Report cover image

The Future of Grocery: Online Grocery, Meal Kits, & Direct-to-Consumer Food

Publisher Packaged Facts
Published Jul 14, 2021
Length 255 Pages
SKU # LA16717879

Description


The Future of Grocery: Online Grocery, Meal Kits, & Direct-to-Consumer Food

The U.S. online grocery market is projected to expand at an average rate of 20% annually, reaching $280 billion in 2025. Sales will decelerate after the pandemic-induced boom of sales in 2020 and 2021, as the market will continue to grow from the high base of sales established in 2020 from a pandemic boost. This report also analyses the $6 billion U.S. online market for meal kits, which is projected to grow at an average rate of 21% annually through 2025.

Scope of the Report

This report covers the scope, size, and growth of the U.S. online grocery market. This market includes food and beverage products sold online from retailers such as grocery stores, mass merchandisers, online-based stores, brands that sell food products direct-to-consumer, prepared meal delivery services, third-party delivery companies such as Instacart, and co-ops and farmers’ markets. Online grocery sales in 2020 are segmented by fulfillment type (third party delivery, pickup, shipment, and local delivery), retailer category (third-party pack-and-deliver companies, grocery stores/supermarkets, mass merchandisers/warehouse clubs, online only retailers, and farmers’ markets/organics/other), and product category (pantry/frozen, meats and seafood, fresh produce, beverages, dairy and eggs, bakery items, and prepared meals and other foods).

This report also covers the scope, size, and growth of the U.S. online meal kit market. This market includes fresh ingredient meal kits sold online by retailers such as Kroger as well as meal kit delivery services such as HelloFresh and SunBasket.
Market share for the online grocery market and the meal kit market are also provided with analysis of some of the top companies in these arenas.

Additionally, the report has numerous tables showcasing numerical survey data on usage rates and consumer demographics and psychographics, as well as numerous marketing photographs. This report goes in-depth on COVID-19 trends affecting the food and beverage market. This report places strong focus on growth opportunities and “what’s next” for the online grocery market.
Primary research includes national online consumer polls of U.S. adult consumers (age 18+) conducted on an ongoing basis by Packaged Facts to analyze attitudes of consumers and their relevant food and beverage preferences.
 
Survey data from MRI-Simmons are used to analyze the demographics and psychographics of consumers who purchase food or beverage products online.

Table of Contents

255 Pages
    • The Future of Grocery Delivery
    • Online Grocery Shopping Driven by Convenience
    • Expansion of Online Grocery Shopping Led by Third-Party Player Instacart
    • COVID-19 and Beyond
    • Opportunities for Growth
    • Key Consumer Trends
    • Scope
    • Highlights
    • First Time Use of Convenient Food Ordering Methods In 2020
    • Increasing Use of Convenient Food Ordering Methods Continuing Through 2021
    • Many Consumers Continue to Have Changed Behavior, While Some Are Returning to a Pre-COVID Normal
    • Consumer Concerns About Food Safety and Waste Are Rising in the Wake of the Pandemic
    • Consumers Who Are Buying More Groceries Online and Using More Grocery Pickup or Delivery Services Express Greater Concerns about the Coronavirus
    • Consumers Who Report Using Online Grocery Ordering More Are Experiencing More Negative Personal Effects of the Pandemic
    • Effects on Work Are Continuing in 2021 and Higher Among Those Buying Groceries Online More
    • Changes to Eating Habits
    • Shopping Patterns Are Shifting, With Many Consumers Cutting Back on Spending and Shopping Less Inside Stores
    • Highlights
    • The COVID-19 Pandemic Was the Jumpstart the Online Grocery Market Needed
    • Convenience the Ultimate Selling Point for Busy Consumers
    • U.S. Online Grocery Shopping Well Behind Other Countries, but There Are Opportunities for Expansion and Continued Household Adoption
    • Direct Sellers and Home Delivery Companies
    • Brick and Mortar Stores Expanding and Promoting E-Commerce Options
    • Meal Kit Delivery Services
    • Meal Delivery Services
    • Community Supported Agriculture and Farmers' Markets
    • Highlights
    • Scope
    • Historical Online Grocery Market
    • Online Grocery Forecast
    • Meal Kit Forecast
    • Highlights
    • Use of Food Delivery and Pickup Options
    • Use of Meal Kits and Prepared Meals from Retailers
    • Frequency of Using Convenient Food and Food Ordering Methods
    • Use of Online Grocery Ordering/Delivery Services
    • Online Purchases of Alcoholic Beverages
    • Use of Meal Kit Delivery Services
    • Highlights
    • Targeting Baby Boomers and the Silent Generation, Who Are Less Likely to Shop Online
    • Expansion of Meal Delivery Options for Children and Families
    • Appealing to Customers Trying to Resist Impulse Buys
    • Further Acceptance of the Outsourcing of Individual Item Selection
    • Label Readers Can Get Additional Product Information Online
    • AI-Powered Voice Technology for Increased Convenience
    • VR and AR Shopping Experiences
    • Micro-Fulfillment Can Boost Profits and Delivery Speeds
    • Artificial Intelligence, Robotics, and Fulfillment Automation
    • Delivery Via Drones or Automated Vehicles
    • Creating a Seamless Omnichannel Experience
    • Target Special Occasions to Interest Infrequent Customers
    • Offering Expiring/Clearance Items for Sale Online
    • Highlights
    • Mergers & Acquisitions
    • Venture Capital Stimulating Startups
    • Online Grocery Market Share
    • Meal Kit Delivery Services Market Share
    • Competing Products and Services
    • Highlights
    • Trends by Gender
    • Trends by Age Bracket
    • Patterns Based on Household Income
    • Regional Differences
    • Urban, Suburban, and Rural Consumers
    • Educational Attainment
    • Presence of Children in the Household
    • Race/Ethnicity
    • Plant-Forward Consumers
    • Highlights
    • Strong Overlap with Clean Label Ideals
    • Food Attitudes
    • Health Attitudes
    • Opinions on Nutrition and Foods
    • Willingness to Pay More for Convenient Food Delivery or Premium Foods
    • Special Diets/Eating Restrictions/Food Preferences
    • Reasons for Consumers Ordering Groceries or Meal Kits Online
    • Why Do So Many Online Shoppers Not Shop for Groceries or Meal Kits Online?
    • Highlights
    • The Balance Between Effective, Sustainable, and Low-Cost Packaging
    • Targeting Excessive Packaging for Reduction and Elimination
    • Protective Packaging Is Important For Product Integrity
    • A Shift from Expensive Set-Up Boxes to Other Paper Packaging
    • Reusable Packaging
    • Opportunities for Biodegradable and Compostable Packaging
    • Consumers Who Are Buying Groceries Online, Using Curbside Pickup, or Using 3rd Party or Grocery Store Delivery Services More Show Greater Concern About Packaging Waste and Sustainability

Search Inside Report

Pricing

Currency Rates
How Do Licenses Work?

How Do Licenses Work?

The primary function of a report license is to define how many people within a company are authorized to use the purchased report. This is separate to how a report might be delivered. Unless specifically identified otherwise, the purchase option is Single User. Below is a helpful description of that license, along with a sampling of others most commonly offered.

  • This license allows only one user to have access to and to use/read the report. It is not one user at a time or one user group; it is an individual who will be reading and utilizing the report.

  • This license allows for the entire purchasing company to read and use the report. This is the license level that would allow for a report to be placed on an internal company shared drive for access by all employees of that direct company. This license does not extend to parent or sister company use.

  • This license is designed to allow an entire department within a company full access to a report. The departmental license is a great option for companies that have more than one location and the department is spread out all over the country/world

  • This license is for companies that have one location where they want the report to be accessible by all employees within that physical location.

  • This is the most flexible of the licensing options. Some publishers will allow you to get a license for a preset number of people (typically 5). These licenses are ideal for small work groups.

License options are at the discretion of each publisher. As such, not all licenses indicated above are available for every product. If you are uncertain of the best license for your needs or would like a license that is not proactively available, please contact us and we will be happy to assist.

Request A Sample
Head shot

Questions or Comments?

Our team has the ability to search within reports to verify it suits your needs. We can also help maximize your budget by finding sections of reports you can purchase.
Chat Now
Contact Us