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Chocolate Candy: U.S. Market Trends and Opportunities,13th Edition

Publisher Packaged Facts
Published Apr 29, 2021
Length 213 Pages
SKU # LA16629977

Description

Chocolate Candy: U.S. Market Trends and Opportunities,13th Edition

With a focus on “what’s next” and current consumer trends, Chocolate Candy: U.S. Market Trends and Opportunities, 13th Edition is packed with insights about consumer trends, behavior, and motivations to help food producers, retailers, packaging companies, employers, and investors gauge consumer perspectives and find areas for growth in a competitive market.

Chocolate Candy: U.S. Market Trends and Opportunities, 13th Edition delivers actionable predictions and recommendations designed to guide producers, retailers, and investors in making business decisions by providing data and insights about what consumers think about chocolate and what products consumers are buying/using.

Scope

Chocolate Candy: U.S. Market Trends and Opportunities, 13th Edition is the go-to source for a complete understanding of U.S. consumer trends in chocolate. This report combines Packaged Facts’ extensive monitoring of the food and beverage market with proprietary surveys, and evaluates current trends and future directions for marketing and retailing, along with consumer patterns during the pandemic and across the broader food and beverage market.

Historical and forecast data are available for snack food and chocolate shipments and retail sales of chocolate. Shipment values and retail sales are provided for 2015-2020 and projected for 2025.

Chocolate Candy: U.S. Market Trends and Opportunities, 13th Edition examines product marketing; surveys retail channel trends; and analyzes consumer trends and motivations. This report contains dozens of numerical tables and charts, as well as numerous product photographs.

Table of Contents

213 Pages
    • Chocolate Eating Occasions
    • Priorities When Buying Chocolate
    • Packaging Opportunities
    • Key Demographics
    • Scope
    • Related Reports
    • Highlights
    • Frequent Chocolate Consumers Express Greater Concerns about the Coronavirus
    • Consumers Who Report Eating Chocolate Frequently or Often Are Experiencing More Negative Personal Effects of the Pandemic
    • Effects on Work Are Higher Among Frequent Chocolate Users
    • Eating Habits Are Changing
    • Increasing Use of Convenient Food Ordering Methods Is Higher Among Those Who Eat Chocolate Frequently or Often
    • Consumers Are Using Chocolate More for Snacking, Baking, and Dessert During the Pandemic
    • Some Consumers Are Extending Seasonal Celebrations Due to the Pandemic, and the Effect Is Much Stronger with Frequent Chocolate Users
    • Consumer Chocolate Consumption During the Pandemic
    • Highlights
    • Gluten, Food Allergies, and Dietary Restrictions Are a Concern to Many Consumers
    • Vegetarians, Vegans, and Flexitarians: Plant-Based Eating, Sustainability, and Beyond
    • Food Gifting Trends
    • Sustainability of Chocolate Production
    • Home Baking Trends
    • Companies Are Investing in Blockchain and Big Data to Satisfy Consumer Desires for Transparency
    • Consumers Think Small and Medium Businesses Have More Credibility
    • Drivers of Food Purchase Decisions
    • Health Benefits in Foods
    • Highlights
    • Shipments of Snack Foods and Chocolate Confections
    • Chocolate Retail Sales
    • Most Consumers Have Purchased Chocolate in the Last Six Months
    • Boxed Chocolate Brands
    • Regular or King Size Chocolate Brands
    • Miniature/Loose Chocolate
    • Chocolate Consumption Frequency
    • Dark and Milk Chocolate Are Used Most Often as Snacks, While White and Flavored Chocolate Are Most Used for Special Occasions
    • Highlights
    • Personalization and Customization Is Important in the Chocolate Food Gifting Space
    • Indulgence vs. Health and "Better-for-You" Chocolate Trends
    • Unique Flavors and Flavor Combinations
    • Candy Adjacencies
    • Targeting LGBT Consumers, a Growing Demographic
    • Families with Children Are Important Chocolate Users
    • Major Holidays
    • Weddings & Anniversaries
    • Direct-to-Consumer (DTC) Marketing
    • In-Store Purchasing Trends
    • Brand Positioning of Top Chocolate Marketers
    • Highlights
    • Use of Chocolate is Overall Highest Among the 45-54 Age Group of Generation Xers
    • Women Are More Likely than Men to Purchase Chocolate
    • Chocolate Purchases Vary Somewhat Across Different Household Income Brackets, But Are High Among All Groups
    • Presence of Children in the Household
    • LGBT Consumers Are the Most Likely Demographic to Buy Chocolate
    • Those Living in the Midwest Region Are Most Likely to Buy Chocolate
    • Chocolate Purchases Are High Among All Racial/Ethnic Groups
    • Differences in Chocolate Purchased Based on Educational Attainment
    • Highlights
    • Buying Styles
    • Food Attitudes of Chocolate Users by Type
    • General Attitudes of Consumers and Chocolate Users
    • Health Attitudes of Chocolate Users and General Consumers
    • Priorities When Buying Chocolate
    • Willingness to Pay More for Different Chocolate Features
    • Most Consumers Think Dark Chocolate Is Healthy and that Chocolate Can Be Consumed As Part of a Healthy Lifestyle
    • Highlights
    • The Balance Between Effective and Low-Cost Packaging
    • Food Gift Buyers Think Attractive Packaging is More Important Than Eco-Friendly Packaging, But Looks Are Decreasing in Importance
    • Recyclable/Environmentally Friendly Packaging Is More Important Than Ever
    • Packaging Types Considered Eco-Friendly by Consumers
    • Seeking Out Sustainable or Eco-Friendly Packaging
    • Opportunities for Biodegradable and Compostable Packaging
    • Targeting Excessive Packaging for Reduction and Elimination
    • Truth in Advertising Extends to Packaging
    • Functional Packaging Can Be Framed as Sustainability
    • Creative Packaging Provides Gift Recipients with a Memorable Experience
    • Protective Packaging Is Important For Product Integrity
    • A Shift from Expensive Set-Up Boxes to Other Paper Packaging
    • Retail-Ready Packaging Makes Chocolate Promotions Stand Out and Promotes Stocking Efficiency in Stores

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