Automotive Refinish Coatings - Company Evaluation Report, 2025 (Abridged Report)
Description
The Automotive Refinish Coatings Companies Quadrant is a comprehensive industry analysis that provides valuable insights into the global market for Automotive Refinish Coatings. This quadrant offers a detailed evaluation of key market players, technological advancements, product innovations, and emerging trends shaping the industry. MarketsandMarkets 360 Quadrants evaluated over 100 companies, of which the Top 10 Automotive Refinish Coatings Companies were categorized and recognized as quadrant leaders.
Automotive refinish coatings are specialized paints and coatings intended for the repair, restoration, or enhancement of a vehicle’s appearance and protection after it has been manufactured. Typically applied in auto body shops and repair centers, these coatings differ from OEM coatings because they are formulated for use in ambient or low-temperature bake conditions. They comprise primers, basecoats, topcoats, and clearcoats, and are often made with materials such as polyurethanes, acrylics, and alkyds to ensure durability, resistance to weather, and visual appeal. As stated by the American Coatings Association, these coatings are used to address damage from accidents, aging, or environmental exposure and frequently feature environmentally friendly technologies, such as waterborne or high-solids systems, to comply with regulatory standards while delivering color precision and surface protection for both passenger and commercial vehicles.
According to the American Coatings Association, automotive refinish coatings are specialized products applied outside the original manufacturing process—typically in auto body shops and repair facilities—to repair and restore vehicles. Unlike OEM coatings used during production, refinish coatings are optimized for ambient or low-temperature baking conditions and focus on restoring a vehicle’s look and protective qualities after damage or deterioration. These include materials such as primers, basecoats, and clearcoats, designed to offer durability, resistance to the elements, and visual enhancement, while also addressing environmental regulations through the use of advanced technologies like waterborne or high-solids systems.
The 360 Quadrant maps the Automotive Refinish Coatings companies based on criteria such as revenue, geographic presence, growth strategies, investments, and sales strategies for the market presence of the Automotive Refinish Coatings quadrant. The top criteria for product footprint evaluation included By LAYER TYPE (Primer, Basecoat, Clearcoat, Other Layer Types), By RESIN TYPE (Polyurethane, Acrylic, Epoxy, Alkyd, Other Resin Types), By TECHNOLOGY TYPE (Waterborne Technology, Solventborne Technology, UV-Cured Technology), and By VEHICLE TYPE (Passenger Cars, Commercial Vehicles).
Key players in the Automotive Refinish Coatings market include major global corporations and specialized innovators such as Axalta Coating Systems LLC, PPG Industries, Inc., BASF SE, The Sherwin-Williams Company, Akzo Nobel N.V., Kansai Paint Co., Ltd., KCC Corporation, Nippon Paint Holdings Co., Ltd., KAPCI COATINGS, and TOA Performance Coating Corporation Co., Ltd.. These companies are actively investing in research and development, forming strategic partnerships, and engaging in collaborative initiatives to drive innovation, expand their global footprint, and maintain a competitive edge in this rapidly evolving market.
Top 3 Companies
Axalta Coating Systems LLC
Axalta Coating Systems LLC is a leading global manufacturer, specializing in performance coatings and mobility coatings. The company operates in over 130 countries, focusing on expanding its operations through acquisitions and partnerships. Their company analysis indicates a strategic emphasis on sustainability programs to elevate environmental impact evaluations in body shops. Axalta's company positioning as a quadrant leader is solidified by its comprehensive product portfolio and significant company market share of 20%-22%.
PPG Industries, Inc.
PPG Industries, Inc. provides a broad range of paints and coatings across three business segments. With operations in more than 156 countries, PPG's strategic initiatives include performance coatings that meet diverse end-use industries' needs. Their company ranking in the market is reinforced by continuous innovation and significant investments in eco-friendly and high-performing product offerings.
BASF SE
BASF SE is recognized for its strong market presence and focus on sustainable product development. The company's efforts to enhance its product portfolio through innovative technologies and global partnerships contribute to its high company ranking. As a key player, BASF SE consistently seeks to expand its market share through targeted strategies aimed at meeting rising demand for advanced coatings.
Automotive refinish coatings are specialized paints and coatings intended for the repair, restoration, or enhancement of a vehicle’s appearance and protection after it has been manufactured. Typically applied in auto body shops and repair centers, these coatings differ from OEM coatings because they are formulated for use in ambient or low-temperature bake conditions. They comprise primers, basecoats, topcoats, and clearcoats, and are often made with materials such as polyurethanes, acrylics, and alkyds to ensure durability, resistance to weather, and visual appeal. As stated by the American Coatings Association, these coatings are used to address damage from accidents, aging, or environmental exposure and frequently feature environmentally friendly technologies, such as waterborne or high-solids systems, to comply with regulatory standards while delivering color precision and surface protection for both passenger and commercial vehicles.
According to the American Coatings Association, automotive refinish coatings are specialized products applied outside the original manufacturing process—typically in auto body shops and repair facilities—to repair and restore vehicles. Unlike OEM coatings used during production, refinish coatings are optimized for ambient or low-temperature baking conditions and focus on restoring a vehicle’s look and protective qualities after damage or deterioration. These include materials such as primers, basecoats, and clearcoats, designed to offer durability, resistance to the elements, and visual enhancement, while also addressing environmental regulations through the use of advanced technologies like waterborne or high-solids systems.
The 360 Quadrant maps the Automotive Refinish Coatings companies based on criteria such as revenue, geographic presence, growth strategies, investments, and sales strategies for the market presence of the Automotive Refinish Coatings quadrant. The top criteria for product footprint evaluation included By LAYER TYPE (Primer, Basecoat, Clearcoat, Other Layer Types), By RESIN TYPE (Polyurethane, Acrylic, Epoxy, Alkyd, Other Resin Types), By TECHNOLOGY TYPE (Waterborne Technology, Solventborne Technology, UV-Cured Technology), and By VEHICLE TYPE (Passenger Cars, Commercial Vehicles).
Key players in the Automotive Refinish Coatings market include major global corporations and specialized innovators such as Axalta Coating Systems LLC, PPG Industries, Inc., BASF SE, The Sherwin-Williams Company, Akzo Nobel N.V., Kansai Paint Co., Ltd., KCC Corporation, Nippon Paint Holdings Co., Ltd., KAPCI COATINGS, and TOA Performance Coating Corporation Co., Ltd.. These companies are actively investing in research and development, forming strategic partnerships, and engaging in collaborative initiatives to drive innovation, expand their global footprint, and maintain a competitive edge in this rapidly evolving market.
Top 3 Companies
Axalta Coating Systems LLC
Axalta Coating Systems LLC is a leading global manufacturer, specializing in performance coatings and mobility coatings. The company operates in over 130 countries, focusing on expanding its operations through acquisitions and partnerships. Their company analysis indicates a strategic emphasis on sustainability programs to elevate environmental impact evaluations in body shops. Axalta's company positioning as a quadrant leader is solidified by its comprehensive product portfolio and significant company market share of 20%-22%.
PPG Industries, Inc.
PPG Industries, Inc. provides a broad range of paints and coatings across three business segments. With operations in more than 156 countries, PPG's strategic initiatives include performance coatings that meet diverse end-use industries' needs. Their company ranking in the market is reinforced by continuous innovation and significant investments in eco-friendly and high-performing product offerings.
BASF SE
BASF SE is recognized for its strong market presence and focus on sustainable product development. The company's efforts to enhance its product portfolio through innovative technologies and global partnerships contribute to its high company ranking. As a key player, BASF SE consistently seeks to expand its market share through targeted strategies aimed at meeting rising demand for advanced coatings.
Table of Contents
116 Pages
- 1 Introduction
- 1.1 Market Definition
- 1.2 Automotive Refinish Coatings Market: Inclusions & Exclusions
- 1.3 Stakeholders
- 2 Executive Summary
- 3 Market Overview
- 3.1 Introduction
- 3.2 Market Dynamics
- 3.2.1 Drivers
- 3.2.1.1 Expanding Automotive Aftermarket Services
- 3.2.1.2 Growth In Road Accidents And Collisions
- 3.2.1.3 Technological Advancements In Coatings
- 3.2.1.4 Rising Insurance Penetration And Claims Processing
- 3.2.2 Restraints
- 3.2.2.1 Disruption In Supply Chain Due To Geopolitical Tensions
- 3.2.2.2 Toxicity And Health Concerns
- 3.2.3 Opportunities
- 3.2.3.1 Adoption Of Eco-friendly Coatings
- 3.2.3.2 Expansion Into Emerging Markets
- 3.2.4 Challenges
- 3.2.4.1 Stringent Environmental Regulations
- 3.3 Porter's Five Forces Analysis
- 3.3.1 Threat Of Substitutes
- 3.3.2 Threat Of New Entrants
- 3.3.3 Bargaining Power Of Suppliers
- 3.3.4 Bargaining Power Of Buyers
- 3.3.5 Intensity Of Competitive Rivalry
- 4 Industry Trends
- 4.1 Supply Chain Analysis
- 4.1.1 Raw Materials Supplier
- 4.1.2 Manufacturer
- 4.1.3 Distribution Network
- 4.1.4 End-use Industries
- 4.2 Trends/Disruptions Impacting Customer Business
- 4.3 Ecosystem Analysis
- 4.4 Technology Analysis
- 4.4.1 Key Technologies
- 4.4.1.1 Waterborne Coatings Technology
- 4.4.1.2 Uv-curable Coatings Technology
- 4.4.2 Complementary Technologies
- 4.4.2.1 Low-voc/High-solid Coatings Technology
- 4.5 Key Conferences & Events In 2025–2026
- 4.6 Patent Analysis
- 4.6.1 Approach
- 4.6.2 Document Types
- 4.6.3 Top Applicants
- 4.6.4 Jurisdiction Analysis
- 4.7 Impact Of Ai/Gen Ai On Automotive Refinish Coatings Market
- 5 Competitive Landscape
- 5.1 Introduction
- 5.2 Key Players Strategies/Right To Win
- 5.3 Market Share Analysis, 2024
- 5.4 Revenue Analysis, 2023−2025
- 5.5 Company Evaluation Matrix: Key Players, 2024
- 5.5.1 Stars
- 5.5.2 Emerging Leaders
- 5.5.3 Pervasive Players
- 5.5.4 Participants
- 5.5.5 Company Footprint: Key Players, 2024
- 5.5.5.1 Company Footprint
- 5.5.5.2 Region Footprint
- 5.5.5.3 Resin Type Footprint
- 5.5.5.4 Layer Type Footprint
- 5.5.5.5 Vehicle Type Footprint
- 5.6 Company Evaluation Matrix: Startups/Smes, 2024
- 5.6.1 Progressive Companies
- 5.6.2 Responsive Companies
- 5.6.3 Dynamic Companies
- 5.6.4 Starting Blocks
- 5.6.5 Competitive Benchmarking: Start-ups/Smes, 2024
- 5.6.5.1 Detailed List Of Key Start-ups/Smes
- 5.6.5.2 Competitive Benchmarking Of Key Start-ups/Smes
- 5.7 Company Valuation And Financial Metrics
- 5.8 Brand/Product Comparison
- 5.9 Competitive Scenario
- 5.9.1 Deals
- 5.9.2 Expansions
- 5.9.3 Other Developments
- 6 Company Profiles
- 6.1 Major Players
- 6.1.1 Axalta Coating Systems Llc
- 6.1.1.1 Business Overview
- 6.1.1.2 Products/Solutions/Services Offered
- 6.1.1.3 Recent Developments
- 6.1.1.3.1 Deals
- 6.1.1.3.2 Expansions
- 6.1.1.3.3 Other Developments
- 6.1.1.4 Mnm View
- 6.1.1.4.1 Right To Win
- 6.1.1.4.2 Strategic Choices
- 6.1.1.4.3 Weaknesses And Competitive Threats
- 6.1.2 Ppg Industries, Inc.
- 6.1.2.1 Business Overview
- 6.1.2.2 Products/Solutions/Services Offered
- 6.1.2.3 Recent Developments
- 6.1.2.3.1 Deals
- 6.1.2.3.2 Expansions
- 6.1.2.4 Mnm View
- 6.1.2.4.1 Right To Win
- 6.1.2.4.2 Strategic Choices
- 6.1.2.4.3 Weaknesses And Competitive Threats
- 6.1.3 Basf Se
- 6.1.3.1 Business Overview
- 6.1.3.2 Products/Solutions/Services Offered
- 6.1.3.3 Recent Developments
- 6.1.3.3.1 Deals
- 6.1.3.3.2 Expansions
- 6.1.3.4 Mnm View
- 6.1.3.4.1 Right To Win
- 6.1.3.4.2 Strategic Choices
- 6.1.3.4.3 Weaknesses And Competitive Threats
- 6.1.4 The Sherwin-williams Company
- 6.1.4.1 Business Overview
- 6.1.4.2 Products/Solutions/Services Offered
- 6.1.4.3 Recent Developments
- 6.1.4.3.1 Deals
- 6.1.4.4 Mnm View
- 6.1.4.4.1 Right To Win
- 6.1.4.4.2 Strategic Choices
- 6.1.4.4.3 Weaknesses And Competitive Threats
- 6.1.5 Akzo Nobel N.V.
- 6.1.5.1 Business Overview
- 6.1.5.2 Products/Solutions/Services Offered
- 6.1.5.3 Recent Developments
- 6.1.5.3.1 Deals
- 6.1.5.3.2 Expansions
- 6.1.5.4 Mnm View
- 6.1.5.4.1 Right To Win
- 6.1.5.4.2 Strategic Choices
- 6.1.5.4.3 Weaknesses And Competitive Threats
- 6.1.6 Kansai Paint Co., Ltd.
- 6.1.6.1 Business Overview
- 6.1.6.2 Products/Solutions/Services Offered
- 6.1.6.3 Recent Developments
- 6.1.6.3.1 Deals
- 6.1.7 Kcc Corporation
- 6.1.7.1 Business Overview
- 6.1.7.2 Products/Solutions/Services Offered
- 6.1.7.3 Recent Developments
- 6.1.7.3.1 Deals
- 6.1.8 Nippon Paint Holdings Co., Ltd.
- 6.1.8.1 Business Overview
- 6.1.8.2 Products/Solutions/Services Offered
- 6.1.8.3 Recent Developments
- 6.1.8.3.1 Deals
- 6.1.9 Kapci Coatings
- 6.1.9.1 Business Overview
- 6.1.9.2 Products/Solutions/Services Offered
- 6.1.9.3 Recent Developments
- 6.1.9.3.1 Deals
- 6.1.10 Toa Performance Coating Corporation Co., Ltd.
- 6.1.10.1 Business Overview
- 6.1.10.2 Products/Solutions/Services Offered
- 6.1.10.3 Recent Developments
- 6.1.10.3.1 Deals
- 6.2 Start-up/Smes Players
- 6.2.1 Rock Paint Co., Ltd.
- 6.2.2 Maaco Franchising, Inc.
- 6.2.3 Xiangjiang Paint Technology Co., Ltd.
- 6.2.4 Berger Paints India Ltd.
- 6.2.5 Donglai Coating Technology Co., Ltd.
- 6.2.6 Noroo Paint & Coatings Co., Ltd.
- 6.2.7 Alsa Corporation
- 6.2.8 Weg S.A.
- 6.2.9 Bernardo Ecenarro S.A.
- 6.2.10 Alps Coating Sdn. Bhd.
- 6.2.11 Russian Coatings Jsc
- 6.2.12 Novol Sp. Z O.O.
- 6.2.13 Mipa Se
- 6.2.14 Hb Body S.A.
- 6.2.15 Tersuave
- 7 Appendix
- 7.1 Research Methodology
- 7.1.1 Research Data
- 7.1.1.1 Secondary Data
- 7.1.1.2 Primary Data
- 7.1.2 Assumptions
- 7.1.3 Research Limitations
- 7.1.4 Risk Assessment
- 7.2 Company Evaluation Matrix: Methodology
- 7.3 Author Details
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