Category: Consumer Goods
Netherlands Consumer Goods
-
Premium Beauty and Personal Care in the Netherlands
... linked to the evolving perception of premium products as an accessible form of indulgence. Many Dutch consumers continue to mix and match within their routines, choosing to complement affordable private label options with select premium ... Read More
-
Colour Cosmetics in the Netherlands
... to complexion, skin tone, and achieving a blemish-free look. Social media continued to be a key driver, with platforms like TikTok shaping preferences for skin-enhancing and expressive make-up routines. In response, leading global players launched ... Read More
-
Deodorants in the Netherlands
... continued to see stable demand, but growth is increasingly being driven by pricing dynamics and premiumisation rather than expanding usage occasions. Euromonitor International's Deodorants in Netherlands report offers a comprehensive guide to the size and ... Read More
-
Skin Care in the Netherlands
... Although growth for brands such as CeraVe and Cetaphil has stabilised following explosive gains in previous years, demand for science-backed, efficacious formulations remains strong. These products are often seen as offering a higher degree of ... Read More
-
Depilatories in the Netherlands
... blades and pre-shave products—which saw continued declines. A notable factor supporting performance was the recovery of outbound travel post-pandemic, although poor spring and early summer weather somewhat dampened seasonal demand for hair removal products. Euromonitor ... Read More
-
Hair Care in the Netherlands
... consumers showed growing interest in more sophisticated and higher-priced products. The shift towards premiumisation, including salon-grade hair care and functional treatments, played a central role in value growth. Euromonitor International's Hair Care in Netherlands report ... Read More
-
Fragrances in the Netherlands
... younger consumers. Social media influencers play a key role in shaping purchasing decisions, offering recommendations for different occasions – from gym sessions to nights out – helping to expand the use of fragrance as an ... Read More
-
Mass Beauty and Personal Care in the Netherlands
... represents a significantly larger overall value share compared to premium, mid-priced products within the mass segment are losing ground. Dutch consumers are increasingly polarised in their spending habits, with many gravitating toward private label alternatives ... Read More
-
Sun Care in the Netherlands
... that triggered reconsideration – either by reducing usage or trading down from premium to more affordable alternatives. The category's reliance on seasonal demand meant that the cooler weather had a particularly dampening effect on sales. ... Read More
-
Oral Care in the Netherlands
... willingness to invest in sophisticated products – such as electric toothbrushes, specialist toothpastes, and interdental solutions – supported this upward trend. Dutch consumers increasingly understand the link between oral care and broader health and wellness ... Read More
-
Bath and Shower in the Netherlands
... and retailers adjusted pricing strategies. At the same time, the skinification trend continued to gain traction, encouraging consumers to invest in products with added skin benefits. This was particularly evident in categories such as shower ... Read More
-
Men's Grooming in the Netherlands
... further acceleration is the increasing use of gender-neutral marketing by many beauty and personal care brands. High-growth areas such as dermocosmetics are positioned as efficacious and scientifically advanced, appealing to all genders. As a result, ... Read More
-
Baby and Child-Specific Products in the Netherlands
... fell in several areas, as consumers became more price-sensitive and more selective in their purchases. The pressure on household budgets led many to reduce the frequency of purchases or to downtrade to more affordable or ... Read More
-
Beauty and Personal Care in the Netherlands
... 2024. This growth was driven by a further increase in average unit prices across most categories and a continued shift towards premium beauty and personal care products. While interest in premium offerings remains high, economic ... Read More
-
Casinos & Gaming in the Netherlands
... descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market. Key Highlights Casinos & gaming sector values are stated in terms of gross gambling yield (GGY). It is ... Read More
-
Nappies/Diapers/Pants in the Netherlands
... temporary uptick in births during the pandemic did not lead to sustained higher demand, keeping volume growth subdued. Inflationary pressures contributed to the rise in unit prices, enabling manufacturers to achieve value growth despite stagnant ... Read More
-
Rx/Reimbursement Adult Incontinence in the Netherlands
... rather than rely on reimbursed options. The primary reasons for this shift included the flexibility, discretion, and broader product variety available outside of the reimbursement system. Euromonitor International's Rx/Reimbursement adult incontinence in Netherlands report offers ... Read More
-
Retail Adult Incontinence in the Netherlands
... with ageing. Increased public awareness and reduced stigma surrounding incontinence further supported category growth. Awareness campaigns, such as those launched by hulpmiddelbezorgd.nl, helped normalise incontinence issues and encour... Euromonitor International's Retail Adult Incontinence in Netherlands ... Read More
-
Wipes in the Netherlands
... supporting value growth despite relatively stable volume sales. Euromonitor International's Wipes in Netherlands report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail ... Read More
-
Away-From-Home Tissue and Hygiene in the Netherlands
... cost containment measures in healthcare and elderly care settings tempered overall expansion. Euromonitor International's Away-from-Home Tissue and Hygiene in Netherlands report offers a comprehensive guide to the size and shape of the market at a ... Read More
-
Tissue and Hygiene in the Netherlands
... faced cost-of-living challenges. Price increases were less pronounced than in previous years, but consumers actively sought ways to manage their spending, with many opting for private label products as a means of balancing cost and ... Read More
-
Menstrual Care in the Netherlands
... decisions. Consumers increasingly sought affordability, gravitating towards private label options and promotions on branded products. This trend was particularly visible in supermarkets and drugstores, where competitive pricing strategies shaped buyin... Euromonitor International's Menstrual Care in ... Read More
-
Retail Tissue in the Netherlands
... higher retail prices across all tissue categories. Euromonitor International's Retail Tissue in Netherlands report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail ... Read More
-
Gyms, Health & Fitness Clubs in the Netherlands
... The profile also contains descriptions of the leading players including key financial metrics and analysis of competitive pressures within the market. Key Highlights Gyms, health and fitness clubs market includes establishments that offer facilities and ... Read More
-
Netherlands: Bicycles Market - Analysis, Size, Trends, Consumption, and Forecast
... medium term. The report provides a strategic analysis of the bicycles market in the Netherlands and describes the main market participants, growth and demand drivers, challenges, and all other factors, influencing the development of the ... Read More
Research Assistance
