rivalry
4.2. Porter’s Five-Forces Forecast Model (2024–2035)
4.3. PESTEL Analysis
4.3.1. Political
4.3.2. Economic
4.3.3. Social
4.3.4. Technological
4.3.5. Environmental
4.3.6. Legal
4.4. Top Investment Opportunities
4.5. Top Winning Strategies (2025)
4.6. Market Share Analysis (2024–2025)
4.7. Global Pricing Analysis & Trends 2025
4.8. Analyst Recommendations & Conclusion
Chapter 5. Global Tea Bags Market Size & Forecasts by Tea Type (2025–2035)
5.1. Market Overview
5.2. Herbal Tea Bags
5.2.1. Top Countries Breakdown Estimates & Forecasts, 2024–2035
5.2.2. Regional Size Analysis, 2025–2035
5.3. Green Tea Bags
5.3.1. Top Countries Breakdown Estimates & Forecasts, 2024–2035
5.3.2. Regional Size Analysis, 2025–2035
5.4. Black Tea Bags
5.4.1. Top Countries Breakdown Estimates & Forecasts, 2024–2035
5.4.2. Regional Size Analysis, 2025–2035
5.5. Others
Chapter 6. Global Tea Bags Market Size & Forecasts by Distribution Channel (2025–2035)
6.1. Market Overview
6.2. Hypermarkets & Supermarkets
6.2.1. Top Countries Breakdown Estimates & Forecasts, 2024–2035
6.2.2. Regional Size Analysis, 2025–2035
6.3. Convenience Stores
6.3.1. Top Countries Breakdown Estimates & Forecasts, 2024–2035
6.3.2. Regional Size Analysis, 2025–2035
6.4. Online Stores
6.4.1. Top Countries Breakdown Estimates & Forecasts, 2024–2035
6.4.2. Regional Size Analysis, 2025–2035
6.5. Others
Chapter 7. Global Tea Bags Market Size & Forecasts by Region (2025–2035)
7.1. Regional Market Snapshot
7.2. Top Leading & Emerging Countries
7.3. North America Tea Bags Market
7.3.1. U.S. Tea Bags Market
7.3.1.1. Tea Type Breakdown Size & Forecasts, 2025–2035
7.3.1.2. Distribution Channel Breakdown Size & Forecasts, 2025–2035
7.3.2. Canada Tea Bags Market
7.3.2.1. Tea Type Breakdown Size & Forecasts, 2025–2035
7.3.2.2. Distribution Channel Breakdown Size & Forecasts, 2025–2035
7.4. Europe Tea Bags Market
7.4.1. UK Tea Bags Market
7.4.1.1. Tea Type Breakdown Size & Forecasts, 2025–2035
7.4.1.2. Distribution Channel Breakdown Size & Forecasts, 2025–2035
7.4.2. Germany Tea Bags Market
7.4.2.1. Tea Type Breakdown Size & Forecasts, 2025–2035
7.4.2.2. Distribution Channel Breakdown Size & Forecasts, 2025–2035
7.4.3. France Tea Bags Market
7.4.3.1. Tea Type Breakdown Size & Forecasts, 2025–2035
7.4.3.2. Distribution Channel Breakdown Size & Forecasts, 2025–2035
7.4.4. Spain Tea Bags Market
7.4.4.1. Tea Type Breakdown Size & Forecasts, 2025–2035
7.4.4.2. Distribution Channel Breakdown Size & Forecasts, 2025–2035
7.4.5. Italy Tea Bags Market
7.4.5.1. Tea Type Breakdown Size & Forecasts, 2025–2035
7.4.5.2. Distribution Channel Breakdown Size & Forecasts, 2025–2035
7.4.6. Rest of Europe Tea Bags Market
7.4.6.1. Tea Type Breakdown Size & Forecasts, 2025–2035
7.4.6.2. Distribution Channel Breakdown Size & Forecasts, 2025–2035
7.5. Asia Pacific Tea Bags Market
7.5.1. China Tea Bags Market
7.5.1.1. Tea Type Breakdown Size & Forecasts, 2025–2035
7.5.1.2. Distribution Channel Breakdown Size & Forecasts, 2025–2035
7.5.2. India Tea Bags Market
7.5.2.1. Tea Type Breakdown Size & Forecasts, 2025–2035
7.5.2.2. Distribution Channel Breakdown Size & Forecasts, 2025–2035
7.5.3. Japan Tea Bags Market
7.5.3.1. Tea Type Breakdown Size & Forecasts, 2025–2035
7.5.3.2. Distribution Channel Breakdown Size & Forecasts, 2025–2035
7.5.4. Australia Tea Bags Market
7.5.4.1. Tea Type Breakdown Size & Forecasts, 2025–2035
7.5.4.2. Distribution Channel Breakdown Size & Forecasts, 2025–2035
7.5.5. South Korea Tea Bags Market
7.5.5.1. Tea Type Breakdown Size & Forecasts, 2025–2035
7.5.5.2. Distribution Channel Breakdown Size & Forecasts, 2025–2035
7.5.6. Rest of APAC Tea Bags Market
7.5.6.1. Tea Type Breakdown Size & Forecasts, 2025–2035
7.5.6.2. Distribution Channel Breakdown Size & Forecasts, 2025–2035
7.6. Latin America Tea Bags Market
7.6.1. Brazil Tea Bags Market
7.6.1.1. Tea Type Breakdown Size & Forecasts, 2025–2035
7.6.1.2. Distribution Channel Breakdown Size & Forecasts, 2025–2035
7.6.2. Mexico Tea Bags Market
7.6.2.1. Tea Type Breakdown Size & Forecasts, 2025–2035
7.6.2.2. Distribution Channel Breakdown Size & Forecasts, 2025–2035
7.7. Middle East & Africa Tea Bags Market
7.7.1. UAE Tea Bags Market
7.7.1.1. Tea Type Breakdown Size & Forecasts, 2025–2035
7.7.1.2. Distribution Channel Breakdown Size & Forecasts, 2025–2035
7.7.2. Saudi Arabia Tea Bags Market
7.7.2.1. Tea Type Breakdown Size & Forecasts, 2025–2035
7.7.2.2. Distribution Channel Breakdown Size & Forecasts, 2025–2035
7.7.3. South Africa Tea Bags Market
7.7.3.1. Tea Type Breakdown Size & Forecasts, 2025–2035
7.7.3.2. Distribution Channel Breakdown Size & Forecasts, 2025–2035
Chapter 8. Competitive Intelligence
8.1. Top Market Strategies
8.2. Unilever (Lipton)
8.2.1. Company Overview
8.2.2. Key Executives
8.2.3. Company Snapshot
8.2.4. Financial Performance (Subject to Data Availability)
8.2.5. Product/Services Portfolio
8.2.6. Recent Development
8.2.7. Market Strategies
8.2.8. SWOT Analysis
8.3. Tata Consumer Products Limited (Tetley)
8.4. Associated British Foods plc (Twinings)
8.5. Bigelow Tea Company
8.6. Celestial Seasonings (Hain Celestial Group)
8.7. Dilmah Ceylon Tea Company PLC
8.8. Harney & Sons Fine Teas
8.9. Numi Organic Tea
8.10. Tazo Tea (Starbucks Corporation)
8.11. Yorkshire Tea (Bettys & Taylors Group)
8.12. Ahmad Tea Ltd.
8.13. Stash Tea Company
8.14. Pukka Herbs
8.15. The Republic of Tea
8.16. Teekanne GmbH & Co. KG
List of Tables
Table 1. Global Tea Bags Market, Report Scope
Table 2. Global Tea Bags Market Estimates & Forecasts By Region 2024–2035
Table 3. Global Tea Bags Market Estimates & Forecasts By Tea Type 2024–2035
Table 4. Global Tea Bags Market Estimates & Forecasts By Distribution Channel 2024–2035
Table 5. Global Tea Bags Market Estimates & Forecasts By End-User 2024–2035
Table 6. U.S. Tea Bags Market Estimates & Forecasts, 2024–2035
Table 7. Canada Tea Bags Market Estimates & Forecasts, 2024–2035
Table 8. UK Tea Bags Market Estimates & Forecasts, 2024–2035
Table 9. Germany Tea Bags Market Estimates & Forecasts, 2024–2035
Table 10. France Tea Bags Market Estimates & Forecasts, 2024–2035
Table 11. Spain Tea Bags Market Estimates & Forecasts, 2024–2035
Table 12. Italy Tea Bags Market Estimates & Forecasts, 2024–2035
Table 13. Rest of Europe Tea Bags Market Estimates & Forecasts, 2024–2035
Table 14. China Tea Bags Market Estimates & Forecasts, 2024–2035
Table 15. India Tea Bags Market Estimates & Forecasts, 2024–2035
Table 16. Japan Tea Bags Market Estimates & Forecasts, 2024–2035
Table 17. Australia Tea Bags Market Estimates & Forecasts, 2024–2035
Table 18. South Korea Tea Bags Market Estimates & Forecasts, 2024–2035
Table 19. Brazil Tea Bags Market Estimates & Forecasts, 2024–2035
Table 20. Mexico Tea Bags Market Estimates & Forecasts, 2024–2035
……
List of Figures
Figure 1. Global Tea Bags Market, Research Methodology
Figure 2. Global Tea Bags Market, Market Estimation Techniques
Figure 3. Global Market Size Estimates & Forecast Methods
Figure 4. Global Tea Bags Market, Key Trends 2025
Figure 5. Global Tea Bags Market, Growth Prospects 2024–2035
Figure 6. Global Tea Bags Market, Porter’s Five Forces Model
Figure 7. Global Tea Bags Market, PESTEL Analysis
Figure 8. Global Tea Bags Market, Value Chain Analysis
Figure 9. Tea Bags Market By Tea Type, 2025 & 2035
Figure 10. Tea Bags Market By Distribution Channel, 2025 & 2035
Figure 11. Tea Bags Market By End-User, 2025 & 2035
Figure 12. North America Tea Bags Market, 2025 & 2035
Figure 13. Europe Tea Bags Market, 2025 & 2035
Figure 14. Asia Pacific Tea Bags Market, 2025 & 2035
Figure 15. Latin America Tea Bags Market, 2025 & 2035
Figure 16. Middle East & Africa Tea Bags Market, 2025 & 2035
Figure 17. Global Tea Bags Market, Company Market Share Analysis (2025)

Download our eBook: How to Succeed Using Market Research

Learn how to effectively navigate the market research process to help guide your organization on the journey to success.

Download eBook
Cookie Settings