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Publishing for the PreK-12 Market 2017

Publisher Simba Information – Reports
Published Aug 11, 2017
Length 162 Pages
SKU # CURP15206320

Description

PreK-12 Market 2017-2018

Publishing for the PreK-12 Market 2017-2018 provides the most up-to-date data on how providers of instructional materials in the school market are adapting to changes in student enrollment and federal and state policies.

The updated annual report from Simba Information offers the most comprehensive analysis of the drivers of demand for instructional materials in the school market and the strategies instructional materials providers are employing to meet the changing needs of the school market and to maximize their investments.

Schools in the U.S. will spend a projected $8.75 billion on instructional materials in 2017, according to Simba. Topics of relevance for emerging, developing and structurally changing business models in Publishing for the PreK-12 Market 2017-2018 include:
  • Market size by media segment: basal core curriculum, courseware, digital supplements, print supplements, manipulatives, trade books, video, classroom magazines and state summative tests;
  • Drivers of and challenges to growth in each segment;
  • Initiatives by instructional materials providers to help schools meet demands of changing education policies
  • Changing demographics of U.S. students;
  • Trends in state funding for education;
  • What subjects schools are spending on;
  • The changing instructional materials adoption landscape;
  • Competitive analyses of 11 leading publishers;
  • Market segment projections through 2020.

Table of Contents

162 Pages
  • Methodology
    • Every Student Succeeds Act Kicks in
    • Instructional Materials Disappoint in 2016
    • Basal Curriculum Sales Decline
    • Courseware Generates Growth of 3.7%
    • State Tests Grow in Uncertain Environment
    • Digital Media Captures 56.8% Share in 2016
    • K-12 Market to Grow at 2.5% CAGR between 2016 and 2020
    • Introduction
    • Instructional Materials Sales Overall Disappoint in 2016
    • Digital Media Captures 56.8% Share in 2016
    • Competitive Landscape
    • Introduction
    • Public School Enrollment on the Rise
    • Enrollment Patterns Vary Across the States
    • Private Enrollment Sees Declining Trend
    • Charter Enrollment Rises
    • Homeschool Enrollment Trends Up
    • More Virtual Schools, Some Blended Schools
    • Students in Poverty are Target for Vendors
    • Schools Become More Diverse
    • Special Needs Students Require Services
    • State-Funded PreK Enrollment Swells
    • Introduction
    • ESSA Settled Policy, Then Trump Elected
    • Changing Course under Trump
    • Funding for FY 2017 Continues Priorities
    • Changing Priorities for Fiscal 2018
    • Title I's 50 Largest Allocations
    • E-Rate Supports Classroom Connectivity
    • State Education Funding Lags over Decade
    • States are Cautious with Fiscal 2018 Spending
    • State-Funded PreK Grows
    • Introduction
    • Segment Size
    • Adoption States and Open Territories
    • McGraw-Hill Tops 2016 Adoption Publisher Scorecard
    • Adoptions Outlook in 2017 and Beyond
    • Introduction
    • Courseware: Providers and Use Grow
    • Digital Supplements Give Schools Options
    • Video Used More, Purchased Less
    • Introduction
    • K-12 Market to Grow at a 2.5% CAGR between 2016 and 2020
    • Cambium Learning Group
    • Discovery Education
    • Goodheart-Willcox
    • Houghton Mifflin Harcourt
    • Company Overview
    • K12 Inc.
    • McGraw-Hill Education
    • Pearson
    • Rosetta Stone, Inc.
    • Scholastic Corp.
    • School Specialty
    • Scientific Learning Corp.

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