Japan Sugar & Sugar Substitutes

Sugars and sugar substitutes can be categorized as natural or artificial, low-intensity or high-intensity, and nutritive or non-nutritive. “Nutritive” refers to the fact that these ingredients provide calories in the form of carbohydrates, and thus provide energy for the human body to use. Most sweeteners made from plants are nutritive, but may also be heavily processed, such as high-fructose corn syrup. Most artificial sweeteners are high-intensity, providing sweetness many times that of table sugar in the same amount, but non-nutritive in that no calories are provided.

Food chemists distinguish between sugar-based nutritive sweeteners, such as sugar, honey and molasses, and starch-based nutritive sweeteners, such as corn syrup, rice syrup, and barley malt.

In the U.S. market, the artificial sweeteners approved by the FDA include saccharin (marketed as Sweet ‘N Low), sucralose (marketed as Splenda), aspartame (marketed as Equal, Nutrasweet and NatraTaste), acesulfame potassium (also called Ace-K, and marketed as Sunett, Sweet One), and neotame.

MarketResearch.com offers tracks how the market for sugar, sweeteners and sugar substitutes has changed in recent years, and provides insights into adapting and thriving in this new era of hyper consumer sensitivity to food products that could sabotage their long-term health. Our research estimates and analyzes the size, growth rates, and composition of this market. We extend coverage to both the retail market for kitchen and tabletop use, in addition to highlighting trends impacting the use of sweeteners for foodservice and industrial use by processors.