Alexander Watson Associates

AWA AlexanderWatson Associates is an international market research and marketing consultancyspecializing in the packaging, coating, converting and printing industries.AWA was founded in 1971 by Alexander Watson to provide business-to-businessclients with practical, reliable and cost-effective information.

A critical elementof the philosophy of AWA is its integrity: integrity, not only in termsof the information the company provides, but also in maintaining the confidentialityand trust of the industry sources from whom it receives information. Thepersonal involvement of AWA's Principals in every stage of a project ensuresadditionally that information and recommendations are based on hands-onknowledge of the market and the client's needs.

AWApublishes a series of multi-client market studies atregular intervals. These include studies on the followingtopics:

- Extrusion Coating
- Envelopes
- Release Liners
- Self-adhesive Labelstock
- Self-adhesive GraphicArts Materials
- Specialty Self-adhesiveTapes
- Labeling Films
- Metalizing Papers& Films
- Medical Packaging

Inaddition, AWA publishes a series of timely, concisemarket profiles, AWAreness Reports, to meet the needsof executives making first-stage evaluations of newmarket opportunities for informed, impartial adviceon status, opportunities, and threats. Titles include:

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30 Reports from Alexander Watson Associates

   
  • Global Pressure-sensitive Adhesives Market 2021

    ... hot melt, UV curable, and silicone. What's in it for you? The study presents a detailed analysis on adhesives for laminate production in key pressure-sensitive market segments, including tape, labelstock, hygiene, graphic films, and medical. ... Read More

  • AWAreness™ Report Global Sleeve Label Market 2021

    ... and regional sleeve label markets, materials, and technologies, with particular emphasis on the changing structure and trends within this dynamic business area. What's in it for you? This report will help you in identifying the ... Read More

  • Global Specialty Pressure-sensitive Tape Market 2021

    ... other technologies. The AWA Global Specialty Pressure-sensitive Tape Market Study 2021 (4th edition) provides a concise and clear overview of this complex and often dynamic industry. The report dives into the trends in the specialty ... Read More

  • AWA Global Release Liner Annual Review 2021 – New & Expanded Edition

    ... chain, market segments, raw materials, costs, and a company profiles/directory section. What's in it for you? Data on global release liner market by region Data on global and regional release liner markets by segment Data ... Read More

  • AWAreness™ Report Global Glue Applied Label Market 2021

    ... technologies and methods of product decoration. What's in it for you? The global glue-applied label market is a long-established and traditional means of labeling and decorating packaged products. However, the technology now faces a number ... Read More

  • AWA Labeling and Product Decoration Annual Review 2021

    ... key aspects of the industry, including global volumes; market structures; market characteristics by region; and growth rates. Raw material trends and M&A activity are also assessed. The report is a practical tool for producers, material ... Read More

  • AWAreness™ Report Global Pressure-sensitive Label Market 2021

    ... a large variety in available label shapes make it attractive for end-users and manufacturers alike. Our AWAreness™ Report looks at the market from an application category, end-use segment, and facestock material perspective, while diving into ... Read More

  • Report Linerless Labeling 2020

    ... linerless labels. This technology is of particular interest, in two contexts. First, the entire value chain is continually challenged with demands to decrease costs of the finished decorated product or package. Removing the release liner ... Read More

  • AWAreness™ Report Direct Digital Print Technologies for Container Product Decoration 2020

    ... labels, defining global, regional, and application segment opportunities. This is the third edition of the AWAreness™ Report Direct Digital Print Technologies for Container Product Decoration 2020. This report focuses on the evolving methods for directly ... Read More

  • Global Labeling and Stand-up Pouch Market Study 2020

    ... for you? Combined overview of the Global and Regional market for labels and stand-up pouches Discover the opportunities for both product decoration technologies Get analysis for the Global, and Regional labeling market segmentation on end-use ... Read More

  • AWAreness™ Report Global In-mold Label Market 2020

    ... fifth edition of this report, that focuses on the in-mold label format and industry. What's in it for you? In-mold label market data by region, segment, and substrate In-mold market growth by region, segment, and ... Read More

  • AWA Vacuum Coated & Metallized Products Market Review 2020/2021

    ... structure; market characteristics by substrate; and growth rates. Raw material trends are also assessed. The report is a practical tool for producers of vacuum coated and metallized products, their material suppliers, and users of vacuum ... Read More

  • AWA Global Specialty Papers and Paperboards Market Study 2019/2020

    ... value. The industry is dynamic, with the coming and going of specialty paper producers. In this niche, technology and creativity are important tools. Even more important for a company’s success is an understanding of the ... Read More

  • Fiberboard Market Study 2020

    ... and regional fiberboard market. Formerly known as the MDF Yearbook, this market study has served the industry for decades. What's in it for you? Producer capacity listings on a global, regional and national level Global ... Read More

  • AWAreness™ Report Global Pressure-sensitive Graphic Films Market 2020

    ... a current market overview and highlights trends and opportunities for converters and material suppliers. What's in it for you? Incorporation of COVID-19 impact on our 2021-2022 market sizing and forecast Assessment of the shifts in ... Read More

  • AWAreness™ Report Global Pressure-sensitive VIP Label Market Study 2020

    ... category and are diverse in terms of print technology and applications. Given the size of the VIP label market and the growth opportunities VIP labels provide, this report is a must read for all involved ... Read More

  • AWAreness™ Report Industrial Release Liner 2020

    ... this market. AWAreness™ Report Industrial Release Liner 2020 provides further detail on one of the most exciting and fastest-growing application segments for release liners: industrial release liners. A multitude of applications are included in “Industrial”. ... Read More

  • AWAreness™ Report Global Wine Label Market 2020

    ... provides a comprehensive background to and understanding of the current status of the wine label market. The report describes the trends in volume growth and materials technology by region and identifies the main drivers for ... Read More

  • Global Beer Label Market 2018

    ... application opportunities for alllabeling formats. Report Global Beer Label Market 2018 is the fourth assessment of the currentstatus of one of the world’s leading label end-use markets, and details trends in the market bylabel format, ... Read More

  • In-mold Decoration 2018

    ... AWAreness™ Report In-mold Decoration 2018 is our first report that focuses entirely on inmolddecoration. In-mold decoration (IMD) as a technology was developed over 20 years ago. When firstlaunched is was adopted mainly in the low ... Read More

  • In-mold Electronics 2018

    ... Report In-mold Electronics 2018 is our first report to delve into the in-moldelectronics market. In-mold electronics is an emerging market and the process enables the embedding offunctional electronics, lighting and touch controls inside thin 3D ... Read More

  • Global Silicone Pressure-sensitive Adhesive Market & Application Study 2018

    ... industries. We have regularly published reports aboutspecialty pressure-sensitive adhesives and the markets in which they are used. This reportfocuses on silicone pressure-sensitive adhesives. These represent a small fraction of theoverall pressure-sensitive adhesives market, but are ... Read More

  • AWAreness™ Report Pressure-sensitive Label Waste Management 2018

    ... around the globe makes waste management across thepressure-sensitive label value chain an important concern today. In 2012 AWA Alexander Watson Associates published the first edition of the AWAreness™Report Pressure-sensitive Label Waste Management. This second edition ... Read More

  • AWA Global Beer Label AWAreness™ Report 2018

    ... the market bylabel format, materials, and technologies, with particular emphasis on the changing structureand developments within this key area of use for labels and other forms of product packagingand decoration. Since the first edition of ... Read More

  • AWAreness™ Report In-mold Decoration 2018

    ... decoration. ThisAWAreness™ Report In-mold Decoration 2018 is our first report that focuses entirely on inmolddecoration. In-mold decoration (IMD) as a technology was developed over 20 years ago. When firstlaunched is was adopted mainly in the ... Read More

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