Brand Advocacy Software Market by Type (Cloud-Based, Web-Based), Application (Large Enterprises, SMEs) - Global Forecast 2023-2030

Brand Advocacy Software Market by Type (Cloud-Based, Web-Based), Application (Large Enterprises, SMEs) - Global Forecast 2023-2030

The Brand Advocacy Software Market is projected to reach USD 771.67 million by 2030 from USD 314.39 million in 2022, at a CAGR of 11.87% during the forecast period.

Market Segmentation & Coverage:

This research report analyzes various sub-markets, forecasts revenues, and examines emerging trends in each category to provide a comprehensive outlook on the Brand Advocacy Software Market.
  • Based on Type, market is studied across Cloud-Based and Web-Based. The Cloud-Based is projected to witness significant market share during forecast period.
  • Based on Application, market is studied across Large Enterprises and SMEs. The Large Enterprises is projected to witness significant market share during forecast period.
  • Based on Region, market is studied across Americas, Asia-Pacific, and Europe, Middle East & Africa. The Americas is further studied across Argentina, Brazil, Canada, Mexico, and United States. The United States is further studied across California, Florida, Illinois, New York, Ohio, Pennsylvania, and Texas. The Asia-Pacific is further studied across Australia, China, India, Indonesia, Japan, Malaysia, Philippines, Singapore, South Korea, Taiwan, Thailand, and Vietnam. The Europe, Middle East & Africa is further studied across Denmark, Egypt, Finland, France, Germany, Israel, Italy, Netherlands, Nigeria, Norway, Poland, Qatar, Russia, Saudi Arabia, South Africa, Spain, Sweden, Switzerland, Turkey, United Arab Emirates, and United Kingdom. The Americas commanded largest market share of 38.74% in 2022, followed by Europe, Middle East & Africa.
Market Statistics:

The report provides market sizing and forecasts across 7 major currencies - USD, EUR, JPY, GBP, AUD, CAD, and CHF; multiple currency support helps organization leaders to make well-informed decisions. In this report, 2018 to 2021 are considered as historical years, 2022 is base year, 2023 is estimated year, and years from 2024 to 2030 are considered as forecast period.

FPNV Positioning Matrix:

The FPNV Positioning Matrix is an indispensable tool for assessing the Brand Advocacy Software Market. It comprehensively evaluates vendors, analyzing key metrics related to Business Strategy and Product Satisfaction. This enables users to make informed decisions tailored to their specific needs. Through advanced analysis, vendors are categorized into four distinct quadrants, each representing a different level of success: Forefront (F), Pathfinder (P), Niche (N), or Vital (V). Be assured that this insightful framework empowers decision-makers to navigate the market with confidence.

Market Share Analysis:

The Market Share Analysis offers invaluable insights into the vendor landscape Brand Advocacy Software Market. By evaluating their impact on overall revenue, customer base, and other key metrics, we provide companies with a comprehensive understanding of their performance and the competitive environment they confront. This analysis also uncovers the level of competition in terms of market share acquisition, fragmentation, dominance, and industry consolidation during the study period.

Key Company Profiles:

The report delves into recent significant developments in the Brand Advocacy Software Market, highlighting leading vendors and their innovative profiles. These include 3 Tier Logic, Ambassify NV, Bambu by Sprout Social, Inc., Birdeye Inc., Extole, Inc., Firstup, Inc, GaggleAMP Inc., Gainsight Inc., Higher Logic, LLC, Hootsuite Media Inc., Influitive Corporation, InviteReferrals.Com, Oktopost Technologies, Inc., Smarp Oy, and Sociabble, Inc..

The report offers valuable insights on the following aspects:
  1. Market Penetration: It provides comprehensive information about key players' market dynamics and offerings.
  2. Market Development: In-depth analysis of emerging markets and penetration across mature market segments, highlighting lucrative opportunities.
  3. Market Diversification: Detailed information about new product launches, untapped geographies, recent developments, and investments.
  4. Competitive Assessment & Intelligence: Exhaustive assessment of market shares, strategies, products, certifications, regulatory approvals, patent landscape, and manufacturing capabilities of leading players.
  5. Product Development & Innovation: Intelligent insights on future technologies, R&D activities, and breakthrough product developments.
The report addresses key questions such as:
  1. What is the market size and forecast for the Brand Advocacy Software Market?
  2. Which products, segments, applications, and areas hold the highest investment potential in the Brand Advocacy Software Market?
  3. What is the competitive strategic window for identifying opportunities in the Brand Advocacy Software Market?
  4. What are the latest technology trends and regulatory frameworks in the Brand Advocacy Software Market?
  5. What is the market share of the leading vendors in the Brand Advocacy Software Market?
  6. Which modes and strategic moves are suitable for entering the Brand Advocacy Software Market?

Note: PDF & Excel + Online Access - 1 Year

1. Preface
1.1. Objectives of the Study
1.2. Market Segmentation & Coverage
1.3. Years Considered for the Study
1.4. Currency & Pricing
1.5. Language
1.6. Limitations
1.7. Assumptions
1.8. Stakeholders
2. Research Methodology
2.1. Define: Research Objective
2.2. Determine: Research Design
2.3. Prepare: Research Instrument
2.4. Collect: Data Source
2.5. Analyze: Data Interpretation
2.6. Formulate: Data Verification
2.7. Publish: Research Report
2.8. Repeat: Report Update
3. Executive Summary
4. Market Overview
4.1. Introduction
4.2. Brand Advocacy Software Market, by Region
5. Market Insights
5.1. Market Dynamics
5.1.1. Drivers Increased customer purchase decision on referral programs Adoption of innovative marketing strategies to boost company sales Boosting inbound and content marketing and social media reach
5.1.2. Restraints Availability of free brand advocacy software in the market
5.1.3. Opportunities Product up-gradation with focus on offering more flexibility to design custom communications Increasing large business as well as SMEs presence online
5.1.4. Challenges Limitation to measure the effectiveness of brand advocacy program
5.2. Market Segmentation Analysis
5.3. Market Trend Analysis
5.4. Cumulative Impact of COVID-19
5.5. Cumulative Impact of Russia-Ukraine Conflict
5.6. Cumulative Impact of High Inflation
5.7. Porter’s Five Forces Analysis
5.7.1. Threat of New Entrants
5.7.2. Threat of Substitutes
5.7.3. Bargaining Power of Customers
5.7.4. Bargaining Power of Suppliers
5.7.5. Industry Rivalry
5.8. Value Chain & Critical Path Analysis
5.9. Regulatory Framework
5.10. Client Customization
6. Brand Advocacy Software Market, by Type
6.1. Introduction
6.2. Cloud-Based
6.3. Web-Based
7. Brand Advocacy Software Market, by Application
7.1. Introduction
7.2. Large Enterprises
7.3. SMEs
8. Americas Brand Advocacy Software Market
8.1. Introduction
8.2. Argentina
8.3. Brazil
8.4. Canada
8.5. Mexico
8.6. United States
9. Asia-Pacific Brand Advocacy Software Market
9.1. Introduction
9.2. Australia
9.3. China
9.4. India
9.5. Indonesia
9.6. Japan
9.7. Malaysia
9.8. Philippines
9.9. Singapore
9.10. South Korea
9.11. Taiwan
9.12. Thailand
9.13. Vietnam
10. Europe, Middle East & Africa Brand Advocacy Software Market
10.1. Introduction
10.2. Denmark
10.3. Egypt
10.4. Finland
10.5. France
10.6. Germany
10.7. Israel
10.8. Italy
10.9. Netherlands
10.10. Nigeria
10.11. Norway
10.12. Poland
10.13. Qatar
10.14. Russia
10.15. Saudi Arabia
10.16. South Africa
10.17. Spain
10.18. Sweden
10.19. Switzerland
10.20. Turkey
10.21. United Arab Emirates
10.22. United Kingdom
11. Competitive Landscape
11.1. FPNV Positioning Matrix
11.2. Market Share Analysis, By Key Player
11.3. Competitive Scenario Analysis, By Key Player
12. Competitive Portfolio
12.1. Key Company Profiles
12.1.1. 3 Tier Logic
12.1.2. Ambassify NV
12.1.3. Bambu by Sprout Social, Inc.
12.1.4. Birdeye Inc.
12.1.5. Extole, Inc.
12.1.6. Firstup, Inc
12.1.7. GaggleAMP Inc.
12.1.8. Gainsight Inc.
12.1.9. Higher Logic, LLC
12.1.10. Hootsuite Media Inc.
12.1.11. Influitive Corporation
12.1.12. InviteReferrals.Com
12.1.13. Oktopost Technologies, Inc.
12.1.14. Smarp Oy
12.1.15. Sociabble, Inc.
12.2. Key Product Portfolio
13. Appendix
13.1. Discussion Guide
13.2. License & Pricing

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