Category: Marketing & Market Research
North America Marketing & Market Research
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Direct Mail Advertising in the US - Industry Market Research Report
... doorsteps via post. Even so, increasing competition from digital advertising threatens the industry. Recent declines in advertising expenditure caused by the 2020 pandemic darkened the industry's prospects. These factors caused revenue to fall at a ... Read More
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Billboard & Outdoor Advertising in the US - Industry Market Research Report
... trends in advertising expenditure, which makes the industry sensitive to fluctuations in consumer spending, retail sales, corporate profit and overall economic conditions. Operators face competition from various advertising media, with the most significant competitor being ... Read More
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USA in 2040: The Future Demographic
... be middle-aged (aged 45-64). Foreign citizens totaled 22.6 million in 2024 and are expected to continue increasing by 2040. Immigration supports economic growth by filling job vacancies and contributing to the labour force, but it ... Read More
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Public Relations Firms in the US - Industry Market Research Report
... and corporate budgets. PR firms faced some revenue volatility, as it experienced revenue losses in 2019 and slow growth in 2020. Agencies are affected by fluctuations in need for public service campaigns and the broader ... Read More
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Behavioral Health Market in US 2025-2029
... the behavioral health market in us provides a holistic analysis, market size and forecast, trends, growth drivers, and challenges, as well as vendor analysis covering around 25 vendors. The report offers an up-to-date analysis regarding ... Read More
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Plunkett's Consumer Products, Cosmetics, Hair & Personal Services Industry Almanac 2025: Consumer Products, Cosmetics, Hair & Personal Services Industry Market Research, Statistics, Trends and Leading Companies
... Hair & Personal Services Industry. Gain vital insights that can help shape strategy for business development, product development and investments. Key Features: Business trends analysis In-depth industry overview Technology trends analysis Forecasts Spending, investment, and ... Read More
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Plunkett's E-Commerce & Internet Business Almanac 2025: E-Commerce & Internet Business Industry Market Research, Statistics, Trends and Leading Companies
... insights that can help shape strategy for business development, product development and investments. Key Features: Business trends analysis In-depth industry overview Technology trends analysis Forecasts Spending, investment, and consumption discussions In-depth industry statistics and metrics ... Read More
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Revenue Forecasts to (2031) and Analytics for the Technical Services, including Market Research and Veterinary Services (U.S.): Financial Benchmarks, Metrics, P&L, KPIs, NAIC 541900
... forecasts that will save countless hours of research. Key Findings: Technical Services, including Market Research and Veterinary Services Industry (U.S.) to reach $3,724,572,234,585 by 2031. Technical Services, including Market Research and Veterinary Services Industry (U.S.), ... Read More
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Revenue Forecasts to (2031) and Analytics for the Advertising Agencies and Marketing Services (U.S.): Financial Benchmarks, Metrics, P&L, KPIs, NAIC 541810
... save countless hours of research. Key Findings: Advertising Agencies and Marketing Services Industry (U.S.) to reach $90,882,079,898 by 2031. Advertising Agencies and Marketing Services Industry (U.S.), including Average EBITDA, Operating Ratios and Sales per Employee. ... Read More
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Revenue Forecasts to (2031) and Analytics for the Advertising, Public Relations and Marketing Services (U.S.): Financial Benchmarks, Metrics, P&L, KPIs, NAIC 541800
... will save countless hours of research. Key Findings: Advertising, Public Relations and Marketing Services Industry (U.S.) to reach $3,717,417,633,585 by 2031. Advertising, Public Relations and Marketing Services Industry (U.S.), including Average EBITDA, Operating Ratios and ... Read More
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Internet Ad Spending
... at a CAGR of 7.8% over the analysis period 2024-2030. Search, one of the segments analyzed in the report, is expected to record a 7.8% CAGR and reach US$214.9 Billion by the end of the ... Read More
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Online Ad Spending
... at a CAGR of 9.2% over the analysis period 2024-2030. Mobile Devices, one of the segments analyzed in the report, is expected to record a 9.8% CAGR and reach US$496.1 Billion by the end of ... Read More
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Trade Show and Conference Planning in the US - Industry Market Research Report
... with government agencies and nonprofit organizations. Demand for industry services is influenced by economic conditions regarding overall domestic business activity, consumer spending and tourism trends. Recent history reflects growth in the broader economy, bolstering demand ... Read More
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Telemarketing & Call Centers in the US - Industry Market Research Report
... operate as physical locations, many of the services offered can be provided remotely. So as the pandemic forced other companies to shutter their doors, at least temporarily, call centers easily adjusted their operations to accommodate; ... Read More
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Assistive Technology Market, By Product Type (Mobility Devices, Hearing Aids, Vision and Reading Aids, Communication Devices, Daily Living Aids, Prosthetics and Orthotics, Assistive Software and Apps, Others), By Disability Type (Mobility Impairment, Hearing Impairment, Visual Impairment, Speech and Language Impairment, Cognitive Impairment, Others), By Age Group (Children, Adults, and Elderly), By End User (Hospital, Homecare Settings and Others), By Region (North America, Europe, Asia Pacific, Latin America, Middle East, and Africa)
... For example, a student with a visual impairment might use a slant board to assist with writing or a talking calculator when working on math. In the classroom, a student with a motor impairment might ... Read More
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AVOD Services Market, By Content Type (Movies, TV Shows, Original Series, News, Sports, User-Generated Content (UGC)), By Platform Type (Standalone AVOD platforms, AVOD offerings within broader streaming services, AVOD-supported social media platforms), By Genre (Drama, Comedy, Action/Adventure, Horror/Thriller, Romance, Sci-Fi/Fantasy, Documentary, Animation), By Device (Mobile devices (smartphones, tablets), Desktop and laptops, Smart TVs, Streaming devices (e.g., Roku, Amazon Fire TV, Apple TV)), By Advertising Format (Pre-roll ads, Mid-roll ads, Post-roll ads, Banner ads, Interactive ads, Native ads), By Geography (North America, Latin America, Europe, Asia Pacific, Middle East & Africa)
... vary. AVOD has become increasingly popular amongst sports teams and leagues, who use their platforms to create behind-the-scenes content and stream live events. This allows them to generate more revenue through advertisements. Market Dynamics: Increasing ... Read More
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Media Buying Agencies in the US - Industry Market Research Report
... a digital transformation, media buying agencies must specialize in online advertising to adapt to the changing media landscape. Many companies have been able to do this effectively. Nonetheless, inflation hit a fresh 40-year record in ... Read More
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Plunkett's Sharing & Gig Economy, Freelance Workers & On-Demand Delivery Industry Almanac 2025: Sharing & Gig Economy, Freelance Workers & On-Demand Delivery Market Research, Statistics, Trends & Leading Companies
... & Gig Economy, Freelance Workers & On-Demand Delivery Industry. Gain vital insights that can help shape strategy for business development, product development and investments. Key Features: Business trends analysis In-depth industry overview Technology trends analysis ... Read More
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Plunkett's Computers, Hardware & Software Industry Almanac 2025: Computers, Hardware & Software Industry Market Research, Statistics, Trends and Leading Companies
... vital insights that can help shape strategy for business development, product development and investments. Key Features: Business trends analysis In-depth industry overview Technology trends analysis Forecasts Spending, investment, and consumption discussions In-depth industry statistics and ... Read More
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Plunkett's Artificial Intelligence (AI) & Machine Learning Industry Almanac 2025: Artificial Intelligence (AI) & Machine Learning Industry Market Research, Statistics, Trends and Leading Companies
... Machine Learning Industry. Gain vital insights that can help shape strategy for business development, product development and investments. Key Features: Business trends analysis In-depth industry overview Technology trends analysis Forecasts Spending, investment, and consumption discussions ... Read More
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TV Ad Spending Market, By Delivery Platform (Cable TV, Satellite TV, Others), By Time Slot (20 Seconds, 60 Seconds, and More than 60 Seconds), By Geography (North America, Europe, Asia Pacific, Latin America, Middle East and Africa)
... air commercials on broadcast and cable networks. As consumer behaviour evolves in the digital age, the effectiveness and ROI of TV ads continue to be a topic of interest and adaption for businesses aiming to ... Read More
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Open Source CRM Software Market, By Type (Operational CRM, Analytical CRM, Collaborative CRM, and Other types), By Deployment Mode (On-premises, Cloud-based, and Hybrid), By Organization Size (Large Enterprises and Small & Medium Enterprises), By End-user Industry (BFSI, Retail, Healthcare, Telecom & IT, Discrete Manufacturing, Government & Education, and Others), By Application (Marketing, Sales, Customer service and support, and Others), By Component (Software and Services), By Geography (North America, Europe, Asia Pacific, Latin America, Middle East and Africa)
... CRMs provide a cost-effective alternative for managing relationships and interactions with customers. Some key benefits of open source CRMs include low upfront costs, flexibility to customize features as per business needs, and avoiding vendor lock-ins. ... Read More
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Global Circular Fashion Market, By Product Type (Apparel, Accessories, Footwear, Others), By End-use (Men, Women, Kids, Unisex, Others), By Distribution Channel (Online, Offline, Others), By Textile Source (Organic, Recycled, Reused, Natural Materials, Others), By Consumer Group (Millennials, Generation X, Generation Z, Baby Boomers, Others), By Geography (North America, Latin America, Europe, Middle East & Africa, and Asia Pacific)
... use of resources by emphasizing the reuse, recycle, and reduce principles. The traditional linear fashion model, known as the take-make-dispose model, has been detrimental to the environment, causing excessive waste, pollution, and depletion of natural ... Read More
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Market Research in the US - Industry Market Research Report
... companies develop new products to satisfy consumer demand. Although revenue experienced a small dip in 2020 due to the pandemic, downstream companies continue to rely on market research to create new products and campaigns that ... Read More
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The U.S. Weight Loss & Diet Control Market: Commercial (non-medical) Programs & Products
... hurt the most since 2022. Commercial weight loss firms lost $2 billion in sales to the GLP-1 drugs market. The business has gone virtual, and some competitors have added the GLP-1 drugs to their programs ... Read More