Nutrition Business Journal
28 Reports from Nutrition Business Journal
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Condition Specific Report 2023
Condition Specific Report 2023 What types of supplements are people buying, and why? Get the Condition Specific Report to study the driving factors behind how categories are performing. This report includes 30 company profiles and over 150 charts covering 22 conditions such as brain health, healthy ... Read More
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2023 Delivery Format Report
2023 Delivery Format Report The Delivery Format Report is the go-to resource for everything you need to know on long lasting trends within the industry. We examine the performance across 15 formats to identify the stand-out categories, what the hot trends are and which formats are tried and true. Af ... Read More
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Supplement Business Report 2023
Supplement Business Report 2023 One of NBJ’s most looked forward to times of the year is the release of our annual Supplement Business Report and the launch for the 2023 update is no different. Commentary across the industry has been consistent with observations supporting that the market is normali ... Read More
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Sales Channel Report
Sales Channel Report Back for the first time since pre-covid, the 2023 Sales Channel Report goes beyond supplements, covering the entire natural products industry. In the Sales Channel Report we found that e-commerce isn't the standout across the channel anymore. Mass market has taken the lead with ... Read More
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Sports Nutrition and Weight Management Report 2023
Sports Nutrition and Weight Management Report 2023 When faced with the uncertainty of the economic climate, the sports nutrition and weight management industry remained resilient throughout the year and continue to have strong predictions forecasted. At no shock to us, the categories examined in thi ... Read More
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Nutrition Business Journal Subscription 2023
Nutrition Business Journal Subscription 2023 NBJ is a monthly publication focusing exclusively on the nutrition industry. Each issue discusses business activities, market size/growth, trends, and opportunities in the nutrition industry. Focusing on a specific theme monthly, NBJ gives a thorough anal ... Read More
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Special Report: Supplement Market Economy Update 2023
Special Report: Supplement Market Economy Update 2023 The current economic climate is challenging as inflation precedes a likely recession. The most frequent question we’re receiving right now is, How does this change NBJ predictions and projections? For the first time ever, NBJ is releasing a Speci ... Read More
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Condition Specific Report 2022
Condition Specific Report 2022 What types of supplements are people buying, and why? Consumers continue to reach for more supplements than ever before and that dynamic plays out differently across categories and health conditions. Looking at Cold/Flu/Immunity, we now see the impact that a two-plus y ... Read More
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Sports Nutrition & Weight Management Report 2022
Sports Nutrition & Weight Management Report 2022 In the history of supplements and nutrition, we can’t imagine a more broadly shared comeback than the one we saw in 2021 for the sports nutrition and weight management categories examined in this report. The overall comeback story takes the shape of i ... Read More
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2022 Delivery Format Report
2022 Delivery Format Report Browse the aisles of your local retailer, ecommerce store, or natural products trade show, and you'll notice jars of pills are no longer as ubiquitous as in years past. Pills appeared at least as recently as 1500 BC when the first references appeared in Egypt. Pills only ... Read More
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Collagen Report 2022
Collagen Report 2022 Collagen’s increasingly ubiquitous presence is a striking visual symbol of how this specialty supplement has gone mainstream. The way this ingredient shows up across nearly every format and channel, along with its incredible growth, inspired us to write the first collagen report ... Read More
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Nutrition Business Journal Subscription 2022
NBJ is a monthly publication focusing exclusively on the nutrition industry. Each issue discusses business activities, market size/growth, trends, and opportunities in the nutrition industry. Focusing on a specific theme monthly, NBJ gives a thorough analysis of a particular management issue or mark ... Read More
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2020 Global Supplement Business Report
2020 Global Supplement Business Report In a year dominated by a health crisis, the global supplement industry is expected to grow by 9.7% and reach $156.2B in 2020. The global success of the supplement industry has been intricately tied to the pandemic, and the latest Global Supplement Business Repo ... Read More
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2021 Condition Specific Report
2021 Condition Specific Report What types of supplements are people buying, and why? The meteoric growth of the supplement industry in 2020 has been the focus of NBJ's analysis for over a year, but this is the first report to take a deep dive into WHY consumers have been reaching for more supplement ... Read More
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2021 Active Lifestyle Report
2021 Active Lifestyle Report NBJ is excited to debut this new Active Lifestyle Report, taking the place of the Sports Nutrition & Weight Management Report. With a shift in consumer attitude from sports-centric motives to prioritizing health through active lifestyle choices, the active lifestyle mark ... Read More
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Personalized Nutrition Special Report
Personalized Nutrition Special Report Is Personalized Nutrition the key to the future of the supplement industry? From monograms to makeup, consumers want custom – and when it comes to supplements, the benefits of the Personalized Nutrition approach go beyond feeling special. In 2020, supplement sal ... Read More
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Nutrition Business Journal Subscription 2021
NBJ is a monthly publication focusing exclusively on the nutrition industry. Each issue discusses business activities, market size/growth, trends, and opportunities in the nutrition industry. Focusing on a specific theme monthly, NBJ gives a thorough analysis of a particular management issue or mark ... Read More
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Practitioner Special Report
Practitioner Special Report The practitioner sales channel - that is, supplements sold by healthcare practitioners and health clubs - accounts for almost 10% of annual supplement sales. But 2020 has seen some challenges for this category, with lockdown logistics and closures causing slowed sales. Wh ... Read More
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2020 Global Supplement Business Report
2020 Global Supplement Business Report In a year dominated by a health crisis, the global supplement industry is expected to grow by 9.7% and reach $156.2B in 2020. The global success of the supplement industry has been intricately tied to the pandemic, and the latest Global Supplement Business Repo ... Read More
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Personal Care Special Report
Personal Care Special Report What does personal care look like during a pandemic - and how can your business adapt to meet the needs of the new personal care consumer? In 2020, the marketplace has reflected this question, pitting the rise of DIY salon services and the growing necessity for self-care ... Read More
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Immune Health Special Report
Immune Health Special Report What does the future hold for the immunity category in the health and nutrition industry? NBJ's Immune Health Report is the first report of its kind, providing the information you need to understand how the events and trends of 2020 will impact the future of immune healt ... Read More
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Probiotic Market Analysis
Probiotic Market Analysis The nearly $3 billion gastrointestinal health market was the fastest growing category (among the 22 conditions tracked by NBJ) in 2015. By 2019 it had dropped to sixteenth. Probiotics led both the double digit growth earlier in the decade and the doubt that clouds the categ ... Read More
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2020 Condition Specific Report
2020 Condition Specific Report Why do people buy the supplements that they buy? NBJ's Condition Specific Report looks at 18 conditions - such as sleep support, menopause, joint health, immunity, and many others - and analyzes the top 6 ingredients that consumers reach for when shopping for supplemen ... Read More
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2020 Supplement Business Report
2020 Supplement Business Report The Supplement Business Report is NBJ's most highly-anticipated report of the year, and this data is more crucial than ever with our industry halfway through the most unpredictable year in the report's 25-year history. Gain valuable, exclusive insight into the 2019 su ... Read More
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2020 Sports Nutrition and Weight Management Report
2020 Sports Nutrition and Weight Management Report With bike paths crowded, gyms deserted and heaping restaurant portions off the menu, the sports nutrition and weight management markets are facing a reset and reboot that could dwarf any diet or exercise trend in history. Seizing a profitable positi ... Read More

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