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Global Mobile Backend As A Service (BaaS) Market Analysis and Forecast 2026-2032

Publisher APO Research, Inc.
Published Jan 01, 2026
Length 195 Pages
SKU # APRC20823492

Description

Mobile backend as a service (MBaaS), also known as backend as a service (BaaS), is a model for providing web app and mobile app developers with a way to link their applications to backend cloud storage and APIs exposed by back end applications while also providing features such as user management, push notifications, and integration with social networking services. These services are provided via the use of custom software development kits (SDKs) and application programming interfaces (APIs).

Global Mobile Backend As A Service (BaaS) key players include IBM Corporation, Microsoft Corporation, Oracle Corporation, Kony, Kinvey, etc. Global top five manufacturers hold a share about 10%. North America is the largest market, with a share about 40%, followed by China, with a share about 20 percent. In terms of product, Android is the largest segment, with a share about 80%. And in terms of application, the largest application is Data and application integration, followed by Identity and access management, Usage analytics, Support and maintenance Service, etc.

Report Includes

This report presents an overview of global market for Mobile Backend As A Service (BaaS), market size. Analyses of the global market trends, with historic market revenue data for 2021 - 2025, estimates for 2026, and projections of CAGR through 2032.

This report researches the key producers of Mobile Backend As A Service (BaaS), also provides the revenue of main regions and countries. Of the upcoming market potential for Mobile Backend As A Service (BaaS), and key regions or countries of focus to forecast this market into various segments and sub-segments. Country specific data and market value analysis for the U.S., Canada, Mexico, Brazil, China, Japan, South Korea, Southeast Asia, India, Germany, the U.K., Italy, Middle East, Africa, and Other Countries.

This report focuses on the Mobile Backend As A Service (BaaS) revenue, market share and industry ranking of main manufacturers, data from 2021 to 2026. Identification of the major stakeholders in the global Mobile Backend As A Service (BaaS) market, and analysis of their competitive landscape and market positioning based on recent developments and segmental revenues. This report will help stakeholders to understand the competitive landscape and gain more insights and position their businesses and market strategies in a better way.

This report analyzes the segments data by Type and by Application, revenue, and growth rate, from 2021 to 2032. Evaluation and forecast the market size for Mobile Backend As A Service (BaaS) revenue, projected growth trends, production technology, application and end-user industry.

Mobile Backend As A Service (BaaS) Segment by Company

Oracle Corporation
IBM Corporation
Microsoft Corporation
Kony
Kinvey
Anypresence
Appcelerator
Built.Io
KII Corporation
Cloudmine
Parse
Feedhenry

Mobile Backend As A Service (BaaS) Segment by Type

Android
iOS
Others

Mobile Backend As A Service (BaaS) Segment by Application

Data and Application Integration
Identity and Access Management
Usage Analytics
Support and Maintenance Service
Others

Mobile Backend As A Service (BaaS) Segment by Region

North America
United States
Canada
Mexico
Europe
Germany
France
U.K.
Italy
Russia
Spain
Netherlands
Switzerland
Sweden
Poland
Asia-Pacific
China
Japan
South Korea
India
Australia
Taiwan
Southeast Asia
South America
Brazil
Argentina
Chile
Middle East & Africa
Egypt
South Africa
Israel
Türkiye
GCC Countries

Study Objectives

1. To analyze and research the global status and future forecast, involving growth rate (CAGR), market share, historical and forecast.
2. To present the key players, revenue, market share, and Recent Developments.
3. To split the breakdown data by regions, type, manufacturers, and Application.
4. To analyze the global and key regions market potential and advantage, opportunity and challenge, restraints, and risks.
5. To identify significant trends, drivers, influence factors in global and regions.
6. To analyze competitive developments such as expansions, agreements, new product launches, and acquisitions in the market.

Reasons to Buy This Report

1. This report will help the readers to understand the competition within the industries and strategies for the competitive environment to enhance the potential profit. The report also focuses on the competitive landscape of the global Mobile Backend As A Service (BaaS) market, and introduces in detail the market share, industry ranking, competitor ecosystem, market performance, new product development, operation situation, expansion, and acquisition. etc. of the main players, which helps the readers to identify the main competitors and deeply understand the competition pattern of the market.
2. This report will help stakeholders to understand the global industry status and trends of Mobile Backend As A Service (BaaS) and provides them with information on key market drivers, restraints, challenges, and opportunities.
3. This report will help stakeholders to understand competitors better and gain more insights to strengthen their position in their businesses. The competitive landscape section includes the market share and rank (in market size), competitor ecosystem, new product development, expansion, and acquisition.
4. This report stays updated with novel technology integration, features, and the latest developments in the market.
5. This report helps stakeholders to gain insights into which regions to target globally.
6. This report helps stakeholders to gain insights into the end-user perception concerning the adoption of Mobile Backend As A Service (BaaS).
7. This report helps stakeholders to identify some of the key players in the market and understand their valuable contribution.

Chapter Outline

Chapter 1: Introduces the report scope of the report, executive summary of different market segments (product type, application, etc), including the market size of each market segment, future development potential, and so on. It offers a high-level view of the current state of the market and its likely evolution in the short to mid-term, and long term.
Chapter 2: Introduces the market dynamics, latest developments of the market, the driving factors and restrictive factors of the market, the challenges and risks faced by manufacturers in the industry, and the analysis of relevant policies in the industry.
Chapter 3: Revenue of Mobile Backend As A Service (BaaS) in global and regional level. It provides a quantitative analysis of the market size and development potential of each region and its main countries and introduces the market development, future development prospects, market space, and capacity of each country in the world.
Chapter 4: Detailed analysis of Mobile Backend As A Service (BaaS) company competitive landscape, revenue, market share and industry ranking, latest development plan, merger, and acquisition information, etc.
Chapter 5: Provides the analysis of various market segments by type, covering the revenue, and development potential of each market segment, to help readers find the blue ocean market in different market segments.
Chapter 6: Provides the analysis of various market segments by application, covering the revenue, and development potential of each market segment, to help readers find the blue ocean market in different downstream markets.
Chapter 7: Provides profiles of key companies, introducing the basic situation of the main companies in the market in detail, including product descriptions and specifications, Mobile Backend As A Service (BaaS) revenue, gross margin, and recent development, etc.
Chapter 8: North America by type, by application and by country, revenue for each segment.
Chapter 9: Europe by type, by application and by country, revenue for each segment.
Chapter 10: China type, by application, revenue for each segment.
Chapter 11: Asia (excluding China) type, by application and by region, revenue for each segment.
Chapter 12: South America, Middle East and Africa by type, by application and by country, revenue for each segment.
Chapter 13: The main concluding insights of the report.

Please Note: Single-User license will be delivered via PDF from the publisher without the rights to print or to edit.

Table of Contents

195 Pages
1 Market Overview
1.1 Product Definition
1.2 Mobile Backend As A Service (BaaS) Market by Type
1.2.1 Global Mobile Backend As A Service (BaaS) Market Size by Type, 2021 VS 2025 VS 2032
1.2.2 Android
1.2.3 iOS
1.2.4 Others
1.3 Mobile Backend As A Service (BaaS) Market by Application
1.3.1 Global Mobile Backend As A Service (BaaS) Market Size by Application, 2021 VS 2025 VS 2032
1.3.2 Data and Application Integration
1.3.3 Identity and Access Management
1.3.4 Usage Analytics
1.3.5 Support and Maintenance Service
1.3.6 Others
1.4 Assumptions and Limitations
1.5 Study Goals and Objectives
2 Mobile Backend As A Service (BaaS) Market Dynamics
2.1 Mobile Backend As A Service (BaaS) Industry Trends
2.2 Mobile Backend As A Service (BaaS) Industry Drivers
2.3 Mobile Backend As A Service (BaaS) Industry Opportunities and Challenges
2.4 Mobile Backend As A Service (BaaS) Industry Restraints
3 Global Growth Perspective
3.1 Global Mobile Backend As A Service (BaaS) Market Perspective (2021-2032)
3.2 Global Mobile Backend As A Service (BaaS) Growth Trends by Region
3.2.1 Global Mobile Backend As A Service (BaaS) Market Size by Region: 2021 VS 2025 VS 2032
3.2.2 Global Mobile Backend As A Service (BaaS) Market Size by Region (2021-2026)
3.2.3 Global Mobile Backend As A Service (BaaS) Market Size by Region (2027-2032)
4 Competitive Landscape by Players
4.1 Global Mobile Backend As A Service (BaaS) Revenue by Players
4.1.1 Global Mobile Backend As A Service (BaaS) Revenue by Players (2021-2026)
4.1.2 Global Mobile Backend As A Service (BaaS) Revenue Market Share by Players (2021-2026)
4.1.3 Global Mobile Backend As A Service (BaaS) Players Revenue Share Top 10 and Top 5 in 2025
4.2 Global Mobile Backend As A Service (BaaS) Key Players Ranking, 2024 VS 2025 VS 2026
4.3 Global Mobile Backend As A Service (BaaS) Key Players Headquarters & Area Served
4.4 Global Mobile Backend As A Service (BaaS) Players, Product Type & Application
4.5 Global Mobile Backend As A Service (BaaS) Players Establishment Date
4.6 Market Competitive Analysis
4.6.1 Global Mobile Backend As A Service (BaaS) Market CR5 and HHI
4.6.3 2025 Mobile Backend As A Service (BaaS) Tier 1, Tier 2, and Tier 3
5 Mobile Backend As A Service (BaaS) Market Size by Type
5.1 Global Mobile Backend As A Service (BaaS) Revenue by Type (2021 VS 2025 VS 2032)
5.2 Global Mobile Backend As A Service (BaaS) Revenue by Type (2021-2032)
5.3 Global Mobile Backend As A Service (BaaS) Revenue Market Share by Type (2021-2032)
6 Mobile Backend As A Service (BaaS) Market Size by Application
6.1 Global Mobile Backend As A Service (BaaS) Revenue by Application (2021 VS 2025 VS 2032)
6.2 Global Mobile Backend As A Service (BaaS) Revenue by Application (2021-2032)
6.3 Global Mobile Backend As A Service (BaaS) Revenue Market Share by Application (2021-2032)
7 Company Profiles
7.1 Oracle Corporation
7.1.1 Oracle Corporation Company Information
7.1.2 Oracle Corporation Business Overview
7.1.3 Oracle Corporation Mobile Backend As A Service (BaaS) Revenue and Gross Margin (2021-2026)
7.1.4 Oracle Corporation Mobile Backend As A Service (BaaS) Product Portfolio
7.1.5 Oracle Corporation Recent Developments
7.2 IBM Corporation
7.2.1 IBM Corporation Company Information
7.2.2 IBM Corporation Business Overview
7.2.3 IBM Corporation Mobile Backend As A Service (BaaS) Revenue and Gross Margin (2021-2026)
7.2.4 IBM Corporation Mobile Backend As A Service (BaaS) Product Portfolio
7.2.5 IBM Corporation Recent Developments
7.3 Microsoft Corporation
7.3.1 Microsoft Corporation Company Information
7.3.2 Microsoft Corporation Business Overview
7.3.3 Microsoft Corporation Mobile Backend As A Service (BaaS) Revenue and Gross Margin (2021-2026)
7.3.4 Microsoft Corporation Mobile Backend As A Service (BaaS) Product Portfolio
7.3.5 Microsoft Corporation Recent Developments
7.4 Kony
7.4.1 Kony Company Information
7.4.2 Kony Business Overview
7.4.3 Kony Mobile Backend As A Service (BaaS) Revenue and Gross Margin (2021-2026)
7.4.4 Kony Mobile Backend As A Service (BaaS) Product Portfolio
7.4.5 Kony Recent Developments
7.5 Kinvey
7.5.1 Kinvey Company Information
7.5.2 Kinvey Business Overview
7.5.3 Kinvey Mobile Backend As A Service (BaaS) Revenue and Gross Margin (2021-2026)
7.5.4 Kinvey Mobile Backend As A Service (BaaS) Product Portfolio
7.5.5 Kinvey Recent Developments
7.6 Anypresence
7.6.1 Anypresence Company Information
7.6.2 Anypresence Business Overview
7.6.3 Anypresence Mobile Backend As A Service (BaaS) Revenue and Gross Margin (2021-2026)
7.6.4 Anypresence Mobile Backend As A Service (BaaS) Product Portfolio
7.6.5 Anypresence Recent Developments
7.7 Appcelerator
7.7.1 Appcelerator Company Information
7.7.2 Appcelerator Business Overview
7.7.3 Appcelerator Mobile Backend As A Service (BaaS) Revenue and Gross Margin (2021-2026)
7.7.4 Appcelerator Mobile Backend As A Service (BaaS) Product Portfolio
7.7.5 Appcelerator Recent Developments
7.8 Built.Io
7.8.1 Built.Io Company Information
7.8.2 Built.Io Business Overview
7.8.3 Built.Io Mobile Backend As A Service (BaaS) Revenue and Gross Margin (2021-2026)
7.8.4 Built.Io Mobile Backend As A Service (BaaS) Product Portfolio
7.8.5 Built.Io Recent Developments
7.9 KII Corporation
7.9.1 KII Corporation Company Information
7.9.2 KII Corporation Business Overview
7.9.3 KII Corporation Mobile Backend As A Service (BaaS) Revenue and Gross Margin (2021-2026)
7.9.4 KII Corporation Mobile Backend As A Service (BaaS) Product Portfolio
7.9.5 KII Corporation Recent Developments
7.10 Cloudmine
7.10.1 Cloudmine Company Information
7.10.2 Cloudmine Business Overview
7.10.3 Cloudmine Mobile Backend As A Service (BaaS) Revenue and Gross Margin (2021-2026)
7.10.4 Cloudmine Mobile Backend As A Service (BaaS) Product Portfolio
7.10.5 Cloudmine Recent Developments
7.11 Parse
7.11.1 Parse Company Information
7.11.2 Parse Business Overview
7.11.3 Parse Mobile Backend As A Service (BaaS) Revenue and Gross Margin (2021-2026)
7.11.4 Parse Mobile Backend As A Service (BaaS) Product Portfolio
7.11.5 Parse Recent Developments
7.12 Feedhenry
7.12.1 Feedhenry Company Information
7.12.2 Feedhenry Business Overview
7.12.3 Feedhenry Mobile Backend As A Service (BaaS) Revenue and Gross Margin (2021-2026)
7.12.4 Feedhenry Mobile Backend As A Service (BaaS) Product Portfolio
7.12.5 Feedhenry Recent Developments
8 North America
8.1 North America Mobile Backend As A Service (BaaS) Revenue (2021-2032)
8.2 North America Mobile Backend As A Service (BaaS) Revenue by Type (2021-2032)
8.2.1 North America Mobile Backend As A Service (BaaS) Revenue by Type (2021-2026)
8.2.2 North America Mobile Backend As A Service (BaaS) Revenue by Type (2027-2032)
8.3 North America Mobile Backend As A Service (BaaS) Revenue Share by Type (2021-2032)
8.4 North America Mobile Backend As A Service (BaaS) Revenue by Application (2021-2032)
8.4.1 North America Mobile Backend As A Service (BaaS) Revenue by Application (2021-2026)
8.4.2 North America Mobile Backend As A Service (BaaS) Revenue by Application (2027-2032)
8.5 North America Mobile Backend As A Service (BaaS) Revenue Share by Application (2021-2032)
8.6 North America Mobile Backend As A Service (BaaS) Revenue by Country
8.6.1 North America Mobile Backend As A Service (BaaS) Revenue by Country (2021 VS 2025 VS 2032)
8.6.2 North America Mobile Backend As A Service (BaaS) Revenue by Country (2021-2026)
8.6.3 North America Mobile Backend As A Service (BaaS) Revenue by Country (2027-2032)
8.6.4 United States
8.6.5 Canada
8.6.6 Mexico
9 Europe
9.1 Europe Mobile Backend As A Service (BaaS) Revenue (2021-2032)
9.2 Europe Mobile Backend As A Service (BaaS) Revenue by Type (2021-2032)
9.2.1 Europe Mobile Backend As A Service (BaaS) Revenue by Type (2021-2026)
9.2.2 Europe Mobile Backend As A Service (BaaS) Revenue by Type (2027-2032)
9.3 Europe Mobile Backend As A Service (BaaS) Revenue Share by Type (2021-2032)
9.4 Europe Mobile Backend As A Service (BaaS) Revenue by Application (2021-2032)
9.4.1 Europe Mobile Backend As A Service (BaaS) Revenue by Application (2021-2026)
9.4.2 Europe Mobile Backend As A Service (BaaS) Revenue by Application (2027-2032)
9.5 Europe Mobile Backend As A Service (BaaS) Revenue Share by Application (2021-2032)
9.6 Europe Mobile Backend As A Service (BaaS) Revenue by Country
9.6.1 Europe Mobile Backend As A Service (BaaS) Revenue by Country (2021 VS 2025 VS 2032)
9.6.2 Europe Mobile Backend As A Service (BaaS) Revenue by Country (2021-2026)
9.6.3 Europe Mobile Backend As A Service (BaaS) Revenue by Country (2027-2032)
9.6.4 Germany
9.6.5 France
9.6.6 U.K.
9.6.7 Italy
9.6.8 Russia
9.6.9 Spain
9.6.10 Netherlands
9.6.11 Switzerland
9.6.12 Sweden
9.6.13 Poland
10 China
10.1 China Mobile Backend As A Service (BaaS) Revenue (2021-2032)
10.2 China Mobile Backend As A Service (BaaS) Revenue by Type (2021-2032)
10.2.1 China Mobile Backend As A Service (BaaS) Revenue by Type (2021-2026)
10.2.2 China Mobile Backend As A Service (BaaS) Revenue by Type (2027-2032)
10.3 China Mobile Backend As A Service (BaaS) Revenue Share by Type (2021-2032)
10.4 China Mobile Backend As A Service (BaaS) Revenue by Application (2021-2032)
10.4.1 China Mobile Backend As A Service (BaaS) Revenue by Application (2021-2026)
10.4.2 China Mobile Backend As A Service (BaaS) Revenue by Application (2027-2032)
10.5 China Mobile Backend As A Service (BaaS) Revenue Share by Application (2021-2032)
11 Asia (Excluding China)
11.1 Asia Mobile Backend As A Service (BaaS) Revenue (2021-2032)
11.2 Asia Mobile Backend As A Service (BaaS) Revenue by Type (2021-2032)
11.2.1 Asia Mobile Backend As A Service (BaaS) Revenue by Type (2021-2026)
11.2.2 Asia Mobile Backend As A Service (BaaS) Revenue by Type (2027-2032)
11.3 Asia Mobile Backend As A Service (BaaS) Revenue Share by Type (2021-2032)
11.4 Asia Mobile Backend As A Service (BaaS) Revenue by Application (2021-2032)
11.4.1 Asia Mobile Backend As A Service (BaaS) Revenue by Application (2021-2026)
11.4.2 Asia Mobile Backend As A Service (BaaS) Revenue by Application (2027-2032)
11.5 Asia Mobile Backend As A Service (BaaS) Revenue Share by Application (2021-2032)
11.6 Asia Mobile Backend As A Service (BaaS) Revenue by Country
11.6.1 Asia Mobile Backend As A Service (BaaS) Revenue by Country (2021 VS 2025 VS 2032)
11.6.2 Asia Mobile Backend As A Service (BaaS) Revenue by Country (2021-2026)
11.6.3 Asia Mobile Backend As A Service (BaaS) Revenue by Country (2027-2032)
11.6.4 Japan
11.6.5 South Korea
11.6.6 India
11.6.7 Australia
11.6.8 Taiwan
11.6.9 Southeast Asia
12 South America, Middle East and Africa
12.1 SAMEA Mobile Backend As A Service (BaaS) Revenue (2021-2032)
12.2 SAMEA Mobile Backend As A Service (BaaS) Revenue by Type (2021-2032)
12.2.1 SAMEA Mobile Backend As A Service (BaaS) Revenue by Type (2021-2026)
12.2.2 SAMEA Mobile Backend As A Service (BaaS) Revenue by Type (2027-2032)
12.3 SAMEA Mobile Backend As A Service (BaaS) Revenue Share by Type (2021-2032)
12.4 SAMEA Mobile Backend As A Service (BaaS) Revenue by Application (2021-2032)
12.4.1 SAMEA Mobile Backend As A Service (BaaS) Revenue by Application (2021-2026)
12.4.2 SAMEA Mobile Backend As A Service (BaaS) Revenue by Application (2027-2032)
12.5 SAMEA Mobile Backend As A Service (BaaS) Revenue Share by Application (2021-2032)
12.6 SAMEA Mobile Backend As A Service (BaaS) Revenue by Country
12.6.1 SAMEA Mobile Backend As A Service (BaaS) Revenue by Country (2021 VS 2025 VS 2032)
12.6.2 SAMEA Mobile Backend As A Service (BaaS) Revenue by Country (2021-2026)
12.6.3 SAMEA Mobile Backend As A Service (BaaS) Revenue by Country (2027-2032)
12.6.4 Brazil
12.6.5 Argentina
12.6.6 Chile
12.6.7 Colombia
12.6.8 Peru
12.6.9 Saudi Arabia
12.6.10 Israel
12.6.11 UAE
12.6.12 Turkey
12.6.13 Iran
12.6.14 Egypt
13 Concluding Insights
14 Appendix
14.1 Reasons for Doing This Study
14.2 Research Methodology
14.3 Research Process
14.4 Authors List of This Report
14.5 Data Source
14.5.1 Secondary Sources
14.5.2 Primary Sources
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