Category: African American Market
North America African American Market
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Consumer Behavior 2023
... 2023 presents dozens of surveys analyzing consumer spendingcharacteristics, behavioral responses, and preferences. Easy-to-read summaries ofcurrent research and other information useful for retailers, marketers, advertisers, andbusiness consultants are presented. W hile there are other publications focusing ... Read More
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Ethnic Hair, Skin, and Cosmetics Products in the U.S., 8th Edition
... market posted growth of nearly 13%, and during 2011 the market continued to advance at a healthy pace to reach almost $3 billion. Hispanic, African-American, and Asian population growth is far outpacing that of whites, ... Read More
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Ethnic Health and Beauty Care Products in the U.S., 7th Edition
... and skincare products are a vibrant $2.7 billion business that reflects the upscaling of the parent HBC market. In 2010, African-American, Asian, Hispanic, and other folks of color already account for over a third of ... Read More
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African-American Market in the U.S., 8th Edition, The
... The historic election of the country’s first African-American president created a feeling of pride and a sense of empowerment among black Americans. In the face of daunting economic difficulties, African-American consumers are more positive than ... Read More