Middle East Loyalty Programs Market Intelligence and Future Growth Dynamics - 50+ KPIs on Loyalty Programs Trends by End-Use Sectors, Operational KPIs, Retail Product Dynamics, and Consumer Demographics - Q1 2025 Update
Description
According to PayNXT360, loyalty market in Middle East is expected to grow by 16.3% on annual basis to reach US$3,275.8 million in 2025.
In value terms, the loyalty market in the region has recorded a CAGR of 18.3% during 2020-2024. The loyalty market in the Middle East will continue to grow over the forecast period and is expected to record a CAGR of 13.8% during 2025-2029. Loyalty market is expected to increase from US$2,815.8 million in 2024 to reach US$5,490.6 million by 2029.
This report provides a detailed data-centric analysis of the loyalty market opportunities and risks across a range of end-use sectors and market segments in Middle East With over 50 KPIs at the country and regional level, this report provides a comprehensive understanding of loyalty market dynamics, market size and forecast, and market share statistics.
PayNXT360’s research methodology is based on industry best practices. Its unbiased analysis leverages a proprietary analytics platform to offer a detailed view on emerging business and investment market opportunities.
This tittle is a bundled offering combining 5 reports, covering regional insights along with data centric analysis at regional and country level:
1. Middle East Loyalty Programs Market Intelligence and Future Growth Dynamics (Databook)
2. Israel Loyalty Programs Market Intelligence and Future Growth Dynamics (Databook)
3. Saudi Arabia Loyalty Programs Market Intelligence and Future Growth Dynamics (Databook)
4. Turkey Loyalty Programs Market Intelligence and Future Growth Dynamics (Databook)
5. United Arab Emirates Loyalty Programs Market Intelligence and Future Growth Dynamics (Databook)
Key Insights
Loyalty programs in the Middle East are evolving beyond traditional points-based models, with digital, coalition, and subscription-based systems gaining prominence. AI-driven personalization, ESG incentives, and blockchain innovations are shaping the future of customer engagement, while financial inclusion efforts are broadening the reach of loyalty initiatives. Over the next few years, businesses that leverage these trends will enhance customer retention and build stronger brand loyalty across the region.
Expansion of Digital and App-Based Loyalty Programs
• Mobile app-based loyalty programs are becoming the standard across the Middle East, replacing traditional paper and card-based systems. Carrefour's MyCLUB and Al-Futtaim's Blue Rewards offer seamless digital experiences in the UAE, while Tamayouz by STC Pay in Saudi Arabia integrates financial services with loyalty benefits. Vodafone Qatar's Red Loyalty Program provides digital-first rewards linked to customer usage patterns in Qatar.
• The widespread use of smartphones (penetration exceeding 90% in the UAE and Saudi Arabia), rapid digital transformation, and increasing consumer preference for convenience drive businesses to adopt app-based loyalty solutions. Additionally, growing e-commerce transactions and mobile payment adoption encourage brands to integrate digital rewards into their platforms.
• More brands will shift towards digital loyalty ecosystems, integrating AI-driven personalization, gamification, and real-time rewards. Companies will also explore in-app engagement tools like push notifications and AI-powered recommendations to enhance customer retention.
Growth of Coalition Loyalty Programs Across Multiple Sectors
• Coalition loyalty programs, where multiple brands collaborate to offer shared rewards, are gaining traction across the Middle East. In the UAE, Etihad Guest allows customers to earn and redeem points with partner airlines, hotels, and retail outlets. STC's Qitaf Program integrates with major telecom, retail, and dining brands in Saudi Arabia. Similarly, NEOM's Vision 2030 initiatives promote multi-sector collaborations to create holistic loyalty ecosystems.
• Economic diversification efforts in countries like Saudi Arabia and the UAE encourage cross-industry partnerships. Businesses are leveraging coalition programs to expand customer reach while offering greater flexibility in reward redemption. The increasing spending power of Middle Eastern consumers also makes coalition models attractive.
• Coalition loyalty programs will become more integrated, particularly in the financial, travel, and retail sectors. The development of super apps and cross-sector collaborations will further enhance the value proposition for customers, enabling them to earn and redeem points across a wide network of businesses.
Rise of Subscription-Based Loyalty Models
• Subscription-based loyalty models, where customers pay a recurring fee for premium benefits, are gaining popularity in the Middle East. Amazon Prime UAE and KSA offer exclusive discounts, free shipping, and streaming services. Careem Plus, available in the UAE and Saudi Arabia, provides discounted rides, food delivery perks, and priority support. Talabat Pro offers free delivery and exclusive restaurant deals for a monthly fee in Qatar.
• The increasing demand for convenience, premium services, and exclusive deals is fueling the adoption of subscription-based loyalty. Additionally, consumers in the Middle East are willing to pay for VIP experiences, as seen in the success of airline and hospitality loyalty tiers. The rise of digital payments and auto-renewal subscription models also contributes to this trend.
• More industries, including retail, telecom, and entertainment, will introduce subscription-based loyalty tiers. Businesses will focus on offering high-value perks, such as personalized recommendations, free delivery, and VIP customer support, to justify subscription costs.
Increasing Focus on Personalization Through AI and Big Data
• AI-driven personalization is reshaping loyalty programs in the Middle East. Noon VIP in the UAE leverages customer purchase history to offer customized discounts, while Jarir Bookstore in Saudi Arabia uses AI-powered insights to tailor rewards based on buying behavior. In Egypt, Jumia’s loyalty program applies machine learning to analyze user preferences and suggest relevant promotions.
• The rapid growth of e-commerce increased digital transactions, and advancements in AI and big data analytics are making it easier for businesses to offer personalized loyalty experiences. Additionally, Middle Eastern consumers expect tailored rewards and exclusive offers, driving companies to enhance their data-driven strategies.
• AI-powered loyalty programs will become more widespread, with businesses using predictive analytics to refine customer segmentation and engagement. More brands will integrate real-time data tracking to offer hyper-personalized deals and dynamic rewards.
Expansion of ESG-Driven Loyalty Initiatives
• Environmental, social, and governance (ESG) principles are being incorporated into loyalty programs across the Middle East. Etihad Airways' Conscious Choices Program rewards travelers for making sustainable choices, such as using less plastic and opting for carbon-neutral flights. The Entertainer UAE has introduced incentives for eco-friendly purchases, while Saudi Arabia's Green Riyadh Initiative drives corporate sustainability-linked rewards.
• Government-led sustainability initiatives, rising consumer awareness of climate change, and corporate ESG commitments encourage brands to incorporate sustainability-focused rewards into loyalty programs.
• ESG-based loyalty programs will expand into new sectors, such as retail, travel, and financial services. More businesses will introduce rewards for ethical consumer choices, supporting regional sustainability goals.
Financial Inclusion and Loyalty Program Expansion in Emerging Markets
• Loyalty programs are being integrated into financial inclusion efforts, particularly in emerging markets like Egypt and Jordan. Vodafone Cash in Egypt offers transaction-based rewards, while e& money in the UAE incentivizes mobile banking adoption.
• The need for digital financial services in underbanked communities, increasing mobile payment adoption, and government-backed financial literacy programs are key drivers of this trend.
• Loyalty-linked financial inclusion initiatives will help bring more consumers into the digital economy. Partnerships between fintech companies, telecom providers, and retail brands will further drive adoption.
Competitive Landscape of the Loyalty Market in the Middle East
The Middle Eastern loyalty market is partially consolidated, with banking, telecom, and coalition programs leading the competitive landscape. The rise of super apps, fintech-driven rewards, and AI-powered personalization is increasing competition and consumer expectations. Over the next 2-4 years, consolidation will continue, with super apps, AI-driven engagement, and ESG-linked incentives reshaping how brands retain and engage customers in the region.
Competitive Intensity and Market Structure
• The growing dominance of digital-first and app-based loyalty programs: Loyalty programs in the Middle East are increasingly mobile-first, with leading players such as Al-Futtaim's Blue Rewards (UAE), Carrefour MyCLUB (UAE, Saudi Arabia), and Etihad Guest (UAE, GCC) offering seamless app-based engagement. These programs integrate AI-driven personalization and real-time digital rewards, setting a high competitive benchmark.
• Strong competition among coalition and industry-specific programs: Unlike Africa’s fragmented market, the Middle East has a growing number of coalition programs such as STC Qitaf (Saudi Arabia), Air Miles Middle East (UAE, Bahrain, Qatar), and NEOM’s cross-industry loyalty plans (Saudi Arabia). Meanwhile, individual brands such as Jarir Bookstore (Saudi Arabia) and Lulu Hypermarket (UAE, Oman, Bahrain) are strengthening retail-specific loyalty initiatives.
• Banking and fintech players competing for consumer engagement: The region’s high credit card penetration has enabled banks like Emirates NBD (UAE), Al Rajhi Bank (Saudi Arabia), and Qatar National Bank (QNB) to offer tiered cashback and points-based loyalty programs. Meanwhile, fintech startups such as Tabby (UAE, Saudi Arabia) and Tamara (Saudi Arabia) are integrating rewards into buy-now-pay-later (BNPL) and digital payment ecosystems, increasing competitive intensity.
Types of Players in the Loyalty Market
• Coalition and multi-brand loyalty programs dominate retail and travel: The Middle East has established coalition programs allowing users to earn and redeem points across multiple industries. For instance, Etihad Guest (UAE) and Air Miles Middle East (GCC) provide multi-sector rewards. At the same time, STC Qitaf (Saudi Arabia) collaborates with major brands, including fuel stations, hotels, and e-commerce platforms.
• Bank-led and fintech-driven rewards are shaping financial loyalty programs: Major banks such as First Abu Dhabi Bank (UAE), Riyad Bank (Saudi Arabia), and Qatar Islamic Bank (Qatar) are offering tiered credit card loyalty incentives, driving financial engagement. At the same time, fintech companies such as Careem Pay and PayTabs are integrating loyalty features into digital wallets and BNPL services.
• Retail, hospitality, and telecom players leading industry-specific loyalty initiatives: Major brands such as Carrefour, Lulu Hypermarket, and Al-Futtaim Group (UAE, Saudi Arabia, Qatar) dominate the retail-based loyalty landscape, while telecom operators like STC, Ooredoo, and Etisalat have built airtime and lifestyle rewards programs.
Market Fragmentation vs. Consolidation
• The UAE and Saudi Arabia are more consolidated, while the wider region remains fragmented. Major businesses dominate the loyalty ecosystem in Saudi Arabia and the UAE, with large banks, retailers, and travel brands consolidating customer engagement through multi-sector partnerships. However, the market remains more fragmented in Bahrain, Oman, and Egypt, with local businesses running independent loyalty initiatives.
• Super apps are driving partial consolidation in mobility and fintech loyalty programs. Platforms such as Careem (UAE, Saudi Arabia), Noon (UAE, Saudi Arabia, Egypt), and Talabat (GCC) are integrating cross-industry rewards and linking ride-hailing, food delivery, and e-commerce incentives within a single ecosystem. These super apps are creating a competitive challenge for standalone loyalty programs.
• Banking and travel loyalty programs are consolidating through partnerships: The financial services sector is witnessing increasing consolidation, as seen in Etihad Guest’s partnership with Emirates NBD and FAB’s tie-ups with multiple luxury brands. Similarly, airline loyalty programs such as Emirates Skywards and Saudia Alfursan are expanding their partnerships with hotel chains and retail groups.
• Strict regulations around financial loyalty programs: Unlike in some emerging markets, loyalty programs linked to financial services and digital payments in the Middle East must comply with strict government regulations. For instance, the UAE Central Bank and the Saudi Arabian Monetary Authority (SAMA) regulate cashback incentives and fintech-driven rewards programs, creating barriers for new entrants.
• High brand loyalty to existing players makes market penetration difficult: Many Middle Eastern consumers are already deeply engaged with established loyalty programs, such as Air Miles Middle East, Carrefour MyCLUB, and STC Qitaf. For new entrants, gaining consumer adoption requires heavy investment in personalized engagement and exclusive incentives.
• Government-backed loyalty and digital economy initiatives prefer local firms: Countries such as Saudi Arabia, the UAE, and Qatar prioritize local businesses and government-linked enterprises in their digital economy strategies. For instance, NEOM's smart city loyalty initiatives and Saudi Vision 2030 fintech programs provide a competitive advantage to local tech and financial firms, limiting foreign competition.
Outlook: Competitive Shifts Over the Next 2-4 Years
• Super apps and cross-industry partnerships will shape the loyalty landscape: More brands will consolidate loyalty programs into multi-service ecosystems, similar to Careem's loyalty expansion into financial services and retail partnerships. Integrating NEOM's digital economy with rewards-based incentives in Saudi Arabia will further redefine regional loyalty structures.
• AI-driven and hyper-personalized loyalty programs will become the standard: Retailers, banks, and travel brands will increase their reliance on AI-powered insights to offer predictive, behavior-driven rewards. For instance, Noon VIP in the UAE and FAB's loyalty engine already use AI to create dynamic, real-time loyalty engagement strategies.
• Sustainability-linked loyalty programs will gain traction: With Middle Eastern governments emphasizing sustainability initiatives, brands will introduce green loyalty incentives. For instance, Etihad Airways' Conscious Choices Program and the UAE’s Green Loyalty Initiative are among the first eco-driven rewards programs, signaling a future shift toward ESG-linked incentives.Regional and country reports in this bundled offering provide in-depth analysis of loyalty programs. Below is a summary of key market segments:
• Retail Sector Spend Value Trend Analysis
Ecommerce Spend
POS Spend
Loyalty Spend Market Size and Future Growth Dynamics by Key Performance Indicators
Value Accumulated and Value Redemption Rate of Loyalty programs in
• Loyalty Spend Market Size and Future Growth Dynamics by Functional Domains
Loyalty Schemes
Loyalty Platforms
• Loyalty Spend Market Size and Future Growth Dynamics by Loyalty Program Type
Points programs
Tier-based programs
Mission-driven programs
Spend-based programs
Gaming programs
Free perks programs
Subscription programs
Community programs
Refer a friend program
Paid programs
Cashback programs
• Loyalty Spend Market Size and Future Growth Dynamics by Channel
In-Store
Online
Mobile
Loyalty Schemes Spend Market Size and Future Growth Dynamics by Business Model
Seller Driven
Payment Instrument Driven
Others
• Loyalty Spend Market Size and Future Growth Dynamics by Key Sectors
Retail
Financial Services
Healthcare & Wellness
Restaurants & Food Delivery
Travel & Hospitality (Cabs, Hotels, Airlines)
Telecoms
Media & Entertainment
Others
• Loyalty Spend Market Size and Future Growth Dynamics in Key Sectors by Online
Retail
Financial Services
Healthcare & Wellness
Restaurants & Food Delivery
Travel & Hospitality (Cabs, Hotels, Airlines)
Telecoms
Media & Entertainment
Others
• Loyalty Spend Market Size and Future Growth Dynamics in Key Sectors by In-Store
Retail
Financial Services
Healthcare & Wellness
Restaurants & Food Delivery
Travel & Hospitality (Cabs, Hotels, Airlines)
Telecoms
Media & Entertainment
Others
• Loyalty Spend Market Size and Future Growth Dynamics in Key Sectors by Mobile App
Retail
Financial Services
Healthcare & Wellness
Restaurants & Food Delivery
Travel & Hospitality (Cabs, Hotels, Airlines)
Telecoms
Media & Entertainment
Others
• Loyalty Spend Market Size and Future Growth Dynamics by Retail
Diversified Retailers
Department Stores
Specialty Stores
Clothing, Footwear & Accessories
Toy & Hobby Shops
Supermarket and Convenience Store
Home Merchandise
Other
• Loyalty Spend Market Size and Future Growth Dynamics by Accessibility
Card Based Access
Digital Access
• Loyalty Spend Market Size and Future Growth Dynamics by Consumer Type
B2C Consumers
B2B Consumers
• Loyalty Schemes Spend Market Size and Future Growth Dynamics by Membership Type
Free
Free + Premium
Premium
• Loyalty Platform Spend Market Size and Future Growth Dynamics by Software Use Case
Analytics and AI Driven
Management Platform
• Loyalty Platform Spend Market Size and Future Growth Dynamics by Vendor/Solution Partner
In House
Third Party Vendor
• Loyalty Platform Spend Market Size and Future Growth Dynamics by Deployment
Cloud
On-Premise
• Loyalty Spend Market Size and Future Growth Dynamics by Loyalty Platforms
Software
Services
• Loyalty Spend Market Size and Future Growth Dynamics by Software Use Case Platforms
Custom Built Platform
Off the Shelf Platform
• Loyalty Spend Market Size and Forecast by Consumer Demographics & Behaviour
By Age Group
By Income Level
By Gender
• Insights on Strategy & Innovation: Navigate through future direction of the loyalty programs and platforms market by understanding strategic initiatives taken by key players to gain market share and innovation.
• In-depth Understanding of Loyalty Market Dynamics at Regional and Country Level: Understand emerging opportunities and future direction of the loyalty programs and platforms market, key drivers, and trends. Benefit from a detailed market segmentation with 50+ KPIs.
• Value and Volume KPIs for Accurate Understanding: Value and volume key performance indicators (KPIs) help in developing an accurate understanding of market dynamics.
• Competitive Landscape: Get a snapshot of competitive landscape with key players and market share in your strategy by gaining insights into the current structure of the market.
• Develop Strategies to Gain Market Share: Create and fine tune your targeting strategy in the loyalty sector, identify growth categories and target specific segments across the value chain; evaluate important trends and risks unique to your market.
• Deeper Understanding of Consumer Behaviour: Increase ROI by understanding how consumer attitudes and behaviours are evolving. Get a detailed view on retail spending dynamics across consumer segments.
In value terms, the loyalty market in the region has recorded a CAGR of 18.3% during 2020-2024. The loyalty market in the Middle East will continue to grow over the forecast period and is expected to record a CAGR of 13.8% during 2025-2029. Loyalty market is expected to increase from US$2,815.8 million in 2024 to reach US$5,490.6 million by 2029.
This report provides a detailed data-centric analysis of the loyalty market opportunities and risks across a range of end-use sectors and market segments in Middle East With over 50 KPIs at the country and regional level, this report provides a comprehensive understanding of loyalty market dynamics, market size and forecast, and market share statistics.
PayNXT360’s research methodology is based on industry best practices. Its unbiased analysis leverages a proprietary analytics platform to offer a detailed view on emerging business and investment market opportunities.
This tittle is a bundled offering combining 5 reports, covering regional insights along with data centric analysis at regional and country level:
1. Middle East Loyalty Programs Market Intelligence and Future Growth Dynamics (Databook)
2. Israel Loyalty Programs Market Intelligence and Future Growth Dynamics (Databook)
3. Saudi Arabia Loyalty Programs Market Intelligence and Future Growth Dynamics (Databook)
4. Turkey Loyalty Programs Market Intelligence and Future Growth Dynamics (Databook)
5. United Arab Emirates Loyalty Programs Market Intelligence and Future Growth Dynamics (Databook)
Key Insights
Loyalty programs in the Middle East are evolving beyond traditional points-based models, with digital, coalition, and subscription-based systems gaining prominence. AI-driven personalization, ESG incentives, and blockchain innovations are shaping the future of customer engagement, while financial inclusion efforts are broadening the reach of loyalty initiatives. Over the next few years, businesses that leverage these trends will enhance customer retention and build stronger brand loyalty across the region.
Expansion of Digital and App-Based Loyalty Programs
• Mobile app-based loyalty programs are becoming the standard across the Middle East, replacing traditional paper and card-based systems. Carrefour's MyCLUB and Al-Futtaim's Blue Rewards offer seamless digital experiences in the UAE, while Tamayouz by STC Pay in Saudi Arabia integrates financial services with loyalty benefits. Vodafone Qatar's Red Loyalty Program provides digital-first rewards linked to customer usage patterns in Qatar.
• The widespread use of smartphones (penetration exceeding 90% in the UAE and Saudi Arabia), rapid digital transformation, and increasing consumer preference for convenience drive businesses to adopt app-based loyalty solutions. Additionally, growing e-commerce transactions and mobile payment adoption encourage brands to integrate digital rewards into their platforms.
• More brands will shift towards digital loyalty ecosystems, integrating AI-driven personalization, gamification, and real-time rewards. Companies will also explore in-app engagement tools like push notifications and AI-powered recommendations to enhance customer retention.
Growth of Coalition Loyalty Programs Across Multiple Sectors
• Coalition loyalty programs, where multiple brands collaborate to offer shared rewards, are gaining traction across the Middle East. In the UAE, Etihad Guest allows customers to earn and redeem points with partner airlines, hotels, and retail outlets. STC's Qitaf Program integrates with major telecom, retail, and dining brands in Saudi Arabia. Similarly, NEOM's Vision 2030 initiatives promote multi-sector collaborations to create holistic loyalty ecosystems.
• Economic diversification efforts in countries like Saudi Arabia and the UAE encourage cross-industry partnerships. Businesses are leveraging coalition programs to expand customer reach while offering greater flexibility in reward redemption. The increasing spending power of Middle Eastern consumers also makes coalition models attractive.
• Coalition loyalty programs will become more integrated, particularly in the financial, travel, and retail sectors. The development of super apps and cross-sector collaborations will further enhance the value proposition for customers, enabling them to earn and redeem points across a wide network of businesses.
Rise of Subscription-Based Loyalty Models
• Subscription-based loyalty models, where customers pay a recurring fee for premium benefits, are gaining popularity in the Middle East. Amazon Prime UAE and KSA offer exclusive discounts, free shipping, and streaming services. Careem Plus, available in the UAE and Saudi Arabia, provides discounted rides, food delivery perks, and priority support. Talabat Pro offers free delivery and exclusive restaurant deals for a monthly fee in Qatar.
• The increasing demand for convenience, premium services, and exclusive deals is fueling the adoption of subscription-based loyalty. Additionally, consumers in the Middle East are willing to pay for VIP experiences, as seen in the success of airline and hospitality loyalty tiers. The rise of digital payments and auto-renewal subscription models also contributes to this trend.
• More industries, including retail, telecom, and entertainment, will introduce subscription-based loyalty tiers. Businesses will focus on offering high-value perks, such as personalized recommendations, free delivery, and VIP customer support, to justify subscription costs.
Increasing Focus on Personalization Through AI and Big Data
• AI-driven personalization is reshaping loyalty programs in the Middle East. Noon VIP in the UAE leverages customer purchase history to offer customized discounts, while Jarir Bookstore in Saudi Arabia uses AI-powered insights to tailor rewards based on buying behavior. In Egypt, Jumia’s loyalty program applies machine learning to analyze user preferences and suggest relevant promotions.
• The rapid growth of e-commerce increased digital transactions, and advancements in AI and big data analytics are making it easier for businesses to offer personalized loyalty experiences. Additionally, Middle Eastern consumers expect tailored rewards and exclusive offers, driving companies to enhance their data-driven strategies.
• AI-powered loyalty programs will become more widespread, with businesses using predictive analytics to refine customer segmentation and engagement. More brands will integrate real-time data tracking to offer hyper-personalized deals and dynamic rewards.
Expansion of ESG-Driven Loyalty Initiatives
• Environmental, social, and governance (ESG) principles are being incorporated into loyalty programs across the Middle East. Etihad Airways' Conscious Choices Program rewards travelers for making sustainable choices, such as using less plastic and opting for carbon-neutral flights. The Entertainer UAE has introduced incentives for eco-friendly purchases, while Saudi Arabia's Green Riyadh Initiative drives corporate sustainability-linked rewards.
• Government-led sustainability initiatives, rising consumer awareness of climate change, and corporate ESG commitments encourage brands to incorporate sustainability-focused rewards into loyalty programs.
• ESG-based loyalty programs will expand into new sectors, such as retail, travel, and financial services. More businesses will introduce rewards for ethical consumer choices, supporting regional sustainability goals.
Financial Inclusion and Loyalty Program Expansion in Emerging Markets
• Loyalty programs are being integrated into financial inclusion efforts, particularly in emerging markets like Egypt and Jordan. Vodafone Cash in Egypt offers transaction-based rewards, while e& money in the UAE incentivizes mobile banking adoption.
• The need for digital financial services in underbanked communities, increasing mobile payment adoption, and government-backed financial literacy programs are key drivers of this trend.
• Loyalty-linked financial inclusion initiatives will help bring more consumers into the digital economy. Partnerships between fintech companies, telecom providers, and retail brands will further drive adoption.
Competitive Landscape of the Loyalty Market in the Middle East
The Middle Eastern loyalty market is partially consolidated, with banking, telecom, and coalition programs leading the competitive landscape. The rise of super apps, fintech-driven rewards, and AI-powered personalization is increasing competition and consumer expectations. Over the next 2-4 years, consolidation will continue, with super apps, AI-driven engagement, and ESG-linked incentives reshaping how brands retain and engage customers in the region.
Competitive Intensity and Market Structure
• The growing dominance of digital-first and app-based loyalty programs: Loyalty programs in the Middle East are increasingly mobile-first, with leading players such as Al-Futtaim's Blue Rewards (UAE), Carrefour MyCLUB (UAE, Saudi Arabia), and Etihad Guest (UAE, GCC) offering seamless app-based engagement. These programs integrate AI-driven personalization and real-time digital rewards, setting a high competitive benchmark.
• Strong competition among coalition and industry-specific programs: Unlike Africa’s fragmented market, the Middle East has a growing number of coalition programs such as STC Qitaf (Saudi Arabia), Air Miles Middle East (UAE, Bahrain, Qatar), and NEOM’s cross-industry loyalty plans (Saudi Arabia). Meanwhile, individual brands such as Jarir Bookstore (Saudi Arabia) and Lulu Hypermarket (UAE, Oman, Bahrain) are strengthening retail-specific loyalty initiatives.
• Banking and fintech players competing for consumer engagement: The region’s high credit card penetration has enabled banks like Emirates NBD (UAE), Al Rajhi Bank (Saudi Arabia), and Qatar National Bank (QNB) to offer tiered cashback and points-based loyalty programs. Meanwhile, fintech startups such as Tabby (UAE, Saudi Arabia) and Tamara (Saudi Arabia) are integrating rewards into buy-now-pay-later (BNPL) and digital payment ecosystems, increasing competitive intensity.
Types of Players in the Loyalty Market
• Coalition and multi-brand loyalty programs dominate retail and travel: The Middle East has established coalition programs allowing users to earn and redeem points across multiple industries. For instance, Etihad Guest (UAE) and Air Miles Middle East (GCC) provide multi-sector rewards. At the same time, STC Qitaf (Saudi Arabia) collaborates with major brands, including fuel stations, hotels, and e-commerce platforms.
• Bank-led and fintech-driven rewards are shaping financial loyalty programs: Major banks such as First Abu Dhabi Bank (UAE), Riyad Bank (Saudi Arabia), and Qatar Islamic Bank (Qatar) are offering tiered credit card loyalty incentives, driving financial engagement. At the same time, fintech companies such as Careem Pay and PayTabs are integrating loyalty features into digital wallets and BNPL services.
• Retail, hospitality, and telecom players leading industry-specific loyalty initiatives: Major brands such as Carrefour, Lulu Hypermarket, and Al-Futtaim Group (UAE, Saudi Arabia, Qatar) dominate the retail-based loyalty landscape, while telecom operators like STC, Ooredoo, and Etisalat have built airtime and lifestyle rewards programs.
Market Fragmentation vs. Consolidation
• The UAE and Saudi Arabia are more consolidated, while the wider region remains fragmented. Major businesses dominate the loyalty ecosystem in Saudi Arabia and the UAE, with large banks, retailers, and travel brands consolidating customer engagement through multi-sector partnerships. However, the market remains more fragmented in Bahrain, Oman, and Egypt, with local businesses running independent loyalty initiatives.
• Super apps are driving partial consolidation in mobility and fintech loyalty programs. Platforms such as Careem (UAE, Saudi Arabia), Noon (UAE, Saudi Arabia, Egypt), and Talabat (GCC) are integrating cross-industry rewards and linking ride-hailing, food delivery, and e-commerce incentives within a single ecosystem. These super apps are creating a competitive challenge for standalone loyalty programs.
• Banking and travel loyalty programs are consolidating through partnerships: The financial services sector is witnessing increasing consolidation, as seen in Etihad Guest’s partnership with Emirates NBD and FAB’s tie-ups with multiple luxury brands. Similarly, airline loyalty programs such as Emirates Skywards and Saudia Alfursan are expanding their partnerships with hotel chains and retail groups.
• Strict regulations around financial loyalty programs: Unlike in some emerging markets, loyalty programs linked to financial services and digital payments in the Middle East must comply with strict government regulations. For instance, the UAE Central Bank and the Saudi Arabian Monetary Authority (SAMA) regulate cashback incentives and fintech-driven rewards programs, creating barriers for new entrants.
• High brand loyalty to existing players makes market penetration difficult: Many Middle Eastern consumers are already deeply engaged with established loyalty programs, such as Air Miles Middle East, Carrefour MyCLUB, and STC Qitaf. For new entrants, gaining consumer adoption requires heavy investment in personalized engagement and exclusive incentives.
• Government-backed loyalty and digital economy initiatives prefer local firms: Countries such as Saudi Arabia, the UAE, and Qatar prioritize local businesses and government-linked enterprises in their digital economy strategies. For instance, NEOM's smart city loyalty initiatives and Saudi Vision 2030 fintech programs provide a competitive advantage to local tech and financial firms, limiting foreign competition.
Outlook: Competitive Shifts Over the Next 2-4 Years
• Super apps and cross-industry partnerships will shape the loyalty landscape: More brands will consolidate loyalty programs into multi-service ecosystems, similar to Careem's loyalty expansion into financial services and retail partnerships. Integrating NEOM's digital economy with rewards-based incentives in Saudi Arabia will further redefine regional loyalty structures.
• AI-driven and hyper-personalized loyalty programs will become the standard: Retailers, banks, and travel brands will increase their reliance on AI-powered insights to offer predictive, behavior-driven rewards. For instance, Noon VIP in the UAE and FAB's loyalty engine already use AI to create dynamic, real-time loyalty engagement strategies.
• Sustainability-linked loyalty programs will gain traction: With Middle Eastern governments emphasizing sustainability initiatives, brands will introduce green loyalty incentives. For instance, Etihad Airways' Conscious Choices Program and the UAE’s Green Loyalty Initiative are among the first eco-driven rewards programs, signaling a future shift toward ESG-linked incentives.Regional and country reports in this bundled offering provide in-depth analysis of loyalty programs. Below is a summary of key market segments:
• Retail Sector Spend Value Trend Analysis
Ecommerce Spend
POS Spend
Loyalty Spend Market Size and Future Growth Dynamics by Key Performance Indicators
Value Accumulated and Value Redemption Rate of Loyalty programs in
• Loyalty Spend Market Size and Future Growth Dynamics by Functional Domains
Loyalty Schemes
Loyalty Platforms
• Loyalty Spend Market Size and Future Growth Dynamics by Loyalty Program Type
Points programs
Tier-based programs
Mission-driven programs
Spend-based programs
Gaming programs
Free perks programs
Subscription programs
Community programs
Refer a friend program
Paid programs
Cashback programs
• Loyalty Spend Market Size and Future Growth Dynamics by Channel
In-Store
Online
Mobile
Loyalty Schemes Spend Market Size and Future Growth Dynamics by Business Model
Seller Driven
Payment Instrument Driven
Others
• Loyalty Spend Market Size and Future Growth Dynamics by Key Sectors
Retail
Financial Services
Healthcare & Wellness
Restaurants & Food Delivery
Travel & Hospitality (Cabs, Hotels, Airlines)
Telecoms
Media & Entertainment
Others
• Loyalty Spend Market Size and Future Growth Dynamics in Key Sectors by Online
Retail
Financial Services
Healthcare & Wellness
Restaurants & Food Delivery
Travel & Hospitality (Cabs, Hotels, Airlines)
Telecoms
Media & Entertainment
Others
• Loyalty Spend Market Size and Future Growth Dynamics in Key Sectors by In-Store
Retail
Financial Services
Healthcare & Wellness
Restaurants & Food Delivery
Travel & Hospitality (Cabs, Hotels, Airlines)
Telecoms
Media & Entertainment
Others
• Loyalty Spend Market Size and Future Growth Dynamics in Key Sectors by Mobile App
Retail
Financial Services
Healthcare & Wellness
Restaurants & Food Delivery
Travel & Hospitality (Cabs, Hotels, Airlines)
Telecoms
Media & Entertainment
Others
• Loyalty Spend Market Size and Future Growth Dynamics by Retail
Diversified Retailers
Department Stores
Specialty Stores
Clothing, Footwear & Accessories
Toy & Hobby Shops
Supermarket and Convenience Store
Home Merchandise
Other
• Loyalty Spend Market Size and Future Growth Dynamics by Accessibility
Card Based Access
Digital Access
• Loyalty Spend Market Size and Future Growth Dynamics by Consumer Type
B2C Consumers
B2B Consumers
• Loyalty Schemes Spend Market Size and Future Growth Dynamics by Membership Type
Free
Free + Premium
Premium
• Loyalty Platform Spend Market Size and Future Growth Dynamics by Software Use Case
Analytics and AI Driven
Management Platform
• Loyalty Platform Spend Market Size and Future Growth Dynamics by Vendor/Solution Partner
In House
Third Party Vendor
• Loyalty Platform Spend Market Size and Future Growth Dynamics by Deployment
Cloud
On-Premise
• Loyalty Spend Market Size and Future Growth Dynamics by Loyalty Platforms
Software
Services
• Loyalty Spend Market Size and Future Growth Dynamics by Software Use Case Platforms
Custom Built Platform
Off the Shelf Platform
• Loyalty Spend Market Size and Forecast by Consumer Demographics & Behaviour
By Age Group
By Income Level
By Gender
• Insights on Strategy & Innovation: Navigate through future direction of the loyalty programs and platforms market by understanding strategic initiatives taken by key players to gain market share and innovation.
• In-depth Understanding of Loyalty Market Dynamics at Regional and Country Level: Understand emerging opportunities and future direction of the loyalty programs and platforms market, key drivers, and trends. Benefit from a detailed market segmentation with 50+ KPIs.
• Value and Volume KPIs for Accurate Understanding: Value and volume key performance indicators (KPIs) help in developing an accurate understanding of market dynamics.
• Competitive Landscape: Get a snapshot of competitive landscape with key players and market share in your strategy by gaining insights into the current structure of the market.
• Develop Strategies to Gain Market Share: Create and fine tune your targeting strategy in the loyalty sector, identify growth categories and target specific segments across the value chain; evaluate important trends and risks unique to your market.
• Deeper Understanding of Consumer Behaviour: Increase ROI by understanding how consumer attitudes and behaviours are evolving. Get a detailed view on retail spending dynamics across consumer segments.
Table of Contents
650 Pages
- This tittle is a bundled offering combining 5 reports, covering regional insights along with data centric analysis at regional and country level:
- 1. Middle East Loyalty Programs Market Intelligence and Future Growth Dynamics (Databook)
- 2. Israel Loyalty Programs Market Intelligence and Future Growth Dynamics (Databook)
- 3. Saudi Arabia Loyalty Programs Market Intelligence and Future Growth Dynamics (Databook)
- 4. Turkey Loyalty Programs Market Intelligence and Future Growth Dynamics (Databook)
- 5. United Arab Emirates Loyalty Programs Market Intelligence and Future Growth Dynamics (Databook)
- All the regional and country sections above follow the following table of contents covering 100 charts and 78 tables for each country / region:
- 1 About this Report
- 1.1 Summary
- 1.2 Methodology
- 1.3 Loyalty Programs Definitions
- 1.4 Disclaimer
- 2 Retail Sector Market Size Analysis
- 2.1 Retail Industry Market Size, 2019-2028
- 2.2 Ecommerce Market Size, 2019-2028
- 2.3 POS Spend Trend Analysis, 2019-2028
- 3 Loyalty Spend Market Size and Future Growth Dynamics
- 3.1 Loyalty Spend Market Size and Future Growth Dynamics, 2019-2028
- 3.2 Loyalty Spend on Schemes by Value Accumulated and Value Redemption Rate, 2023
- 3.3 Loyalty Spend Share by Functional Domains, 2019-2028
- 3.4 Loyalty Spend by Loyalty Schemes, 2019-2028
- 3.5 Loyalty Spend by Loyalty Platforms, 2019-2028
- 4 Loyalty Schemes Spend Market Size and Future Growth Dynamics by Loyalty Program Type
- 4.1 Loyalty Schemes Spend Share by Loyalty Program Type, 2023
- 4.2 Spend by Point-based Loyalty Program, 2019-2028
- 4.3 Spend by Tiered Loyalty Program, 2019-2028
- 4.4 Spend by Mission-driven Loyalty Program, 2019-2028
- 4.5 Spend by Spend-based Loyalty Program, 2019-2028
- 4.6 Spend by Gaming Loyalty Program, 2019-2028
- 4.7 Spend by Free Perks Loyalty Program, 2019-2028
- 4.8 Spend by Subscription Loyalty Program, 2019-2028
- 4.9 Spend by Community Loyalty Program, 2019-2028
- 4.1 Spend by Refer a Friend Loyalty Program, 2019-2028
- 4.11 Spend by Paid Loyalty Program, 2019-2028
- 4.12 Spend by Cashback Loyalty Program, 2019-2028
- 5 Loyalty Schemes Market Size and Future Growth Dynamics by Channel
- 5.1 Loyalty Schemes Spend Share by Channel, 2019-2028
- 5.2 Loyalty Spend by In-Store, 2019-2028
- 5.3 Loyalty Spend by Online, 2019-2028
- 5.4 Loyalty Spend by Mobile, 2019-2028
- 6 Loyalty Schemes Spend Market Size and Future Growth Dynamics by Business Model
- 6.1 Loyalty Schemes Spend Share by Business Model, 2019-2028
- 6.2 Loyalty Spend by Seller Driven, 2019-2028
- 6.3 Loyalty Spend by Payment Instrument Driven, 2019-2028
- 6.4 Loyalty Spend by Other Segment, 2019-2028
- 7 Loyalty Schemes Spend Market Size and Future Growth Dynamics by Key Sectors
- 7.1 Loyalty Schemes Spend Share by Key Sectors, 2019-2028
- 7.2 Loyalty Schemes Spend in Retail, 2019-2028
- 7.3 Loyalty Schemes Spend in Financial Services, 2019-2028
- 7.4 Loyalty Schemes Spend in Healthcare & Wellness, 2019-2028
- 7.5 Loyalty Schemes Spend in Restaurants & Food Delivery, 2019-2028
- 7.6 Loyalty Schemes Spend in Travel & Hospitality (Cabs, Hotels, Airlines), 2019-2028
- 7.7 Loyalty Schemes Spend in Telecoms, 2019-2028
- 7.8 Loyalty Schemes Spend in Media & Entertainment, 2019-2028
- 7.9 Loyalty Schemes Spend in Other, 2019-2028
- 8 Loyalty Schemes Spend in Key Sectors by Online Channel, 2019-2028
- 8.1 Online Loyalty Spend in Retail Segment, 2019-2028
- 8.2 Online Loyalty Spend in Financial Services, 2019-2028
- 8.3 Online Loyalty Spend in Healthcare & Wellness, 2019-2028
- 8.4 Online Loyalty Spend in Restaurants & Food Delivery, 2019-2028
- 8.5 Online Loyalty Spend in Travel & Hospitality (Cabs, Hotels, Airlines), 2019-2028
- 8.6 Online Loyalty Spend in Telecoms, 2019-2028
- 8.7 Online Loyalty Spend in Media & Entertainment, 2019-2028
- 8.8 Online Loyalty Spend in Other Segment, 2019-2028
- 9 In-Store Loyalty Schemes Spend in Key Sectors, 2019-2028
- 9.1 In-Store Loyalty Spend in Retail Segment, 2019-2028
- 9.2 In-Store Loyalty Spend in Healthcare & Wellness Segment, 2019-2028
- 9.3 In-Store Loyalty Spend in Restaurants & Food Delivery Segment, 2019-2028
- 9.4 In-Store Loyalty Spend in Travel & Hospitality (Cabs, Hotels, Airlines) Segment, 2019-2028
- 9.5 In-Store Loyalty Spend in Media & Entertainment Segment, 2019-2028
- 9.6 In-Store Loyalty Spend in Other Sector, 2019-2028
- 10 Mobile App Loyalty Schemes Spend in Key Sectors, 2019-2028
- 10.1 Mobile App Loyalty Spend in Retail Segment, 2019-2028
- 10.2 Mobile App Loyalty Spend in Financial Services Segment, 2019-2028
- 10.3 Mobile App Loyalty Spend in Healthcare & Wellness Segment, 2019-2028
- 10.4 Mobile App Loyalty Spend in Restaurants & Food Delivery Segment, 2019-2028
- 10.5 Mobile App Loyalty Spend in Travel & Hospitality (Cabs, Hotels, Airlines) Segment, 2019-2028
- 10.6 Mobile App Loyalty Spend in Telecoms Segment, 2019-2028
- 10.7 Mobile App Loyalty Spend in Media & Entertainment Segment, 2019-2028
- 10.8 Mobile App Loyalty Spend in Other Segment, 2019-2028
- 11 Retail Sector Loyalty Schemes Spend Market Size and Future Growth Dynamics
- 11.1 Loyalty Schemes Spend Share by Retail Segments, 2019-2028
- 11.2 Loyalty Retail Schemes Spend by Diversified Retailers, 2019-2028
- 11.3 Loyalty Retail Schemes Spend by Department Stores, 2019-2028
- 11.4 Loyalty Retail Schemes Spend by Specialty Stores, 2019-2028
- 11.5 Loyalty Retail Schemes Spend by Clothing, Footwear & Accessories, 2019-2028
- 11.6 Loyalty Retail Schemes Spend by Toy & Hobby Shops, 2019-2028
- 11.7 Loyalty Retail Schemes Spend by Supermarket and Convenience Store, 2019-2028
- 11.8 Loyalty Retail Schemes Spend by Home Merchandise, 2019-2028
- 11.9 Loyalty Retail Schemes Spend by Other, 2019-2028
- 12 Loyalty Schemes Spend Market Size and Future Growth Dynamics by Accessibility
- 12.1 Loyalty Schemes Spend Share by Accessibility, 2023 Vs 2028
- 12.2 Loyalty Spend by Card Based Access, 2019-2028
- 12.3 Loyalty Spend by Digital Access, 2019-2028
- 13 Loyalty Schemes Spend Market Size and Future Growth Dynamics by Consumer Type
- 13.1 Loyalty Schemes Spend Share by Consumer Type, 2023 Vs 2028
- 13.2 Loyalty Schemes Spend by B2B Consumers, 2019-2028
- 13.3 Loyalty Spend by B2C Consumers, 2019-2028
- 14 Loyalty Schemes Spend Market Size and Future Growth Dynamics by Membership Type
- 14.1 Loyalty Schemes Spend Share by Membership Type, 2019-2028
- 14.2 Loyalty Membership Type Schemes Spend by Free, 2019-2028
- 14.3 Loyalty Membership Type Schemes Spend by Free + Premium, 2019-2028
- 14.4 Loyalty Membership Type Schemes Spend by Premium, 2019-2028
- 15 Loyalty Platform Spend Market Size and Future Growth Dynamics by Software Use case
- 15.1 Loyalty Platform Spend Share by Software Use Case, 2023 Vs 2028
- 15.2 Loyalty Software Platform Spend by Analytics and AI Driven, 2019-2028
- 15.3 Loyalty Software Platform Spend by Management Platform, 2019-2028
- 16 Loyalty Platform Spend Market Size and Future Growth Dynamics by Vendor/Solution Partner
- 16.1 Loyalty Platform Spend Share by Vendor/Solution Partner, 2023 Vs 2028
- 16.2 Loyalty Vendor/Solution Partner Platform Spend by In House, 2019-2028
- 16.3 Loyalty Vendor/Solution Partner Platform Spend by Third-Party Vendor, 2019-2028
- 17 Loyalty Platform Spend Market Size and Future Growth Dynamics by Deployment
- 17.1 Loyalty Platform Spend Share by Deployment, 2023 Vs 2028
- 17.2 Loyalty Deployment Platform Spend by Cloud, 2019-2028
- 17.3 Loyalty Deployment Platform Spend by On-Premise, 2019-2028
- 18 Loyalty Spend Market Size and Future Growth Dynamics by Software vs. Services
- 18.1 Loyalty Spend Share by Software vs. Services, 2023 Vs 2028
- 18.2 Loyalty Spend by Software, 2019-2028
- 18.3 Loyalty Spend by Services, 2019-2028
- 19 Loyalty Spend Market Size and Future Growth Dynamics by Custom vs. Off the Shelf Software Platforms
- 19.1 Loyalty Spend Share by Custom vs. Off the Shelf Software Platforms, 2023 Vs 2028
- 19.2 Loyalty Software Platforms Spend by Custom Built Platform, 2019-2028
- 19.3 Loyalty Software Platforms Spend by Off the Shelf Platform, 2019-2028
- 20 Loyalty Spend Market Size and Forecast by Consumer Demographics & Behaviour
- 20.1 Loyalty Spend Share by Age Group, 2023
- 20.2 Loyalty Spend Share by Income Level, 2023
- 20.3 Loyalty Spend Share by Gender, 2023
- 21 Further Reading
- 21.1 About PayNXT360
- 21.2 Related ResearchAll regional and country reports mentioned above will have the following tables:
- List Of Tables & Figures
- Table 1: Retail Industry Market Size (US$ Million), 2019-2028
- Table 2: Ecommerce Market Size (US$ Million), 2019-2028
- Table 3: POS Spend Market Size (US$ Million), 2019-2028
- Table 4: Total Loyalty Spend (US$ Million), 2019-2028
- Table 5: Loyalty Spend by Loyalty Schemes (US$ Million), 2019-2028
- Table 6: Loyalty Spend by Loyalty Platforms (US$ Million), 2019-2028
- Table 7: Spend by Point-based Loyalty Program (US$ Million), 2019-2028
- Table 8: Spend by Tiered Loyalty Program (US$ Million), 2019-2028
- Table 9: Spend by Mission-driven Loyalty Program (US$ Million), 2019-2028
- Table 10: Spend by Spend-based Loyalty Program (US$ Million), 2019-2028
- Table 11: Spend by Gaming Loyalty Program (US$ Million), 2019-2028
- Table 12: Spend by Free Perks Loyalty Program (US$ Million), 2019-2028
- Table 13: Spend by Subscription Loyalty Program (US$ Million), 2019-2028
- Table 14: Spend by Community Loyalty Program (US$ Million), 2019-2028
- Table 15: Spend by Refer a Friend Loyalty Program (US$ Million), 2019-2028
- Table 16: Spend by Paid Loyalty Program (US$ Million), 2019-2028
- Table 17: Spend by Cashback Loyalty Program (US$ Million), 2019-2028
- Table 18: Loyalty Spend by In-Store (US$ Million), 2019-2028
- Table 19: Loyalty Spend by Online (US$ Million), 2019-2028
- Table 20: Loyalty Spend by Mobile (US$ Million), 2019-2028
- Table 21: Loyalty Business Model Schemes Spend by Seller Driven (US$ Million), 2019-2028
- Table 22: Loyalty Business Model Schemes Spend by Payment Instrument Driven (US$ Million), 2019-2028
- Table 23: Loyalty Business Model Schemes Spend by Other Segment (US$ Million), 2019-2028
- Table 24: Loyalty Schemes Spend in Retail (US$ Million), 2019-2028
- Table 25: Loyalty Schemes Spend in Financial Services (US$ Million), 2019-2028
- Table 26: Loyalty Schemes Spend in Healthcare & Wellness (US$ Million), 2019-2028
- Table 27: Loyalty Schemes Spend in Restaurants & Food Delivery (US$ Million), 2019-2028
- Table 28: Loyalty Schemes Spend in Travel & Hospitality (Cabs, Hotels, Airlines) (US$ Million), 2019-2028
- Table 29: Loyalty Schemes Spend in Telecoms (US$ Million), 2019-2028
- Table 30: Loyalty Schemes Spend in Media & Entertainment (US$ Million), 2019-2028
- Table 31: Loyalty Schemes Spend in Others (US$ Million), 2019-2028
- Table 32: Online Loyalty Spend in Retail Segment (US$ Million), 2019-2028
- Table 33: Online Loyalty Spend in Financial Services (US$ Million), 2019-2028
- Table 34: Online Loyalty Spend in Healthcare & Wellness (US$ Million), 2019-2028
- Table 35: Online Loyalty Spend in Restaurants & Food Delivery (US$ Million), 2019-2028
- Table 36: Online Loyalty Spend in Travel & Hospitality (Cabs, Hotels, Airlines) (US$ Million), 2019-2028
- Table 37: Online Loyalty Spend in Telecoms (US$ Million), 2019-2028
- Table 38: Online Loyalty Spend in Media & Entertainment (US$ Million), 2019-2028
- Table 39: Online Loyalty Spend in Other Segments (US$ Million), 2019-2028
- Table 40: In-Store Loyalty Spend in Retail Segment (US$ Million), 2019-2028
- Table 41: In-Store Loyalty Spend in Healthcare & Wellness Segment (US$ Million), 2019-2028
- Table 42: In-Store Loyalty Spend in Restaurants & Food Delivery Segment (US$ Million), 2019-2028
- Table 43: In-Store Loyalty Spend in Travel & Hospitality (Cabs, Hotels, Airlines) Segment (US$ Million), 2019-2028
- Table 44: In-Store Loyalty Spend in Media & Entertainment Segment (US$ Million), 2019-2028
- Table 45: In-Store Loyalty Spend in Other Sector (US$ Million), 2019-2028
- Table 46: Mobile App Loyalty Spend in Retail Segment (US$ Million), 2019-2028
- Table 47: Mobile App Loyalty Spend in Financial Services Segment (US$ Million), 2019-2028
- Table 48: Mobile App Loyalty Spend in Healthcare & Wellness Segment (US$ Million), 2019-2028
- Table 49: Mobile App Loyalty Spend in Restaurants & Food Delivery Segment (US$ Million), 2019-2028
- Table 50: Loyalty Spend in Travel & Hospitality (Cabs, Hotels, Airlines) Segment (US$ Million), 2019-2028
- Table 51: Mobile App Loyalty Spend in Telecoms Segment (US$ Million), 2019-2028
- Table 52: Mobile App Loyalty Spend in Media & Entertainment Segment (US$ Million), 2019-2028
- Table 53: Mobile App Loyalty Spend in Other Segment (US$ Million), 2019-2028
- Table 54: Loyalty Retail Schemes Spend by Diversified Retailers (US$ Million), 2019-2028
- Table 55: Loyalty Retail Schemes Spend by Department Stores (US$ Million), 2019-2028
- Table 56: Loyalty Retail Schemes Spend by Specialty Stores (US$ Million), 2019-2028
- Table 57: Loyalty Retail Schemes Spend by Clothing, Footwear & Accessories (US$ Million), 2019-2028
- Table 58: Loyalty Retail Schemes Spend by Toy & Hobby Shops (US$ Million), 2019-2028
- Table 59: Loyalty Retail Schemes Spend by Supermarket and Convenience Store (US$ Million), 2019-2028
- Table 60: Loyalty Retail Schemes Spend by Home Merchandise (US$ Million), 2019-2028
- Table 61: Loyalty Retail Schemes Spend by Other (US$ Million), 2019-2028
- Table 62: Loyalty Spend by Card Based Access (US$ Million), 2019-2028
- Table 63: Loyalty Spend by Digital Access (US$ Million), 2019-2028
- Table 64: Loyalty Schemes Spend by B2B Consumers (US$ Million), 2019-2028
- Table 65: Loyalty Schemes Spend by B2C Consumers (US$ Million), 2019-2028
- Table 66: Loyalty Membership Type Schemes Spend by Free (US$ Million), 2019-2028
- Table 67: Loyalty Membership Type Schemes Spend by Free + Premium (US$ Million), 2019-2028
- Table 68: Loyalty Membership Type Schemes Spend by Premium (US$ Million), 2019-2028
- Table 69: Loyalty Software Platform Spend by Analytics and AI Driven (US$ Million), 2019-2028
- Table 70: Loyalty Software Platform Spend by Management Platform (US$ Million), 2019-2028
- Table 71: Loyalty Vendor/Solution Partner Platform Spend by In-House (US$ Million), 2019-2028
- Table 72: Loyalty Vendor/Solution Partner Platform Spend by Third-Party Vendor (US$ Million), 2019-2028
- Table 73: Loyalty Deployment Platform Spend by Cloud (US$ Million), 2019-2028
- Table 74: Loyalty Deployment Platform Spend by On-Premise (US$ Million), 2019-2028
- Table 75: Loyalty Spend by Software (US$ Million), 2019-2028
- Table 76: Loyalty Spend by Services (US$ Million), 2019-2028
- Table 77: Loyalty Software Platforms Spend by Custom Built Platform (US$ Million), 2019-2028
- Table 78: Loyalty Software Platforms Spend by Off the Shelf Platform (US$ Million), 2019-2028All regional and country reports mentioned above will have the following figures:
- Figure 1: PayNXT360’s Methodology Framework
- Figure 2: Retail Industry Market Size (US$ Million), 2019-2028
- Figure 3: Ecommerce Market Size (US$ Million), 2019-2028
- Figure 4: POS Spend Market Size (US$ Million), 2019-2028
- Figure 5: Total Loyalty Spend (US$ Million), 2019-2028
- Figure 6: Loyalty Spend on Schemes by Value Accumulated and Value Redemption Rate (%), 2023
- Figure 7: Loyalty Spend Share by Functional Domains (%), 2019-2028
- Figure 8: Loyalty Spend by Loyalty Schemes (US$ Million), 2019-2028
- Figure 9: Loyalty Spend by Loyalty Platforms (US$ Million), 2019-2028
- Figure 10: Loyalty Schemes Spend Share by Loyalty Program Type (%), 2023
- Figure 11: Spend by Point-based Loyalty Program (US$ Million), 2019-2028
- Figure 12: Spend by Tiered Loyalty Program (US$ Million), 2019-2028
- Figure 13: Spend by Mission-driven Loyalty Program (US$ Million), 2019-2028
- Figure 14: Spend by Spend-based Loyalty Program (US$ Million), 2019-2028
- Figure 15: Spend by Gaming Loyalty Program (US$ Million), 2019-2028
- Figure 16: Spend by Free Perks Loyalty Program (US$ Million), 2019-2028
- Figure 17: Spend by Subscription Loyalty Program (US$ Million), 2019-2028
- Figure 18: Spend by Community Loyalty Program (US$ Million), 2019-2028
- Figure 19: Spend by Refer a Friend Loyalty Program (US$ Million), 2019-2028
- Figure 20: Spend by Paid Loyalty Program (US$ Million), 2019-2028
- Figure 21: Spend by Cashback Loyalty Program (US$ Million), 2019-2028
- Figure 22: Loyalty Schemes Spend Share by Channel (%), 2019-2028
- Figure 23: Loyalty Spend by In-Store (US$ Million), 2019-2028
- Figure 24: Loyalty Spend by Online (US$ Million), 2019-2028
- Figure 25: Loyalty Spend by Mobile (US$ Million), 2019-2028
- Figure 26: Loyalty Schemes Spend Share by Business Model (%), 2019-2028
- Figure 27: Loyalty Business Model Schemes Spend by Seller Driven (US$ Million), 2019-2028
- Figure 28: Loyalty Business Model Schemes Spend by Payment Instrument Driven (US$ Million), 2019-2028
- Figure 29: Loyalty Business Model Schemes Spend by Other Segment (US$ Million), 2019-2028
- Figure 30: Loyalty Schemes Spend Share by Key Sectors (%), 2019-2028
- Figure 31: Loyalty Schemes Spend in Retail (US$ Million), 2019-2028
- Figure 32: Loyalty Schemes Spend in Financial Services (US$ Million), 2019-2028
- Figure 33: Loyalty Schemes Spend in Healthcare & Wellness (US$ Million), 2019-2028
- Figure 34: Loyalty Schemes Spend in Restaurants & Food Delivery (US$ Million), 2019-2028
- Figure 35: Loyalty Schemes Spend in Travel & Hospitality (Cabs, Hotels, Airlines) (US$ Million), 2019-2028
- Figure 36: Loyalty Schemes Spend in Telecoms (US$ Million), 2019-2028
- Figure 37: Loyalty Schemes Spend in Media & Entertainment (US$ Million), 2019-2028
- Figure 38: Loyalty Schemes Spend in Other (US$ Million), 2019-2028
- Figure 39: Loyalty Online Schemes Spend Share by Key Sectors (%), 2019-2028
- Figure 40: Online Loyalty Spend in Retail Segment (US$ Million), 2019-2028
- Figure 41: Online Loyalty Spend in Financial Services (US$ Million), 2019-2028
- Figure 42: Online Loyalty Spend in Healthcare & Wellness (US$ Million), 2019-2028
- Figure 43: Online Loyalty Spend in Restaurants & Food Delivery (US$ Million), 2019-2028
- Figure 44: Online Loyalty Spend in Travel & Hospitality (Cabs, Hotels, Airlines) (US$ Million), 2019-2028
- Figure 45: Online Loyalty Spend in Telecoms (US$ Million), 2019-2028
- Figure 46: Online Loyalty Spend in Media & Entertainment (US$ Million), 2019-2028
- Figure 47: Online Loyalty Spend in Other Segment (US$ Million), 2019-2028
- Figure 48: In-Store Loyalty Spend in Key Sectors (%), 2019-2028
- Figure 49: In-Store Loyalty Spend in Retail Segment (US$ Million), 2019-2028
- Figure 50: In-Store Loyalty Spend in Healthcare & Wellness Segment (US$ Million), 2019-2028
- Figure 51: In-Store Loyalty Spend in Restaurants & Food Delivery Segment (US$ Million), 2019-2028
- Figure 52: In-Store Loyalty Spend in Travel & Hospitality (Cabs, Hotels, Airlines) Segment (US$ Million), 2019-2028
- Figure 53: In-Store Loyalty Spend in Media & Entertainment Segment (US$ Million), 2019-2028
- Figure 54: In-Store Loyalty Spend in Other Sector (US$ Million), 2019-2028
- Figure 55: Mobile App Loyalty Spend in Key Sectors (%), 2019-2028
- Figure 56: Mobile App Loyalty Spend in Retail Segment (US$ Million), 2019-2028
- Figure 57: Mobile App Loyalty Spend in Financial Services Segment (US$ Million), 2019-2028
- Figure 58: Mobile App Loyalty Spend in Healthcare & Wellness Segment (US$ Million), 2019-2028
- Figure 59: Mobile App Loyalty Spend in Restaurants & Food Delivery Segment (US$ Million), 2019-2028
- Figure 60: Mobile App Loyalty Spend in Travel & Hospitality (Cabs, Hotels, Airlines) Segment (US$ Million), 2019-2028
- Figure 61: Mobile App Loyalty Spend in Telecoms Segment (US$ Million), 2019-2028
- Figure 62: Mobile App Loyalty Spend in Media & Entertainment Segment (US$ Million), 2019-2028
- Figure 63: Mobile App Loyalty Spend in Other Segment (US$ Million), 2019-2028
- Figure 64: Loyalty Schemes Spend Share by Retail Segments (%), 2019-2028
- Figure 65: Loyalty Retail Schemes Spend by Diversified Retailers (US$ Million), 2019-2028
- Figure 66: Loyalty Retail Schemes Spend by Department Stores (US$ Million), 2019-2028
- Figure 67: Loyalty Retail Schemes Spend by Specialty Stores (US$ Million), 2019-2028
- Figure 68: Loyalty Retail Schemes Spend by Clothing, Footwear & Accessories (US$ Million), 2019-2028
- Figure 69: Loyalty Retail Schemes Spend by Toy & Hobby Shops (US$ Million), 2019-2028
- Figure 70: Loyalty Retail Schemes Spend by Supermarket and Convenience Store (US$ Million), 2019-2028
- Figure 71: Loyalty Retail Schemes Spend by Home Merchandise (US$ Million), 2019-2028
- Figure 72: Loyalty Retail Schemes Spend by Other (US$ Million), 2019-2028
- Figure 73: Loyalty Schemes Spend Share by Accessibility (%), 2023 Vs 2028
- Figure 74: Loyalty Spend by Card Based Access (US$ Million), 2019-2028
- Figure 75: Loyalty Spend by Digital Access (US$ Million), 2019-2028
- Figure 76: Loyalty Schemes Spend Share by Consumer Type (%), 2023 Vs 2028
- Figure 77: Loyalty Schemes Spend by B2B Consumers (US$ Million), 2019-2028
- Figure 78: Loyalty Schemes Spend by B2C Consumers (US$ Million), 2019-2028
- Figure 79: Loyalty Schemes Spend Share by Membership Type (%), 2019-2028
- Figure 80: Loyalty Membership Type Schemes Spend by Free (US$ Million), 2019-2028
- Figure 81: Loyalty Membership Type Schemes Spend by Free + Premium (US$ Million), 2019-2028
- Figure 82: Loyalty Membership Type Schemes Spend by Premium (US$ Million), 2019-2028
- Figure 83: Loyalty Platform Spend Share by Software Use Case (%), 2023 Vs 2028
- Figure 84: Loyalty Software Platform Spend by Analytics and AI Driven (US$ Million), 2019-2028
- Figure 85: Loyalty Software Platform Spend by Management Platform (US$ Million), 2019-2028
- Figure 86: Loyalty Platform Spend Share by Vendor/Solution Partner (%), 2023 Vs 2028
- Figure 87: Loyalty Vendor/Solution Partner Platform Spend by In-House (US$ Million), 2019-2028
- Figure 88: Loyalty Vendor/Solution Partner Platform Spend by Third-Party Vendor (US$ Million), 2019-2028
- Figure 89: Loyalty Platform Spend Share by Deployment (%), 2023 Vs 2028
- Figure 90: Loyalty Deployment Platform Spend by Cloud (US$ Million), 2019-2028
- Figure 91: Loyalty Deployment Platform Spend by On-Premise (US$ Million), 2019-2028
- Figure 92: Loyalty Spend Share by Software vs. Services (%), 2023 Vs 2028
- Figure 93: Loyalty Spend by Software (US$ Million), 2019-2028
- Figure 94: Loyalty Spend by Services (US$ Million), 2019-2028
- Figure 95: Loyalty Spend Share by Custom vs. Off the Shelf Software Platforms (%), 2023 Vs 2028
- Figure 96: Loyalty Software Platforms Spend by Custom Built Platform (US$ Million), 2019-2028
- Figure 97: Loyalty Software Platforms Spend by Off the Shelf Platform (US$ Million), 2019-2028
- Figure 98: Loyalty Spend Share by Age Group (%), 2023
- Figure 99: Loyalty Spend Share by Income Level (%), 2023
- Figure 100: Loyalty Spend Share by Gender (%), 2023
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