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Publishing for the PreK-12 Market 2020-2021

Publisher Simba Information – Reports
Published Aug 28, 2020
Length 147 Pages
SKU # CURP16326390

Description

Publishing for the PreK-12 Market 2020-2021

Publishing for the PreK-12 Market 2020-2021 addresses the opportunities in the PreK-12 school market and the strategies at work in the industry that provides instructional materials to schools.

Simba Information defines the major segments of instructional materials industry—core basal curriculum, courseware, state-level tests, digital supplements, print supplements, manipulatives, trade books, video and classroom magazines—and sizes the individual segments and the overall instructional materials industry, which Simba projects will come in at $8.6 billion in 2020.

Topics in Publishing for the PreK-12 Market 2020-2021 include:
  • Drivers of and challenges to industry growth by segment—including cyclical nature of instructional materials adoption.
  • Latest enrollment and market data for schools.
  • Up-to-date policy initiatives at the state and federal levels.
  • Trends in state and federal funding for education.
  • Drivers behind the change in pace of the uptake of courseware and digital supplements in schools.
  • Resurgence of interest in literacy, history and civics and the growing interest in and need for social and emotional learning, as well as professional development for teachers.
  • Competitive analyses of 13 leading publishers.
  • Market segment projections through 2023.

Table of Contents

147 Pages
  • Methodology
  • Executive Summary
    • Introduction
    • Instructional Materials Grow 6.5% in 2019
    • Digital Media Captures 60.2% Share in 2019
    • Competitive Landscape
    • Introduction & Methodology
    • Number of Schools and Districts
    • Public School Enrollment on the Rise
    • Enrollment Patterns Vary Across the States
    • Private Enrollment 10% of Total
    • More Charter Schools, More Charter Enrollment
    • Homeschool Enrollment Reporting Lags
    • Virtual School Enrollment Likely to Grow
    • Graduation Rates Rose Over Time
    • Students in Poverty are Target for Vendors
    • Serving English-Language Learners
    • Special Needs Students Get Services
    • State-Funded PreK Enrollment Up
    • More Technology Makes New Options Viable
    • Introduction
    • 2020 Broad Parameters
    • Education Funding History
    • Education and the 2020 Election
    • Meanwhile, the ESSA Era Advances
    • Federal Funding Rises
    • Pandemic Leads to Stimulus
    • Title I's 50 Largest Allocations
    • Federal Fiscal 2021 Funding TBD
    • What ESED Block Grants Would Consolidate
    • Some Separate Budget Lines
    • Career and Technical Education
    • E-Rate Supports Classroom Connectivity
    • E-Rate Rules Updated
    • Impact of E-Rate for Schools and Students
    • Trends Winning Federal & State Support
    • Accelerating the Switch to Digital
    • Struggle for Literacy Gains Continues
    • Rising Interest in Computer Science
    • Social and Emotional Learning Rises
    • Career and Technical Education Booms
    • Cybersecurity and Student Data Privacy
    • State Education Funding Overview
    • Factors Impacting State Education Funding
    • Inequities in District-Level Funding
    • Fiscal 2020 Budgets Support K-12
    • States Change Fiscal 2021 Budgets
    • States & Districts Plan for Reopening
    • Introduction
    • Accelerating Digital Shift
    • Curriculum
    • Testing
    • Professional Development
    • SEL
    • Introduction
    • Spending Outlook
    • Cambium Learning Group
    • Cengage (National Geographic Learning)
    • Discovery Education
    • Goodheart-Willcox
    • Houghton Mifflin Harcourt
    • K12 Inc.
    • McGraw Hill
    • Renaissance
    • Rosetta Stone, Inc.
    • Savvas Learning Company
    • Scholastic Corp.
    • School Specialty
    • Scientific Learning Corp.

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