Category: Cosmetics & Personal Care
Middle East Cosmetics & Personal Care
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Skin Care in the United Arab Emirates
... and “cortisol” are becoming part of everyday conversation, as people start connecting the dots between mental health and physical wellbeing. There is a growing awareness of how stress, hormonal fluctuations, and even menstrual cycles can ... Read More
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Sun Care in the United Arab Emirates
... aware of the long-term impact of sun exposure and are increasingly willing to invest in high-quality formulae that offer advanced protection, skin nourishment, and anti-ageing benefits. This shift is also being driven by the rise ... Read More
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Hair Care in the United Arab Emirates
... - and the salons opening within them - has made these products more accessible to a wider range of consumers. As distribution channels expand and premium options become more visible, consumers are increasingly willing to ... Read More
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Deodorants in the United Arab Emirates
... the necessity for deodorants to combat body odour and perspiration. As a result, local consumers prioritised personal hygiene, fuelling a thriving market for deodorant players, which offer a plethora of options to cater for diverse ... Read More
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Depilatories in the United Arab Emirates
... skin. This cultural preference, combined with the region's hot climate, in which people often wear lighter clothing, drives the consistent demand for hair removal products. Euromonitor International's Depilatories in United Arab Emirates report offers a ... Read More
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Bath and Shower in the United Arab Emirates
... component of daily personal hygiene routines. Euromonitor International's Bath and Shower in United Arab Emirates report offers a comprehensive guide to the size and shape of the market at a national level. It provides the ... Read More
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Colour Cosmetics in the United Arab Emirates
... brand image or product quality. These brands offer an attractive middle ground between luxury and mass-market options, making them particularly resilient in the economic environment prevailing at the end of the review period. Brands such ... Read More
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Baby and Child-Specific Products in the United Arab Emirates
... these products have a well-established place in baby care routines and are used across a wide range of occasions. Euromonitor International's Baby and Child-specific Products in United Arab Emirates report offers a comprehensive guide to ... Read More
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Mass Beauty and Personal Care in the United Arab Emirates
... by the premium segment. Growth in mass beauty and personal care is being driven by several factors. The segment is seeing the entry of more mass-priced Asian brands, which are attracting consumers with fun packaging ... Read More
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Beauty and Personal Care in the United Arab Emirates
... fall into the “masstige” segment - products that are priced for the mass market but positioned to evoke a premium brand image. This trend is especially significant in the United Arab Emirates, where the market ... Read More
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Fragrances in the United Arab Emirates
... Emirates, fragrances is not just a luxury or a beauty product; but is considered an essential part of personal hygiene and daily personal care routines. The importance of scent is deeply embedded in the culture, ... Read More
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Oral Care in the United Arab Emirates
... toothbrushes. The ongoing popularity of toothpaste as the main oral care product in the local market encouraged players to introduce premium offerings with specific benefits to add further value. Electric toothbrushes are also becoming increasingly ... Read More
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Premium Beauty and Personal Care in the United Arab Emirates
... tourists. Growth has also been supported by the increased presence of premium brands and the expansion of luxury players into adjacent premium beauty categories. The United Arab Emirates’ economy remains strong, especially when compared to ... Read More
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Men's Grooming in the United Arab Emirates
... also the fastest growing category. Men’s deodorants is also an important category. In the United Arab Emirates, a distinctive trend amongst male consumers is their inclination towards gender-specific deodorants, which they utilise not only under ... Read More
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Oral Care in Israel
... the war against Hamas, which led many consumers to try to make savings by prolonging replacement purchases, buying items they did not consider essential less frequently and trading down to cheaper options. Such behaviour was ... Read More
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Depilatories in Saudi Arabia
... longer-lasting hair removal solutions. Traditional methods such as sugaring, waxing, shaving, and bleaching are losing traction due to the convenience and effectiveness of professional treatments, which are becoming more accessible through expanded clinic networks and ... Read More
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Hair Care in Israel
... among consumers resulting from the still-elevated cost of living and economic uncertainty related to the war against Hamas. However, the easing of pricing pressures helped to ensure volume growth was unchanged on 2023 despite relatively ... Read More
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Depilatories in Israel
... both through salons and via the use of at-home devices. Despite this trend, current value sales continued to increase on the back of inflation-driven price hikes and trading up to more expensive product types like ... Read More
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Beauty and Personal Care in Lebanon
... banking system also continued to undermine consumer confidence which negatively impacted spending on non-essential purchases. Additionally, the spillover effect from the Israel-Hamas war in the south of Lebanon also harmed the local economy. Euromonitor International's ... Read More
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Colour Cosmetics in Saudi Arabia
... digital integration are driving conventional outlets to modernise their operations. At the same time, shifts in consumer behaviour, propelled by a digitally savvy, younger population and the expanding role of women in the paid workforce, ... Read More
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Mass Beauty and Personal Care in Israel
... the recent spike in inflation gradually receded. Furthermore, weakened purchasing power and economic uncertainty arising from the Israel-Hamas war continued to encourage trading down to cheaper brands and product types. However, the same factors ensured ... Read More
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Oral Care in Saudi Arabia
... oral care brands promoting better hygiene habits. Increased access to oral health information through social media and online sources has further boosted awareness. With a rising focus on physical appearance, supported by the growing influence ... Read More
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Premium Beauty and Personal Care in Saudi Arabia
... influence of social media, global beauty trends, and promotional offers has made premium products more accessible and appealing. However, the segment continues to face growing competition from dermatology clinics, beauty centres, and salons, which... Euromonitor ... Read More
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Men's Grooming in Saudi Arabia
... and a strong consumer preference for high-quality scents. Fragrance plays a vital role in daily grooming and social identity, with many men investing in premium options that reflect status, personality, and tradition. Demand for premium ... Read More
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Beauty and Personal Care in Saudi Arabia
... have also been boosted by urbanisation, climate factors, and digital engagement in several categories. Moreover, health conscious consumers are investing in dermocosmetics, while consumers across the board are gravitating towards natural, organic, and sustainab... Euromonitor ... Read More
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