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Customer & trade perception of compressors - Kirloskar Pneumatic - ValueNotes BrandMeter 2015

ValueNotes Brandmeter is a quick-access tool providing insights on how customers and trade partners perceive various industrial compressor brands in India.
An unbiased and independent report based on 300+ interviews with end-users and trade participants
Companies are ranked by customers and the trade across parameters such as product quality, energy efficiency, after-sales service, quality of air output, compressor life, product availability, brand image, value for money, design & customization, and product warranty
Product- and brand-wise buying preferences across regions and end-user industries in India
End-user industries include automobile, cement, chemical, food and beverages, pharmaceuticals, power, steel, textiles

This report highlights the overall perception of Kirloskar Pneumatic compressors, including end-users’ and the trade’s perception of the company’s reciprocating and screw compressors. Kirloskar Pneumatic has been ranked by various purchasing criteria and by the end-use industries. Key areas of concern for end-users and the trade about the brand have also been captured.


1. Overall perception of Kirloskar Pneumatic compressors
2. Perception of Kirloskar Pneumatic reciprocating compressors
3. Perception of Kirloskar Pneumatic screw compressors
4. Kirloskar Pneumatic rankings by purchasing criteria
5. Kirloskar Pneumatic rankings by users and non-users
6. End users and trade perception of Kirloskar Pneumatic reciprocating compressors
7. End users and trade perception of Kirloskar Pneumatic screw compressors
8. Perception of Kirloskar Pneumatic on key parameters by region
9. Perception of Kirloskar Pneumatic by end-use industries
10. Key areas of concern for end-users and trade
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