Category: Consumer Goods & Retailing
Norway Consumer Goods & Retailing
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Consumer Electronics in Norway
... confidence. Price increases have also stabilised which has helped improve consumer sentiment, with households becoming more willing to invest in consumer electronics again. Euromonitor International's Consumer Electronics in Norway report offers a comprehensive guide to ... Read More
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Home Audio and Cinema in Norway
... products and towards more compact and mobile audio alternatives – particularly wireless speakers. Euromonitor International's Home Audio and Cinema in Norway report offers a comprehensive guide to the size and shape of the in-home, portable ... Read More
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Imaging Devices in Norway
... people are replacing the use of imaging devices with smartphones. Manufacturers of smartphones are placing a growing emphasis on the quality of the images and video that their products can produce, to the extent that ... Read More
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Wearable Electronics in Norway
... new formats of wearable electronics, namely smart glasses and smart rings. These innovations represent the next generation of wearable electronics and have introduced a new dynamic to the market as well as boosting sales. Euromonitor ... Read More
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Home Video in Norway
... rooms. This preference is tied to the proliferation of steaming services and changing way households consume this media content. Households are increasingly streaming these services through their smartphones and computers, reducing the overall need for ... Read More
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Other Pet Food in Norway
... species-appropriate diets. Demand is being supported by a growing interest in higher-quality products, especially among owners of small mammals and reptiles, where tailored nutrition and functional benefits are gaining ground. Euromonitor International's Other Pet Food ... Read More
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Dog Food in Norway
... for premium products. As the pet humanisation trend becomes increasingly mature, Norwegian dog owners are prioritising natural, health-focused choices, with a notable shift towards grain-free formulas, omega-3-rich recipes, and products offering functional benefits such as ... Read More
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Pet Care in Norway
... be fuelled by premiumisation and an increasing focus on pet wellbeing. Consumers are showing a greater willingness to invest in higher-quality products particularly younger demographics who are more inclined to splash out on health-focused treats, ... Read More
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Pet Products in Norway
... to invest in a broader array of non-food items that support their comfort, wellbeing, and lifestyle. This includes everything from toys and grooming tools to clothing and travel accessories. The trend is being further fuelled ... Read More
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Cat Food in Norway
... grain-free formulas, and diets tailored to specific health needs options which tend to carry higher price points. The continued popularity of cats as pets, particularly among single-person and urban households, also supports stable demand, as ... Read More
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Cigarettes in Norway
... consumption showed a marked rise. This shift was partly driven by regulatory changes, most notably the ban on flavoured e-cigarettes, which led some consumers to revert to traditional tobacco products. In 2024, over 40% of ... Read More
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Cigars, Cigarillos and Smoking Tobacco in Norway
... customer base, particularly among older generations. In contrast, younger adult consumers of legal smoking age tend to prefer vapour products and snus over cigars and cigarillos. The relatively high price point of cigars and cigarillos ... Read More
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Smokeless Tobacco, E-Vapour Products and Heated Tobacco in Norway
... tobacco. Over the past decade, usage has nearly doubled, increasing from 9% to 16% of the population. This growth has been particularly notable among adults aged 25 to 44, as well as among lower-income consumer ... Read More
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Tobacco in Norway
... age (18–24), who began moving from e-vapour products back to traditional tobacco following the ban on flavoured e-liquids. This trend contributed to a rise in the consumption of conventional tobacco products in 2024. Despite this ... Read More
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Global & Norway 3D and 4D Technology Market to 2031
... and educational purposes. In healthcare, Norway is advancing through the application of 3D technologies for medical imaging, surgical planning, and the production of customized prosthetics. The use of 3D printing to manufacture personalized implants and ... Read More
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Beauty and Personal Care in Norway
... slightly compared to the post-pandemic rebound years, the industry remained resilient, driven by sustained premiumisation, product innovation, and an increasing emphasis on hybrid beauty solutions. A cultural shift towards skin health and conscious consumption also ... Read More
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Baby and Child-Specific Products in Norway
... use as few products as possible, often relying on a single mild cleanser or even just water for everyday care. This conservative use pattern is further reinforced by the popularity of multipurpose, fragrance-free products such ... Read More
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Premium Beauty and Personal Care in Norway
... minimalist packaging, and a clinical aesthetic. Categories such as skin care, fragrances, and colour cosmetics all benefited from the “less is more” approach, with brands increasingly focusing on e... Euromonitor International's Premium Beauty and Personal ... Read More
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Colour Cosmetics in Norway
... did not experience any notable post-pandemic slowdown. While categories such as nail polish began to show signs of maturity, the overall category remained dynamic, supported by continued consumer interest in make-up, the rise of social ... Read More
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Bath and Shower in Norway
... redundant for daily routines. Bar soap also remained on a downward trajectory, having lost the brief momentum gained in 2021, while body powder has faded almost entirely from consumer routines. The only soap category to ... Read More
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Sun Care in Norway
... volumes for core products. However, consumer interest in skin care-infused sun protection continued to gain momentum, with higher SPF options, hydrating formulations, and anti-ageing claims all growing in popularity. Brands increasingly positioned their sun care ... Read More
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Deodorants in Norway
... ingrained consumer habits many Norwegians do not use deodorant daily and typically apply it only when deemed necessary for work or social interactions. These patterns limit the scope for routine-driven growth and reduce the potential ... Read More
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Fragrances in Norway
... behaviour. While a temporary correction had been anticipated following the return of travel retail, domestic fragrance consumption remained high. This resilience reflects deeper changes, particularly among younger consumers, who increasingly view fragrances as... Euromonitor International's ... Read More
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Mass Beauty and Personal Care in Norway
... number of mass categories posted modest value gains. Skin care and sun care performed notably well, supported by rising interest in ingredient-led formulations and growing trust in pharmacy-distributed mass brands. In contrast, mass deodorants, b... ... Read More
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Depilatories in Norway
... little room for reinvention or high engagement. However, the emergence of Swedish brand Estrid demonstrated that value can still be added to the category when products align with modern consumer values. Estrid’s success has been ... Read More
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